Digital Marketing Program Manager Jobs

Discover Digital Marketing Program Manager opportunities on Ladders, where professionals can explore vetted jobs paying $100,000 or more. These roles bring together strategic planning, campaign execution, and program operations to help organizations reach customers and achieve measurable growth.

What Does a Digital Marketing Program Manager Do?

Digital Marketing Program Managers coordinate campaigns and initiatives across channels such as paid search, social media, email, content, and web. They translate business goals into plans, manage schedules and budgets, align internal teams and external partners, and track performance so programs can be optimized over time.

Skills and Qualifications

Employers commonly seek experience managing complex marketing programs, strong communication and project management skills, and confidence using analytics to guide decisions. Familiarity with marketing automation, customer relationship management platforms, digital advertising, experimentation, and reporting can also be valuable. Requirements vary by employer and seniority.

Career Opportunities

Digital Marketing Program Managers work across industries and may partner with marketing, product, sales, creative, and analytics teams. Depending on the organization, the role can offer paths toward senior program leadership, integrated marketing, growth marketing, or broader marketing operations management.

Find Digital Marketing Program Manager Jobs on Ladders

Explore vetted opportunities with compensation of $100,000 or more and compare roles by responsibilities, qualifications, and industry. Use Ladders to find a position that aligns with your experience and next career goal.

Remote
caret down
Compensation
caret down
Position Level
caret down
Time Posted
caret down
Industries
caret down
More
1
caret down

$80K - $95K *

Strategize client relationships and campaign performance. Own a portfolio, lead client calls, manage Meta campaigns, and translate data into actionable insights. Drive retention and results while ensu...

Houston, TXRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$80K - $95K *

Lead client relationships and optimize Meta campaigns to drive performance. Manage multiple accounts, deliver actionable insights, and ensure client satisfaction through strategic communication and pr...

Arlington, TXRemote

1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$97K - $136K *

Champion the growth of Product-Led Growth and Self-Serve initiatives by managing paid marketing programs, leveraging data-driven insights, and enhancing workflows through AI to drive user acquisition...

RemoteRemote

1 week ago

  •   5 - 7 years exp.  •   Information Technology

$145K - $185K *

Transform account-based marketing strategies into impactful campaigns that drive pipeline growth and revenue. Lead integrated initiatives across multiple channels, ensuring alignment with sales and ma...

United StatesRemote

Reposted today

  •   5 - 7 years exp.  •   Information Technology

$150K - $200K *

Unlock potential by transforming workflows and enhancing team capabilities through AI. Collaborate across departments to implement innovative solutions that streamline operations and drive sustained a...

CanadaRemote

5 days ago

  •   5 - 7 years exp.  •   Finance & Insurance

$102K - $161K *

Lead digital strategy and execution across B2C and B2B divisions, driving engagement and conversion. Oversee the digital ecosystem, ensuring alignment with marketing strategies and business growth obj...

United StatesRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Healthcare

$95K - $115K *

Join a team that's driving innovative paid media strategies and leveraging AI to optimize performance across multiple platforms. You'll lead campaign execution, budget management, and testing to enhan...

United StatesRemote

Reposted 2 days ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$80K - $95K *

Join a dynamic team as you lead digital marketing initiatives, focusing on webinars and paid advertising to drive engagement and generate leads. Collaborate with stakeholders to optimize strategies an...

United StatesRemote

6 days ago

  •   Less than 5 years exp.  •   Information Technology

$110K - $130K *

Champion innovative paid marketing strategies to drive growth, manage budgets, and optimize performance across channels. Collaborate with teams to connect efforts and achieve measurable results in use...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Enterprise Technology

$120K - $140K *

Transform your career by driving impactful sales playbooks and incentive programs. Leverage Salesforce, SQL, and AI tools to automate processes and enhance pipeline generation in a collaborative, glob...

RemoteRemote

5 days ago

  •   5 - 7 years exp.  •   Enterprise Technology

$80K - $100K *

Champion your expertise to drive and optimize innovative commerce media strategies, ensuring client satisfaction and measurable success across diverse marketing channels in a fully remote environment...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Media

$80K - $100K *

Optimize marketing campaigns within the commerce media ecosystem, developing tailored omnichannel strategies to drive client success and satisfaction while leveraging data-driven insights for continuo...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Media

$180K - $270K *

Transform marketing strategies by leading AI and automation initiatives across go-to-market operations. Drive innovation, governance, and team development while ensuring measurable impact on revenue a...

United StatesRemote

5 days ago

  •   8 - 10 years exp.  •   Enterprise Technology

$75K - $90K *

Drive exceptional client outcomes by managing complex, cross-functional projects. Collaborate with diverse teams to ensure clarity, timely execution, and risk management, transforming strategy into ac...

United StatesRemote

Reposted 1 week ago

  •   Less than 5 years exp.  •   Enterprise Technology

$88K - $105K *

Join our team to lead digital marketing initiatives, driving brand awareness and engagement through innovative strategies in social media and paid media, while collaborating with cross-functional team...

RemoteRemote

4 weeks ago

  •   5 - 7 years exp.  •   Aerospace & Defense

$125K - $150K *

Drive high-value B2B paid media strategies and growth across multiple channels while leading a team of media professionals, ensuring client success and operational excellence in performance marketing...

United StatesRemote

Reposted 2 weeks ago

  •   8 - 10 years exp.  •   Enterprise Technology

$120K - $193K *

Transform enterprise security by leading product strategy and delivery, focusing on data protection and compliance. Drive innovation through AI integration, ensuring scalable solutions that meet evolv...

United StatesRemote

1 week ago

  •   5 - 7 years exp.  •   Finance & Insurance

$80K - $95K *

Optimize marketing operations and campaign management for our Active Trader team. Drive project coordination, compliance, and creative execution to ensure timely delivery and quality results while fos...

CanadaRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$108K - $216K *

Optimize the PMM operating model to enhance collaboration, streamline processes, and drive strategic outcomes. Lead cross-functional teams in designing frameworks that improve decision-making and oper...

Hoboken, NJRemote

1 week ago

  •   Less than 5 years exp.  •   Retail & Consumer Goods

$165K - $192K *

Optimize customer engagement through strategic lifecycle marketing. Lead multi-channel initiatives to enhance customer lifetime value, leveraging data-driven insights and performance metrics to shape...

United StatesRemote

2 weeks ago

  •   5 - 7 years exp.  •   Finance & Insurance

$105K - $120K *

Join a dynamic team as you lead integrated media strategy and client relationships in programmatic advertising. Drive innovation, mentor talent, and collaborate cross-functionally to achieve strategic...

United StatesRemote

3 weeks ago

  •   5 - 7 years exp.  •   Media

$80K - $155K *

Inspire talent acquisition by leading innovative employer branding campaigns. Collaborate across teams to translate strategies into actionable plans, leveraging insights and emerging technologies to e...

Bentonville, ARRemote

1 week ago

  •   5 - 7 years exp.  •   Retail & Consumer Goods

$119K - $140K *

Drive global marketing strategy by executing integrated campaigns that enhance revenue through collaboration with cross-functional teams, while optimizing performance with data-driven approaches to ma...

United StatesRemote

Reposted 6 days ago

  •   5 - 7 years exp.  •   Information Technology

$75K - $111K *

Unlock potential by driving innovative paid social and video strategies across Meta, TikTok, and YouTube. Leverage AI tools for creative testing and performance measurement, ensuring operational excel...

United StatesRemote

3 weeks ago

  •   Less than 5 years exp.  •   Consumer Technology

$150K - $170K *

Join a team that's transforming data privacy strategies through innovative product launches. Drive customer adoption and revenue by building impactful marketing programs that enhance product positioni...

United StatesRemote

Reposted 3 weeks ago

  •   Less than 5 years exp.  •   Enterprise Technology

Frequently Asked Questions (FAQ)

  • What is a Digital Marketing Program Manager?question toggle

    A Digital Marketing Program Manager plans and coordinates digital marketing initiatives, aligning teams, timelines, budgets, and performance measurement with business goals.

  • What skills are useful for Digital Marketing Program Manager jobs?question toggle

    Commonly valued skills include program and project management, campaign coordination, communication, budget planning, analytics, and familiarity with digital channels and marketing technology. Specific requirements vary by employer.

  • Where do Digital Marketing Program Managers work?question toggle

    They work in organizations across many industries, often collaborating with marketing, product, sales, creative, and analytics teams to deliver campaigns and other digital initiatives.

  • What salary do Digital Marketing Program Manager jobs on Ladders pay?question toggle

    Ladders focuses on vetted professional jobs paying $100,000 or more. Compensation for individual Digital Marketing Program Manager roles varies by employer, location, experience, and scope.

  • How can I find Digital Marketing Program Manager jobs on Ladders?question toggle

    Browse the available listings and review each role's responsibilities, qualifications, location, and compensation details to identify opportunities that fit your experience and career goals.