5+ years experience in Marketing, Growth, or Demand Generation, ideally in B2B SaaS
Experience marketing to Sales and Revenue leaders
Proven experience owning paid acquisition and SEO; AEO experience is a plus
Strong product marketing and sales enablement experience
Comfortable coordinating cross-functional teams without formal management authority
Hands-on, analytical, and equipped to leverage AI and automation
Excellent communication skills and fluency in English
Responsibilities
Turn quarterly marketing priorities into actionable plans and drive execution
Identify and test new growth opportunities across various channels
Track performance metrics and use data analysis to inform strategy
Own inbound demand targets like demo requests and conversion rates
Oversee end-to-end paid acquisition processes including strategy and budget
Develop and execute a robust SEO strategy that generates converting traffic
Create a comprehensive AEO strategy for visibility in AI answer engines
Own product positioning and go-to-market strategies in partnership with cross-functional teams
Set briefs and direct content production in line with growth goals
Collaborate across departments to ensure initiative alignment and progress
Benefits
Nice work environment
Health Insurance
Stock Options
Annual Company Trip in a secret location
And more!
Full Job Description
As a Growth Marketing Manager, you'll turn our marketing priorities into measurable growth. You'll work directly with our co-founder and CRO, and closely with Sales, Product, and the existing Marketing team to decide what matters, coordinate initiatives across the team, own paid acquisition and organic growth, and take the lead on new growth opportunities.
This is a hands-on role for someone comfortable working across paid, SEO, AEO, product marketing, and content - bringing people together, driving execution, and measuring what works.
This role has a clear path to Head of Marketing.
You will:
Drive Marketing Growth
Turn quarterly priorities into clear plans, make tradeoffs, and drive execution across the Marketing team.
Identify and test new growth opportunities across channels.
Track performance and use data to prioritize what to scale, improve, or stop.
Own targets for inbound demand: demo requests, inbound pipeline, and conversion from visitor to demo to qualified opportunity.
Own Paid, SEO & AEO
Own paid acquisition end-to-end, including channel strategy, budget allocation, creative testing, CAC, and payback.
Develop and execute an SEO strategy across content, technical SEO, and measuring traffic that converts.
Build our AEO (Answer Engine Optimization) strategy so Amplemarket is cited and recommended in ChatGPT and other AI answer engines.
Lead Product Marketing
Own positioning, messaging, and go-to-market plans for product launches in partnership with Product and Sales.
Guide Content
Set briefs and direction for content based on business and growth priorities.
Partner with the Content team to ensure output is relevant, high-quality, and aligned with our goals.
Drive Cross-Functional Execution
Coordinate with Sales, Product, Content, Design, Events, and Engineering to keep initiatives moving.
Build strong working relationships and drive progress through influence rather than formal authority.
Coordinate with sales enablement to effectively position new products, messaging, and materials in live deals.
About you:
5+ years of experience in Marketing, Growth, or Demand Generation, ideally in B2B SaaS.
Experience marketing to Sales and Revenue leaders.
Proven experience owning paid acquisition and SEO; AEO experience is a plus.
Strong product marketing and sales enablement experience.
Comfortable coordinating cross-functional teams without formal management authority.
Hands-on, analytical, and comfortable working across multiple areas of marketing, using AI and automation to improve execution.
Excellent communication skills and fluency in English.
A little more about Amplemarket:
We are a post-Series A start-up
We are backed by YCombinator
Fast growing startup with product market fit
Founders also created https://fermatslibrary.com
You can listen more about us here: https://bit.ly/2W7fVDR
