Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

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$150K - $180K *

Lead the charge in optimizing marketing operations to drive developer adoption, pipeline growth, and revenue. Oversee systems, processes, and insights while collaborating with cross-functional teams t...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$130K - $160K *

Join a dynamic team to drive integrated marketing strategies that enhance brand visibility and support business growth through innovative campaigns, digital activation, and thought leadership across m...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Accelerate your career by driving measurable growth through marketing initiatives. Collaborate with leadership and harmonize strategies across paid, organic, and product marketing efforts to achieve a...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$157K - $228K *

Lead the charge in B2B performance marketing strategy, driving measurable pipeline and revenue growth through multi-channel paid initiatives. Collaborate with cross-functional teams to optimize campai...

United StatesRemote

1 week ago

  •   8 - 10 years exp.  •   Information Technology

$120K - $145K *

Oversee and manage AI data operations programs, ensuring high-quality data for model training. Collaborate with cross-functional teams to resolve challenges and implement scalable solutions that align...

Menlo Park, CARemote

3 weeks ago

  •   5 - 7 years exp.  •   Enterprise Technology

$150K - $180K *

Lead and innovate Dropbox's lifecycle marketing strategy, enhancing customer engagement and retention. Manage a team to develop impactful programs that drive adoption and revenue across diverse custom...

CanadaRemote

6 days ago

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $130K *

Shape the future of partner engagement by leading global programs that enhance value across the customer lifecycle. Collaborate with cross-functional teams to streamline processes, improve partner exp...

United StatesRemote

6 days ago

  •   Less than 5 years exp.  •   Information Technology

$150K - $180K *

Empower our marketing initiatives by leading enterprise programs and events strategy. Drive alignment across teams, manage budgets, and ensure impactful experiences that enhance brand visibility and s...

Overland Park, KSRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$115K - $155K *

Elevate the narrative of a leading B2B company by crafting compelling content that drives organic growth. Own the content calendar, collaborate cross-functionally, and transform complex ideas into eng...

United StatesRemote

5 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$192K - $237K *

Shape the future of engineering communication by leading our technical content strategy. Collaborate with engineers to elevate their work, enhance public presence, and drive impactful narratives that...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Hospitality & Recreation

$175K - $200K *

Lead and evolve omnichannel strategy across diverse clients and brands, driving integrated customer experiences that align with business objectives while enhancing strategic capabilities in a dynamic...

United StatesRemote

1 week ago

  •   11 - 15 years exp.  •   Pharmaceuticals & Biotech

$100K - $120K *

Innovate your career by driving go-to-market strategies and customer marketing for CPQ solutions. Collaborate across teams to launch initiatives, craft compelling narratives, and leverage AI tools to...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Manufacturing & Automotive

$120K - $145K *

Lead the development of a data catalog for AI consumption, ensuring quality and accessibility. Collaborate with cross-functional teams to onboard domains, manage readiness assessments, and drive align...

Utah, USRemote

5 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $145K *

Drive innovation in audience measurement across media platforms. Lead product strategy, collaborate with cross-functional teams, and enhance data capabilities to deliver actionable insights for stakeh...

Florida, USRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$120K - $193K *

Join a team that's redefining security product management by leading the strategy and delivery of innovative security solutions. Drive efficiency and compliance while enhancing developer experiences t...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$75K - $95K *

Help us shape the future of digital advertising by leading a team in delivering programmatic campaign excellence and leveraging data-driven insights to meet client objectives across various channels...

New York, USRemote

Reposted 2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$165K - $175K *

Transform market insights into impactful product strategies. Engage with customers to shape product offerings and enhance messaging, ensuring alignment across cross-functional teams. Drive growth by i...

Toronto, ONRemote

Reposted yesterday

  •   5 - 7 years exp.  •   Enterprise Technology

$148K - $185K *

Drive product strategy and innovation to enhance vertical partnerships, focusing on tailored experiences across industries. Collaborate cross-functionally to deliver impactful solutions that boost use...

RemoteRemote

2 weeks ago

  •   8 - 10 years exp.  •   Media

$83K - $108K *

Champion the inbound prospect experience, driving conversion and pipeline growth by optimizing marketing operations and leveraging technology in this impactful role within Sales & Marketing, designed...

United StatesRemote

Reposted 3 weeks ago

  •   5 - 7 years exp.  •   Consumer Technology

$110K - $130K *

Transform your career by leading a high-performing team to create compelling thought leadership content. Drive strategic narratives that align with business priorities and market trends while fosterin...

United StatesRemote

2 weeks ago

  •   8 - 10 years exp.  •   Information Technology

$125K - $150K *

Drive your career with a leadership role overseeing brand advertising strategy, budget, and execution across multiple channels. Lead a team and collaborate with agencies to enhance brand visibility an...

United StatesRemote

3 weeks ago

  •   8 - 10 years exp.  •   Consumer Technology

$110K - $130K *

Launch impactful B2B events by developing strategies, managing budgets, and executing flawless experiences. Collaborate with marketing leaders to enhance brand presence and foster relationships throug...

United StatesRemote

Reposted 5 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$100K - $120K *

Innovate your career by building agile marketing systems that leverage AI and data. Own the demand generation engine, connecting audience insights and multi-channel campaigns to drive measurable growt...

United StatesRemote

2 weeks ago

  •   Less than 5 years exp.  •   Information Technology

$140K - $165K *

Lead comprehensive demand generation efforts by managing campaigns, events, and HubSpot systems to enhance pipeline efficiency. Influence strategy and execution for paid media, thereby driving measura...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

$100K - $115K *

Optimize paid search strategies for B2B clients, guiding execution and mentorship. Collaborate with cross-functional teams to enhance campaign performance while maintaining a hands-on approach across...

United StatesRemote

4 weeks ago

  •   5 - 7 years exp.  •   Business Services

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.