TikTok

Travel Campaign Graduate (TikTok Local Services) - 2027 Start

TikTok$80K — $121K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's or Master's degree in business management, marketing, or related discipline.
  • Strong analytical skills for data-driven decision-making.
  • Proficient in communication and stakeholder management.
  • Ability to collaborate across teams and functions effectively.
  • Proactive approach with a strong sense of ownership.

Responsibilities

  • Plan and execute local dine-in marketing campaigns based on business objectives.
  • Manage the full lifecycle of marketing campaigns, including budgets and performance analysis.
  • Collaborate with cross-functional teams to enhance local service content distribution.
  • Utilize insights to inform business development strategies and improve engagement.
  • Ramp up platform resources, including creators and KOLs, to boost campaign engagement.

Benefits

  • Medical, dental, and vision insurance from day one.
  • 401(k) savings plan with company match.
  • Paid parental leave and disability coverage.
  • 10 paid holidays and 10 paid sick days per year.
  • 17 days of Paid Personal Time with increasing accruals over tenure.
Full Job Description
Responsibilities TikTok Local Services (TikTok GO) is a one-stop commerce solution that connects global users with local services through the creative use of TikTok POI (Points of Interest), short videos, LIVE, and search. It delivers valuable real-life experiences and inspires users to explore the world around them. With the mission of "Discover great places, Empower local businesses" Local Services aims to be the most trusted platform to discover great places and connect local businesses. It helps communities engage with restaurants, hotels, and attractions, equips businesses with new ways to connect with customers and drive transactions, and combines innovative marketing and operational tools to support sustainable growth. We are looking for talented individuals to join our team. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Successful candidates must be able to commit to an onboarding date by the end of the year. Please state your availability and graduation date clearly in your resume. Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to our Company and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early. Responsibilities - Plan and implement local service dine-in campaign/event strategies based on business goals, ramp up platform resources, such as product, creator, KOL, to guarantee engagement. - Responsible for managing the end-to-end marketing campaigns for local services, including budget planning, goal setting, resource allocation, and post-campaign analysis. Good ability to abstract general insights and strategies to support business development. - Collaborate with creator operations, product and merchant business development to leverage local service content distribution strategy through platform campaign/events. Qualifications Minimum Qualifications - Individuals who are completing or have recently completed a Bachelor's or Master's degree degree in business management, marketing or a related discipline. - Strong analytical skills and ability to translate data into actionable insights. - Good communication, collaboration, and stakeholder management skills. - Fast learner with a proactive attitude, strong sense of ownership, and ability to adapt in a dynamic environment. Job Information [For Pay Transparency]Compensation Description (Annually) The base salary range for this position in the selected city is $80169 - $121600 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units. Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure). The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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