Zeta Global

Vice President, Customer Success

Zeta Global$180K — $185K *
US-AnywhereRemote in United States
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 10-15 years of experience in Customer Success or related client leadership roles
  • 5+ years leading Customer Success or account teams in SaaS or digital marketing
  • University degree in Business, Communications, Marketing, Computer Science or similar field
  • Proven track record in driving retention and expansion for enterprise accounts
  • Deep understanding of digital marketing strategies, including email and lifecycle marketing
  • Experience managing senior client relationships with a strong executive presence
  • Strong financial acumen with business performance management expertise

Responsibilities

  • Own customer success performance metrics including retention, NPS, and advocacy
  • Manage a portfolio of enterprise customers to ensure consistent value delivery
  • Drive lifecycle marketing strategies to enhance audience engagement and revenue growth
  • Develop trusted relationships with senior leaders at key accounts
  • Lead a team of Customer Success Managers to improve customer engagement
  • Collaborate closely with Sales, Product, and Operations for customer success
  • Act as the voice of the customer to influence product priorities

Benefits

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee equity
  • Employee discounts, virtual wellness classes, and pet insurance
  • Additional perks and programs for employee well-being
Full Job Description
The Role

Vice President, Customer Success - Publisher Cloud

As Vice President of Customer Success for Sailthru within Publisher Cloud, you will lead the Customer Success strategy and execution for one of our most important business lines. You will be responsible for driving retention, expansion, adoption, and customer advocacy across a portfolio of enterprise customers leveraging the Sailthru platform.

This role owns the business outcomes of Sailthru Customer Success, including Net Revenue Retention, retention performance, customer growth, NPS, and advocacy. You will lead a team of Customer Success professionals focused on delivering measurable value to customers through lifecycle marketing, email engagement, personalization, and audience growth strategies.

You will work closely with the GVP of Customer Success and cross-functional leaders across Sales, Product, Operations, and Support to ensure customers achieve business outcomes and to help shape the broader Customer Success strategy for Publisher Cloud.

The ideal candidate combines strong enterprise customer leadership, deep expertise in digital marketing and customer engagement, and a proven ability to drive measurable revenue outcomes through Customer Success execution.

What You'll Do:

Own Customer Success Business Performance
  • Own retention, expansion, Net Revenue Retention, NPS, and customer advocacy for the Sailthru Customer Success business.
  • Manage performance across a defined portfolio of enterprise customers.
  • Establish and drive disciplined account planning, forecasting, and business review processes.
  • Identify and mitigate churn risk while proactively uncovering expansion opportunities.
  • Ensure consistent delivery of customer value through adoption of Sailthru capabilities.


Drive Customer Growth and Value Realization
  • Partner with customers to drive lifecycle marketing maturity, audience engagement, and revenue growth.
  • Expand platform usage across email, segmentation, personalization, and omnichannel engagement strategies.
  • Guide customers in translating business goals into scalable marketing programs and measurable outcomes.
  • Ensure customers realize full value from the Sailthru platform and associated Publisher Cloud capabilities.


Lead Strategic Customer Engagement
  • Develop trusted relationships with senior leaders at key accounts.
  • Lead executive business reviews focused on performance, outcomes, and growth opportunities.
  • Serve as escalation point for strategic customer issues and opportunities.
  • Build and maintain strong referenceable customer relationships.


Lead and Develop Your Team
  • Lead a team of Customer Success Managers focused on Sailthru accounts.
  • Coach and develop team members to improve customer engagement, strategic thinking, and commercial outcomes.
  • Drive accountability for retention, growth, and adoption outcomes across the team.
  • Foster a culture of performance, ownership, and customer-centric execution.


Drive Cross-Functional Execution
  • Partner closely with Sales, Product, Operations, and Support to ensure customer success.
  • Act as the voice of the customer.
  • Influence product priorities through structured customer feedback and insight sharing.


What Success Looks Like
  • Strong Net Revenue Retention performance across the Sailthru customer base.
  • High retention and renewal rates with reduced churn risk.
  • Consistent expansion through increased platform adoption and new use cases.
  • High customer satisfaction and improved NPS.
  • Strong customer advocacy, references, and case studies.
  • Accurate forecasting and disciplined account execution.
  • A high-performing Customer Success team delivering measurable customer outcomes.


What You Bring
  • 10-15 years of experience in Customer Success, Account Management, Professional Services, or related client leadership roles.
  • 5+ years leading Customer Success or account teams in SaaS, marketing technology, or digital marketing environments.
  • University degree in Business, Communications, Marketing, Computer Science or relevant field
  • Proven track record of driving retention, expansion, and Net Revenue Retention in enterprise accounts.
  • Deep understanding of email marketing, lifecycle marketing, personalization, segmentation, and audience engagement.
  • Strong executive presence with experience managing senior client relationships.
  • Demonstrated ability to lead teams focused on commercial and customer outcomes.
  • Strong financial acumen, forecasting, and business performance management experience.
  • Excellent communication, leadership, and organizational skills.

Nice to Have
  • Experience with ESP, CRM, CDP, or marketing automation platforms.
  • Background in publishing, media, or audience monetization businesses.
  • Experience operating in multi-product SaaS environments.


BENEFITS & PERKS
  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance and more!!

SALARY RANGE

The salary range for this role is $180,000 - $185,000 (depending on location and experience) + bonus + equity.

#LI-RP1

About Zeta Global

Zeta Global is a data-driven marketing technology company that combines the power of artificial intelligence with the scale of data, applying insights from over 2.4 billion user profiles to generate business outcomes. Zeta Global?s products and services include programmatic media buying, email marketing, CRM, data and analytics, and marketing automation. The company serves a wide range of industries, including financial services, insurance, automotive, telecommunications, retail, publishing, and travel. Zeta Global has offices in North America, Europe, and Asia-Pacific.
Learn more about Zeta Global
Size
1,300 employees
Market Cap
$1.7 billion
Industry
Founded
2007
NASDAQ

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