Fox Corporation

VP, Ad Sales Strategy

Fox Corporation$247K — $345K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10+ years in advertising sales, ad operations, or media strategy for digital/streaming platforms
  • Expertise in CTV/AVOD with practical experience in programmatic deal structures
  • Demonstrated success driving ad revenue growth for a streaming service
  • Strong collaboration skills with engineering and product teams
  • Fluency in financial modeling and revenue forecasting
  • Excellent communication skills to simplify complex data into narratives
  • High emotional intelligence and leadership skills to influence cross-functional teams

Responsibilities

  • Develop and lead advertising and sponsorship strategy for FOX One's streaming platform
  • Drive revenue strategy and manage key partnerships and sponsorships
  • Define go-to-market frameworks and shape compelling sales narratives
  • Collaborate on pricing and packaging strategies with Fox Ad Sales
  • Serve as commercial lead interfacing with product and ad tech teams
  • Establish priorities for first-party data and audience strategy
  • Partner with sales leadership for key client engagements and negotiations

Benefits

  • Medical, dental, and vision insurance
  • 401(k) plan
  • Paid time off
  • Various additional benefits per plan documents
Full Job Description
JOB DESCRIPTION

The FOX direct-to-consumer (DTC) platform is a new, forward-looking initiative within Tubi Media Group that brings FOX's unparalleled content portfolio-news, sports, and entertainment-directly to consumers via an innovative subscription streaming service.

Driven by a highly experienced leadership team with extensive backgrounds at the intersections of media, technology, streaming, and content-and built with the full support of Fox Corporation-this venture combines entrepreneurial energy with deep media expertise.

Our vision is to create a unified, modern viewing experience that puts the consumer first-seamlessly integrating live and on-demand content across platforms.

At the intersection of cutting-edge technology and trusted storytelling, this is an opportunity to shape the future of streaming at one of the most pivotal moments in media. We're assembling a world-class team to deliver on that vision-and we're just getting started.

ABOUT THE ROLE

We are seeking a strategic and commercially minded leader to define and scale the advertising business for FOX One's streaming platform. This role will sit at the intersection of sales, product, and ad tech, and will define and drive the monetization strategy around Fox One. You will play a critical role in shaping the go-to-market approach, influencing product development, and driving revenue growth by translating FOX One's premium content, audience, and data capabilities into a differentiated advertising offering.

A SNAPSHOT OF YOUR RESPONSIBILITIES
  • Develop and lead advertising and sponsorship strategy across FOX One's streaming environment
  • Lead revenue strategy as well as key revenue partnerships and advertising sponsorships for FOX One's ad business, with direct accountability for achieving commercial targets
  • Define solutions and go-to-market frameworks around Fox One opportunities; shape compelling sales narratives that position FOX One's content, audience, and data as a differentiated market offering
  • Define pricing and packaging strategy in collaboration with Fox Ad Sales
  • Serve as the senior commercial lead interfacing with FOX One product, Fox Ad Sales, Research and AdRise ad tech teams, setting roadmap priorities across ad formats, targeting, measurement, and programmatic infrastructure
  • Establish and lead FOX One's first-party data priorities and audience strategy; define measurement and attribution frameworks in partnership with revenue operations, research, data science, and third-party providers
  • Partner closely with FOX ad sales leadership (serving as Subject Matter Expert around Fox One) in key client and agency engagements, including upfronts and complex deal negotiations
  • Translate client, agency, and market intelligence into actionable product and go-to-market strategies
  • Define KPIs and executive reporting frameworks; deliver actionable performance insights to senior leadership
  • Evaluate and guide adoption of emerging ad tech trends in partnership with ad solutions teams (e.g., clean rooms, alternative IDs, shoppable/interactive formats, AI-driven personalization) to maintain competitive advantage


WHAT YOU WILL NEED
  • 10+ years of experience across advertising sales, ad operations, ad tech, or media strategy in digital/streaming environments
  • Deep CTV/AVOD expertise, including hands-on experience with programmatic deal structures (SSP/DSP, PMP, programmatic guaranteed), direct IO, and advanced TV buying
  • Proven track record of driving ad revenue growth for a streaming or digital media platform
  • Strong product sensibility, with experience partnering closely with engineering and product teams to shape roadmaps
  • Fluency in financial modeling, revenue forecasting, and data-driven decision-making
  • Exceptional communication skills, with the ability to translate complex data and product capabilities into clear, compelling narratives
  • High emotional intelligence and ability to lead through influence across cross-functional stakeholders including sales, product, technology, research, and finance


NICE TO HAVE, BUT NOT A DEALBREAKER
  • Experience at a major media company, streaming platform, or ad tech company (e.g., Hulu, Peacock, Roku, FreeWheel, The Trade Desk)
  • Familiarity with FOX's content portfolio and the sports, news, and entertainment advertising landscape
  • Experience with upfront and scatter market dynamics in a converged linear and streaming environment
  • Exposure to first-party data platforms, clean room technologies, and identity and measurement solutions


#Ll-KD1

#Ll-Hybrid

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $247,000.00-345,000.00 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.

About Fox Corporation

Fox Corporation is an American media company that was founded in 2019. The company is headquartered in New York City and operates through its subsidiaries, which include Fox News, Fox Sports, and the Fox Broadcasting Company. Fox Corporation is primarily involved in the production and distribution of news, sports, and entertainment content through various media platforms, including television, radio, and digital media. The company is known for its conservative-leaning news coverage and has been the subject of controversy in recent years. Fox Corporation is publicly traded on the NASDAQ stock exchange.
Learn more about Fox Corporation
Size
22,000 employees
Market Cap
$16 billion
Industry
Net Income
$1.5 billion
Founded
1989
5 Year Trend
+7.1%
Revenue
$12.6 billion

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