Harrison and Star

VP, Director, Strategic Planning

Harrison and Star • $160K — $230K *
Pharmaceuticals & Biotech
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Marketing, Advertising, Communications, or related field preferred.
  • 8+ years of brand strategy or market research experience in an agency setting preferred.
  • Proficiency in Microsoft Office, Teams, and research tools (e.g., SERMO, Datamonitor).
  • Excellent communication, strategic thinking, and analytical skills.
  • Strong understanding of agency offerings, pharma marketing, and industry trends.

Responsibilities

  • Lead strategic planning for multiple accounts, driving autonomy and proficiency.
  • Develop and mentor junior team members on brand strategy deliverables.
  • Provide market research expertise, driving insight mining and ideation.
  • Utilize planning tools for positioning and insight generation.
  • Lead new business development and strategy development initiatives.
  • Facilitate complex client workshops and brainstorming sessions.
  • Supervise and mentor Directors and Associate Directors, fostering career growth.

Benefits

  • Support for talent development and career growth.
  • Collaborative and dynamic work environment.
  • Engagement with cutting-edge marketing strategies.
  • Opportunity to work with multiple accounts and industries.
  • Involvement in new business development and client-facing activities.
Full Job Description
Agency:
Area23

Job Function:
Strategy and Planning

Job Subfunction:
Strategy

Job Description:

VP DIRECTOR STRATEGIC PLANNING - AREA 23

A DAY IN THE LIFE

-Lead strategic planning for multiple accounts, driving autonomy and proficiency.

-Execute expert-level understanding of disease state, indications, customer needs, and science.

-Develop and mentor junior team members on brand strategy deliverables.

-Provide market research expertise, driving insight mining and ideation.

-Utilize planning tools, ensuring proper use in positioning, insight generation, and creative brief writing.

-Lead new business development, immersion insight gathering, storytelling, and strategy development.

-Facilitate complex client workshops and brainstorming sessions.

-Supervise and mentor Directors and Associate Directors, fostering career growth.

-Manage talent development, hiring, staffing, and performance management.

WHAT YOU WILL NEED

-Bachelor's degree in Marketing, Advertising, Communications, or related field (preferred).

-8+ years of brand strategy or market research experience in an agency setting (preferred).

-Proficiency in Microsoft Office, Teams, research tools (e.g., SERMO, Datamonitor), and social media platforms.

-Excellent communication, strategic thinking, and analytical skills.

-Ability to manage multiple projects, prioritize tasks, and meet deadlines.

-Strong understanding of agency offerings, pharma marketing, and industry trends.

Expertise in brand strategy, promotional strategy, and AI platform utilization.

-Curiosity, passion, and agility in a fast-paced environment.

-Collaborative mindset with ability to build strong relationships.

-Problem-solving, influence, and accountability skills to drive results.

$160,000-$230,000

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.

About Harrison and Star

Harrison and Star is a healthcare advertising agency that provides marketing and advertising services to pharmaceutical and biotechnology companies. The company offers a range of services including brand strategy, creative development, digital marketing, and market research. Harrison and Star was founded in 1986 and is headquartered in New York, New York.
Learn more about Harrison and Star
Size
500 employees
Industry
Founded
1986
NASDAQ

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