Product Marketing Director Jobs

Explore Product Marketing Director opportunities on Ladders, where you can find vetted professional jobs paying $100,000 or more. Product marketing directors connect customer needs, product capabilities, and business goals to bring compelling offerings to market. Browse leadership roles across industries and discover opportunities to shape strategy, build teams, and drive measurable growth.

What Does a Product Marketing Director Do?

Product Marketing Directors lead the strategy for how products are positioned, launched, and understood by customers. They partner with product management, sales, marketing, and executive teams to define target audiences, clarify differentiators, develop messaging, and equip go-to-market teams. Depending on the organization, the role may cover a single product line, a portfolio, or a global market.

Common Responsibilities

  • Set product marketing strategy and translate business priorities into go-to-market plans.
  • Lead market research, customer insights, competitive analysis, and segmentation.
  • Develop positioning, value propositions, messaging, and sales enablement materials.
  • Plan product launches and coordinate execution across cross-functional teams.
  • Measure campaign and launch performance, using results to improve market impact.
  • Hire, coach, and develop product marketing teams and influence senior stakeholders.

Skills and Qualifications

Employers commonly seek strategic leadership, strong communication, customer empathy, and the ability to influence across functions. Experience in product marketing, go-to-market planning, market research, and launch execution is often important. Depending on the role, employers may also value industry expertise, analytical skills, familiarity with sales enablement, and a record of developing high-performing teams.

Find Product Marketing Director Opportunities

Use Ladders to explore Product Marketing Director jobs paying $100K or more. Compare roles by company, industry, location, and responsibilities to find opportunities aligned with your experience and career goals. New listings and hiring needs can vary, so review current openings for the latest opportunities.

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1
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$70K - $117K *

Lead the charge in optimizing provider networks and managing strategic projects. Collaborate cross-functionally to ensure timely delivery and enhance partnerships, driving success from initiation to c...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$144K - $200K *

Lead the charge in developing a high-performing sales team focused on public safety. Drive recruitment, coaching, and retention while ensuring team success through strategic deal management and AI int...

United StatesRemote

1 week ago

  •   Less than 5 years exp.  •   Consumer Technology

$86K - $138K *

Lead the charge in defining and executing a comprehensive product strategy, driving value across product portfolios. Collaborate with key stakeholders to align strategic vision while overseeing perfor...

RemoteRemote

Reposted today

  •   Less than 5 years exp.  •   Healthcare

$167K - $250K *

Elevate service operations by developing strategies that enhance performance, drive accountability, and ensure customer satisfaction through effective leadership and operational excellence in a comple...

Oregon, USRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$120K - $130K *

Lead the charge in transforming customer support operations by driving strategic initiatives, enhancing team performance, and leveraging AI technologies to elevate the customer experience and improve...

RemoteRemote

Today

  •   Less than 5 years exp.  •   Aerospace & Defense

$100K - $120K *

Empower customer experiences by leading product strategy and execution. Collaborate with cross-functional teams to enhance engagement and drive growth in an agile environment focused on continuous imp...

Mason, OHRemote

Yesterday

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$100K - $120K *

Join a team that's dedicated to enhancing customer experiences through innovative product management. Collaborate across functions to drive engagement, optimize performance, and deliver impactful solu...

Mason, OHRemote

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$99K - $165K *

Transform sourcing strategies by leading initiatives across key spend categories, collaborating with stakeholders to optimize supplier performance, mitigate risks, and drive cost savings while ensurin...

United StatesRemote

6 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$111K - $150K *

Transform product strategy and execution by leveraging data insights, leading cross-functional teams, and prioritizing customer needs to drive product success and business growth in a dynamic environm...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Healthcare

$144K - $180K *

Lead product strategy and outcomes across diverse portfolios, driving team success and aligning customer needs with business objectives. Foster collaboration across functions to deliver impactful prod...

United StatesRemote

4 weeks ago

  •   8 - 10 years exp.  •   Education, Government & Non-Profit

$130K - $140K *

Drive efficiency and scalability in onboarding processes, enhancing customer experience through innovative strategies and data-driven leadership. Lead a high-performing team to optimize resources and...

United StatesRemote

3 weeks ago

  •   11 - 15 years exp.  •   Finance & Insurance

$80K - $100K *

Accelerate business growth by owning the full sales cycle and expanding strategic partnerships with enterprise retailers. Leverage insights to consistently exceed revenue targets and drive impactful s...

United StatesRemote

Reposted 2 weeks ago

  •   5 - 7 years exp.  •   Media

$105K - $135K *

Transform product vision into reality by driving execution and collaboration across teams. Leverage data and AI to enhance risk data accessibility, ensuring customers can act swiftly and confidently o...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$90K - $110K *

Optimize the quality assurance process by leading data analytics and specification development. Drive actionable insights from complaints and non-conformance data while ensuring compliance across manu...

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Reposted 3 days ago

  •   5 - 7 years exp.  •   Food & Beverages

$160K - $200K *

Transform global benefits strategy by leading cross-functional teams and advising executives on integrated portfolio management, compliance, and financial sustainability to enhance employee experience...

United StatesRemote

4 weeks ago

  •   11 - 15 years exp.  •   Information Technology

$228K - $309K *

Drive strategic pharmacy partnerships and enhance patient access to Amgen medicines. Lead a high-performing team, develop customer strategies, and engage with senior leaders to optimize the pharmacy e...

Thousand Oaks, CARemote

2 weeks ago

  •   Less than 5 years exp.  •   Pharmaceuticals & Biotech

$185K - $265K *

Engage in strategic leadership to design and implement partner programs that drive pipeline growth, enhance partner enablement, and ensure operational excellence across cross-functional teams for scal...

United StatesRemote

2 days ago

  •   8 - 10 years exp.  •   Information Technology

$100K - $231K *

Partner with us to lead strategic initiatives that enhance operational performance and member outcomes in the Florida Medicaid health plan, driving alignment across teams and ensuring effective execut...

Florida, USRemote

Today

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$200K - $250K *

Drive critical initiatives by navigating ambiguity, building effective operating models, and ensuring measurable outcomes in a dynamic environment. Engage with leadership to implement AI solutions and...

United StatesRemote

Reposted 4 weeks ago

  •   8 - 10 years exp.  •   Healthcare

$126K - $236K *

Lead the charge in consumer engagement and growth strategy, driving awareness and deepening user connections across channels. Collaborate cross-functionally to optimize campaigns that inspire action a...

United StatesRemote

2 days ago

  •   5 - 7 years exp.  •   Media

$110K - $120K *

Shape the future of product management by leading cross-functional teams to develop innovative solutions that align with market opportunities and customer needs, driving strategic initiatives for long...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Media

$192K - $303K *

Empower innovation as you lead the strategy and development of core platform primitives, driving the future of agentic systems and ensuring product teams can rapidly create and deploy advanced agents...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$125K - $150K *

Partner with us to drive new business by prospecting and signing strategic partners. Leverage your expertise in channel sales to optimize growth, train partners, and collaborate cross-functionally to...

Pennsylvania, USRemote

6 days ago

  •   5 - 7 years exp.  •   Information Technology

$112K - $143K *

Drive product innovation by overseeing the lifecycle of our flagship car wash software. Collaborate with cross-functional teams to define strategy, prioritize features, and ensure high-quality deliver...

Akron, OHRemote

6 days ago

  •   Less than 5 years exp.  •   Enterprise Technology

$102K - $190K *

Transform product strategy and delivery for Payment Integrity platforms, driving initiatives from planning to execution. Collaborate across teams to enhance efficiency and leverage AI tools for improv...

RemoteRemote

Yesterday

  •   Less than 5 years exp.  •   Healthcare

Frequently Asked Questions (FAQ)

  • What does a Product Marketing Director do?question toggle

    A Product Marketing Director leads product positioning, messaging, market research, launch planning, and go-to-market strategy. The role aligns product, sales, and marketing teams to communicate product value and support business growth.

  • What qualifications are commonly required for Product Marketing Director jobs?question toggle

    Requirements vary by employer, but roles often call for substantial product marketing experience, strategic and analytical skills, strong communication, and a history of leading cross-functional initiatives. Some positions also require people-management experience or expertise in a particular industry.

  • What skills are important for a Product Marketing Director?question toggle

    Key skills include positioning and messaging, customer and competitive research, go-to-market planning, product launch leadership, sales enablement, data-informed decision-making, and the ability to influence and develop teams.

  • How much do Product Marketing Director jobs pay?question toggle

    Compensation varies based on factors such as location, industry, company size, and experience. Ladders focuses on vetted professional opportunities paying $100,000 or more; check individual listings for specific salary details.

  • Where can I find Product Marketing Director jobs paying $100K or more?question toggle

    Browse Product Marketing Director listings on Ladders to explore vetted professional roles with salaries of $100,000 or more. Review each listing for current requirements, compensation, and location details.