Overview

About the Role:

 

100% Remote

 

The Vice President of Marketing and External Engagementis responsible fordrivingmarketing execution across multiple areas, ranging from sales and growth enablement to digital experience and online reputation to public relations and external engagement. Additionally, this role will oversee engagement with the Board on a variety of strategic topics.

 

 

If you are passionate about leading high-impact digital marketing initiatives, content strategy,strengthening external engagement, and partnering with executive and board leadership to advance strategic priorities, we encourage you to apply.

 

 

Responsibilities

What you9ll do

Sales & Growth Enablement

• Develop strategic, volume-driving collateral to supportfacility,Business Development,and Managed Care teams.

• Lead Search Engine Optimization strategy and execution across all service lines.

• Lead AI-driven transformation of content and design functions to improve efficiency and effectiveness across marketing deliverables.

• Produce Acadia9s outcomes report and integrate data into marketing materials andother applications.

Digital Experience & Online Reputation

• Serve as product owner for Acadia9s website and digital reputation.

• Lead social media strategy and execution for all Acadia facilities.

• Oversee website rebuilds and enhancements to ensure compliance, accuracy, and optimized design/content.

• Drive conversion rate improvements through landing page optimization.

• Lead reputation management efforts, including oversight ofonlinereviews and implementation of centralized management tools.

Public Relations & External Communications

• Provide executive sponsorship forhigh-prioritycommunications and coordinate responses.

• Manage inbound media requests and ensuretimely, thoughtful responses.

• Build proactive relationships with key media outlets to strengthen Acadia9s reputation and visibility.

Board Engagement

• Develop annual content plans forAcadia9sfour principal Board meetings

• Coordinate delivery of high-quality Board and Quality & Compliance Committee meetings, ensuring exceptional content and process management.

 

STANDARD EXPECTATIONS:

• Complieswithorganizational policies, procedures, performance improvement initiatives andmaintainsorganizational and industry policiesregardingconfidentiality.

• Communicate clearly and effectively to person(s) receiving services and their family members,guestsand other members of the health care team.

• Develops constructive and cooperative working relationships with others andmaintainsthem over time.

• Encourages and builds mutual trust,respectand cooperation among team members.

• Maintains regular and predictable attendance.

Qualifications

What you'll bring...

Minimum

 

EDUCATION/EXPERIENCE/SKILL REQUIREMENTS:

 

• 10+years97experiencesenior marketing leadership roles, preferably within healthcare or behavioral health sectors.

• Expertisein digital marketing, content strategy, and reputation management.

• Strong understanding of AI applications in marketing and design.

• Exceptional communication, leadership, and stakeholder management skills.
• Master9s degree in Marketingor Businesspreferred.

 

SUPERVISORY REQUIREMENTS:

Manages a Department

 

While this job description is intended to bean accuratereflection of the requirements of the job, management reserves the right to add or remove duties fromjobswhen circumstances(e.g.,emergencies, changes in workload, rushjobsor technological developments) dictate.

AHCORP

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