Comcast

VP, Head of Supply (FreeWheel)

Comcast$295K — $443K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 15+ years of experience in media and technology sales, preferably in programmatic advertising
  • Strong understanding of the premium video advertising ecosystem
  • Track record of successfully establishing and exceeding revenue goals
  • Proven ability to negotiate complex enterprise agreements
  • Exceptional communication skills at the executive level

Responsibilities

  • Develop and execute a comprehensive supply strategy integrating key capabilities
  • Drive revenue growth by identifying new opportunities and optimizing existing business
  • Lead and manage the US Revenue sales team to align with key operational initiatives
  • Monitor sales performance and provide insights to enhance product adoption
  • Foster collaboration among sales leaders and cross-functional teams

Benefits

  • Wide range of best-in-class employee benefits
  • Support for physical, financial, and emotional well-being
  • Access to expert guidance and personalized tools
  • Opportunities for professional growth within the company
  • Inclusive and diverse workplace culture
Full Job Description
Job Summary
FreeWheel seeks a VP, Head of Supply, based in New York, NY, reporting to the Chief Revenue Officer. In this role you will cultivate and manage the Sales teams responsible for all Supply-side client relationships. The role is responsible for driving revenue for FreeWheel's sell-side software and technology across our ad-serving and monetization solutions. The position involves developing and implementing go-to-market revenue strategies, crafting our narrative and collaborating cross-departmentally to prioritize the roadmap and long-range plan. The ideal candidate should have a strong understanding of media strategy with extensive experience in TV/CTV, streaming and programmatic advertising, is commercial leader, enterprise dealmaker and industry operator.

Job Description

Core Responsibilities

Strategic Leadership
  • Develop and execute a unified supply strategy that integrates ad server, programmatic exchange and monetization capabilities
  • Consistently deliver high-quality results, turning strategic vision into action with a focus on efficiency and beating deadlines
  • Collaborate with FreeWheel's senior leadership to align supply revenue strategy with overall business goals and long-range plan
  • Ensure optimal alignment with FreeWheel's VP of US Revenue, Demand, VP of Programmatic operations
  • Drive growth by identifying new revenue opportunities and optimizing existing business
  • Distill complex narratives and market dynamics into strategic and actionable growth plans
  • Elevate FreeWheel's visibility through thought leadership and industry relationships with decision-makers


Sales and Revenue Management
  • Lead and manage the US Revenue sales team, ensuring partnership with FreeWheel's existing Demand & Programmatic operations team and initiatives
  • Oversee the development and execution of vertical sales strategies to maximize growth from content distributors including Publishers, Broadcasters, MPVDs, OEMs, Streaming platforms, and new customer segments
  • Lead negotiation and execution of large scale, multi-year enterprise agreements.
  • Monitor and analyze sales performance, providing actionable insights to drive execution and product adoption
  • Drive adoption and monetization of FW's full platform, including ad server, SSP, and data enabled solutions.


Team Leadership
  • Manage a high-performing team, providing guidance, mentorship, clarity of role and support to achieve team and individual goals
  • Foster collaboration and education across a cross-functional group of sales leaders and account owners, aligning incentives and value proposition
  • Establish and drive verticalized and segment-based growth strategies across key supply categories
  • Ensure the team is fully staffed with top talent by overseeing recruitment, onboarding, and development processes
  • Foster a results-driven culture, promoting professional growth and development within the team


Client and Partnership Management
  • Partner closely with Demand, Product, Marketing, Operations, and New Business team to ensure alignment across go to market, roadmap, and client delivery.
  • Collaborate with internal and external stakeholders to develop and promote new product offerings
  • Ensure client satisfaction by delivering exceptional service and support, addressing escalations and issues promptly and effectively


Operational Excellence
  • Implement rigor and best practices to ensure efficient and effective supply operations
  • Oversee the integration and utilization of data and technology to enhance supply activation and campaign performance
  • Ensure compliance with industry standards and regulations, maintaining the highest levels of transparency, trust and integrity with clients and partners


About You
  • Empathetic leader with exceptional EQ ensuring strong, collaborative relationships
  • Inquisitive student of the industry with quest for learning
  • 15+ years of experience in media and technology sales, programmatic advertising highly preferred
  • Excellent understanding of the premium video advertising ecosystem
  • Proven success in setting and exceeding revenue goals. Established track record of closing and scaling complex enterprise partnerships.
  • Strong relationships with executive-level Publishers and Agencies
  • Experience in managing, mentoring and motivating sales teams
  • Executive-level interpersonal, verbal and written communication skills
  • Experience managing partners and negotiating complex agreements
  • Self-motivated with attention to detail and a results-driven approach
  • Strong understanding of client requirements and how to appropriately respond
  • Ability to drive change management in evolving business environments
  • Ability to support company objectives with clients, ensuring adoption of new offerings
  • Consultative approach to driving solutions internally and externally
  • Aptitude to forge and maintain senior client relationships, serving as a point of escalation
  • Visible presence as a representative of FreeWheel and the industry
  • Proven ability to attract, onboard, coach and develop top talent
  • Track record of developing and implementing client engagement strategies
  • Strategic thinker who is equally strong on execution
  • Strong collaborator, able to work across multiple functions
  • Agile and capable of thriving in a fast-paced environment


Employees at all levels are expected to:
  • Understand our Operating Principles; make them the guidelines for how you do your job
  • Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services
  • Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences
  • Win as a team - make big things happen by working together and being open to new ideas
  • Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers
  • Drive results and growth
  • Respect and promote inclusion & diversity
  • Do what's right for each other, our customers, investors and our communities


Disclaimer:
  • This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.


Skills
Advertising, Client Relations, People Management, Strategic Selling

Compensation
Primary Location Pay Range: $295,991.74 - $443,987.61

Our sales compensation programs offer the potential for significant upside above targeted earnings for those who overachieve their sales targets.

Comcast intends to offer the selected candidate base pay within this range, dependent on job-related, non-discriminatory factors such as experience. The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.

Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.

Education
Bachelor's Degree

While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Certifications (if applicable)

Relevant Work Experience
15 Years +

About Comcast

FreeWheel manages the economics of content for the enterprise class of entertainment, offering technical infrastructure for revenue rights management and business operations, wrapped in advisory services. They offer advertising sales rights, display, video, mobile ad management, contract management, professional content, ad serving, reporting, analytics, technology, services, advisory services, business operations, programmatic advertising, advertising marketplace, and linear, and online advertising.

Comcast Careers

Joining Comcast means becoming part of a dynamic team committed to shaping the future of media and technology. As a leading company in entertainment, communications, and technology, Comcast offers unparalleled job opportunities designed to foster professional growth and innovation. Work You’ll Do At Comcast, you’ll be part of a culture that cherishes diversity, leadership, and innovation. Our team is at the forefront of the industry, leading changes that redefine how people connect and experience content across the globe. Transform your career with a company that is committed to your professional development. Comcast offers a variety of positions across multiple fields, where your skills will be honed for leadership roles and your career aspirations supported by comprehensive training programs. Join Our Leading Team Be part of a team that values creativity and diversity. Comcast’s commitment to inclusive culture and diversity training ensures that every team member’s voice is heard and valued. This approach not only enhances our work environment but also drives our leadership in the competitive tech industry. Innovate with Us Engage in work that matters with a team of over 100,000 employees worldwide. At Comcast, innovation isn’t just another buzzword—it's at the core of everything we do. From developing groundbreaking technology to reimagining how our customers experience entertainment and communication, your work will influence millions. Internship and Employment Opportunities Start your career with a Comcast internship, where you’ll gain invaluable industry experience, network with professionals, and develop skills that will benefit you throughout your career. For those seeking full-time positions, Comcast’s hiring process is designed to find not just the right skills but the right fit for our culture of growth and innovation. Benefits and Growth Comcast is dedicated to the well-being and advancement of our team members. Enjoy a wealth of benefits that support both your professional and personal life, including health, wellness, and retirement plans. Our employees are encouraged to pursue continuous growth through professional development opportunities and leadership training. Stay Connected Join the Comcast Team Explore job opportunities that match your skills and interests. We are always looking for passionate, curious, and solution-driven team players. Search Comcast jobs today and find out where your career could take you. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Read Careers Blog Job Alert Emails Customize your subscription to receive job alerts, latest news, and insider tips tailored to your preferences. Discover the exciting and rewarding career opportunities that await at Comcast. By joining Comcast, you’re not just finding a job—you’re joining a community of innovators who are passionate about creating extraordinary experiences for our customers and for each other.
Learn more about Comcast
Size
31,000 employees
Market Cap
$149.9 billion
Industry
Net Income
$10.5 billion
Founded
1963
5 Year Trend
+7.6%
Revenue
$103.5 billion
NASDAQ

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