Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

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$110K - $181K *

Join a team that's redefining insurance through innovative technology and AI. As a Digital Product Manager, you'll drive product strategy, collaborate across teams, and transform insights into impactf...

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Reposted 1 week ago

  •   Less than 5 years exp.  •   Finance & Insurance

$100K - $120K *

Drive impactful marketing operations by optimizing automation and lifecycle programs. Collaborate with cross-functional teams to enhance lead management and reporting, ensuring data-driven strategies...

Chicago, ILRemote

2 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Drive strategic planning and execution across teams, leveraging data to inform decisions and enhance operational efficiency. Collaborate with leadership to define objectives, manage reporting processe...

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Today

  •   8 - 10 years exp.  •   Finance & Insurance

$138K - $221K *

Unlock the potential of optical networking solutions for AI connectivity, leading strategic engagements with North American CSPs. Drive commercialization and product roadmap development while balancin...

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4 days ago

  •   8 - 10 years exp.  •   Telecommunications & Hardware

$110K - $130K *

Advance program execution by leading cross-functional teams to deliver AI initiatives. Collaborate with remote developers, manage Agile processes, and ensure alignment with business goals while drivin...

Pleasant Grove, UTRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$144K - $200K *

Lead the charge in developing a high-performing sales team focused on mid-sized public safety agencies. Drive recruitment, coaching, and team success while leveraging AI tools to enhance sales strateg...

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1 week ago

  •   Less than 5 years exp.  •   Consumer Technology

$80K - $95K *

Transform client performance by leading a dynamic team to optimize marketing funnels, drive conversions, and achieve high ROAS across multiple platforms. Collaborate closely with clients to ensure str...

Wilmington, CARemote

Yesterday

  •   Less than 5 years exp.  •   Consumer Technology

$139K - $163K *

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Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

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Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

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3 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$90K - $115K *

Accelerate customer success by fostering relationships, driving engagement, and ensuring satisfaction. Collaborate with teams to enhance service delivery and support clients in achieving their goals t...

Boston, MARemote

4 days ago

  •   Less than 5 years exp.  •   Real Estate & Construction

$120K - $150K *

Shape the future of our partnerships channel by driving revenue and growth. Lead the team in building strong strategic relationships, managing processes, and implementing robust strategies that align...

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Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$183K - $230K *

Lead the charge in shaping our platform strategy, overseeing integrations, pricing, and customer experience. Collaborate with cross-functional teams to enhance product offerings and drive growth in a...

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1 week ago

  •   8 - 10 years exp.  •   Consumer Technology

$150K - $180K *

Shape the future of financial partnerships by driving revenue through strategic alliances with banks and fintechs. Collaborate cross-functionally to enhance Socure's market presence and ensure seamles...

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Yesterday

  •   8 - 10 years exp.  •   Information Technology

$140K - $193K *

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2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$209K - $273K *

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Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$140K - $190K *

Join a team that's pioneering maritime awareness solutions by leading commercial sales in diverse sectors. Own the end-to-end sales pipeline, identify target verticals, and shape strategies to drive s...

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Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Aerospace & Defense

$120K - $145K *

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6 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$110K - $130K *

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Yesterday

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$130K - $145K *

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1 week ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$80K - $95K *

Lead the charge in driving new business growth by managing a full-cycle sales process, from discovery to signature, while leveraging AI tools to enhance outreach and pipeline management...

Austin, TXRemote

3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

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4 days ago

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$90K - $110K *

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Reposted 4 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$125K - $150K *

Elevate your marketing expertise by leading strategic initiatives for a key industry segment. Drive pipeline growth and competitive differentiation through innovative positioning and cross-functional...

Connecticut, USRemote

3 weeks ago

  •   5 - 7 years exp.  •   Information Technology

$110K - $130K *

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Today

  •   5 - 7 years exp.  •   Food & Beverages

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.