Senior Director, Product Marketing Jobs

Explore Senior Director, Product Marketing opportunities for experienced marketing leaders ready to shape product strategy, strengthen market positioning, and guide high-impact go-to-market execution. Ladders features vetted professional jobs paying $100,000 or more, including senior roles at companies seeking leaders who can connect customer insight, product value, and business growth.

What Does a Senior Director of Product Marketing Do?

Senior Directors of Product Marketing lead the strategy and teams responsible for bringing products to market. They translate customer needs and competitive intelligence into clear positioning, messaging, launch plans, and sales enablement. Working closely with product, sales, demand generation, and executive leaders, they help align product roadmaps with market opportunities and company goals.

Common Responsibilities

  • Set product marketing strategy, positioning, and messaging across product lines.
  • Lead market research, customer segmentation, and competitive analysis.
  • Develop go-to-market plans and oversee product launches and lifecycle programs.
  • Equip sales and customer-facing teams with compelling narratives and resources.
  • Build, mentor, and scale product marketing teams.
  • Measure marketing and launch performance, then use insights to improve results.

Qualifications Employers Often Seek

Employers commonly look for substantial product marketing experience, a record of leading successful launches, and demonstrated people-management skills. Strong candidates combine strategic thinking with clear communication, analytical ability, customer empathy, and the confidence to influence stakeholders across an organization. Experience in a specific industry, business model, or product category may also be preferred.

Find Senior Product Marketing Leadership Roles

Whether you specialize in enterprise software, consumer products, healthcare, or another market, Ladders can help you discover vetted senior opportunities with compensation of $100,000 or more. Browse Senior Director, Product Marketing jobs to find roles that match your leadership experience, industry knowledge, and career goals.

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$110K - $130K *

Unlock potential by leading recruitment efforts to attract top engineering talent. Collaborate with hiring managers to develop strategies, assess candidates, and enhance the candidate experience for o...

United StatesRemote

Reposted 3 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$120K - $160K *

Elevate business growth by driving strategic sales initiatives across key sectors. Leverage your network to build relationships and develop tailored solutions, while collaborating with partners to enh...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $110K *

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2 weeks ago

  •   Less than 5 years exp.  •   Education, Government & Non-Profit

$159K - $243K *

Collaborate with strategic partners to drive business growth, enhance sales capabilities, and execute comprehensive business plans. Leverage existing relationships to maximize partner engagement and a...

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3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$136K - $204K *

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2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$150K - $180K *

Shape the future of life sciences by leading a high-performing Product Management and Marketing team. Drive portfolio strategy, commercialization, and business growth while collaborating across functi...

United StatesRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$125K - $150K *

Shape the future of higher education by leading strategic initiatives and government affairs. Collaborate across teams to drive revenue opportunities and influence policy, ensuring impactful solutions...

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Reposted 1 week ago

  •   5 - 7 years exp.  •   Information Technology

$172K - $216K *

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5 days ago

  •   Less than 5 years exp.  •   Consumer Technology

$172K - $287K *

Join us to shape the future of pharmacy by leading product strategy and innovation. Drive growth and commercialization for a diverse portfolio of healthcare technology solutions, influencing enterpris...

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Reposted 2 weeks ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$350K *

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Reposted 2 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$130K - $155K *

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5 days ago

  •   5 - 7 years exp.  •   Healthcare

$77K - $89K *

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Seattle, WARemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$126K - $176K *

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6 days ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$125K - $175K *

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New York, NYRemote

2 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$125K - $175K *

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Dallas, TXRemote

3 weeks ago

  •   8 - 10 years exp.  •   Real Estate & Construction

$180K - $200K *

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2 weeks ago

  •   5 - 7 years exp.  •   Food & Beverages

$110K - $130K *

Deliver impactful program management for critical data center projects, ensuring strategic execution of complex initiatives across global teams. Oversee budgets, schedules, and stakeholder relations f...

North Carolina, USRemote

Reposted 2 days ago

  •   5 - 7 years exp.  •   Manufacturing & Automotive

$150K - $180K *

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2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$272K - $320K *

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1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$110K - $130K *

Lead the development of a compelling brand narrative and content strategy, empowering Sales and Marketing teams with impactful assets. Manage a team and external partners to consistently deliver high...

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4 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$236K - $296K *

Lead innovative product initiatives by owning vision, strategy, and execution. Collaborate with cross-functional teams to transform ideas into scalable solutions, driving impactful outcomes for the co...

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1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$209K - $269K *

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1 week ago

  •   8 - 10 years exp.  •   Finance & Insurance

$140K - $165K *

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1 week ago

  •   8 - 10 years exp.  •   Business Services

$140K - $220K *

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3 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$110K - $130K *

Empower growth by driving strategic cybersecurity solutions across enterprise accounts. Leverage executive relationships and a diverse partner ecosystem to close complex deals and achieve significant...

San Antonio, TXRemote

5 days ago

  •   8 - 10 years exp.  •   Information Technology

Frequently Asked Questions (FAQ)

  • What does a Senior Director of Product Marketing do?question toggle

    A Senior Director of Product Marketing leads product positioning, messaging, market insights, go-to-market strategy, launches, and sales enablement. The role typically includes managing a team and partnering with product, sales, and executive leadership.

  • What qualifications are common for Senior Director, Product Marketing jobs?question toggle

    Employers often seek extensive product marketing experience, a track record of successful launches, strong strategic and analytical skills, cross-functional influence, and experience hiring or managing teams. Requirements vary by company and industry.

  • How much do Senior Director, Product Marketing jobs pay?question toggle

    Compensation varies based on factors such as company, location, industry, and scope of responsibility. Ladders focuses on vetted professional jobs paying $100,000 or more; review each listing for its specific compensation details.

  • Where can I find Senior Director, Product Marketing jobs?question toggle

    You can browse Senior Director, Product Marketing listings on Ladders, which features vetted professional opportunities with compensation of $100,000 or more.