TikTok

TikTok Shop - Global Strategic Brand Partnerships Director

TikTok$121K — $288K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree or higher
  • 5+ years of experience in key account solutions or global brands
  • Experience with e-commerce platforms is crucial
  • Proven skills in relationship building and client influence
  • Understanding of social/livestream e-commerce and content marketing
  • International work experience preferred
  • Willingness to travel for business.

Responsibilities

  • Recruit and develop long-term relationships with top global brands
  • Generate GMV-oriented solutions and document processes
  • Identify areas for improvement in seller experience using data
  • Optimize products and services based on client feedback and analyses
  • Facilitate effective communication and alignment between clients and internal teams
  • Collaborate with Account Managers to boost brand performance
  • Design and implement project monitoring mechanisms.

Benefits

  • Medical, dental, and vision insurance from day one
  • 401(k) savings plan with company match
  • Paid parental leave
  • Short-term and long-term disability coverage
  • Life insurance and wellbeing benefits
  • 10 paid holidays and 10 paid sick days per year
  • 17 days of Paid Personal Time, increasing with tenure.
Full Job Description
Responsibilities

About the Team As TikTok Shop continuously expands to more than 16 global markets this 2026, the GKA Global Partnerships (GKA GP) Team is set up to drive both immediate revenue while building long-term industry leadership. Managing $4B+ global brands, top advertisers, and strategic key national retailer groups, the team builds long-term, strategic, trust-based partnerships that fuel growth, engagement, and platform stickiness. Serving as the hub for global brand strategy, GKA GP leads joint business planning, onboarding, and full-funnel management to ensure consistent execution across regions. By scaling best practices and cross-market insights, the team turns partnerships into a repeatable growth engine- accelerating market entry and strengthening TikTok Shop's position as a leading discovery e-commerce platform around the world. 1. GKA services and expansion: Recruit and nurture long-term relationships with top global brands (e.g. L'Oreal, Nestle, Unilever, P&G, Samsung, etc.); build and shape the vision, brand mapping, global strategy, approach, coordination, solutions planning, and success metrics. 2. Planning & Execution: Produce GKA-based, GMV-oriented solutions; participate in the process design and execution; support the implementation to ensure the completion of the objectives; summarize the conclusions and know-hows into tangible documents, PowerPoint, and mind maps. 3. Analyzing business settings & objectives: Responsible for GKA's seller experience, identifying areas of improvement in products and services based on data and user feedback; driving the optimization of products and services by building apt mechanisms and standard processes; Familiar with approaches and policies in e-commerce; provide robust support for business owners to dissect business objectives, sort out priorities, and monitor project progress; analyze the output and efficiency of projects through in-depth analyses and able to produce results. 4. Build communication mechanisms: Sustain close communication and alignment with clients and internal counterparts to maximize client strategies, engender trust and ensure smooth landing of collaborative projects. Regularly consult with country Account Managers to enhance brand performance and engagement.

Qualifications

Minimum Qualifications: 1. Bachelor's Degree and above; 5 years+ work experience; Proven experience working in global brands, agencies, and/or e-Commerce platform's key accounts solutions. Proven direct working experience in a top global brand is a plus. 2. Strong capabilities in relationship building; Able to produce effective presentations and influence clients. 3. Have a solid understanding of social/livestream e-commerce and content marketing. 4. International work experience is a plus; willingness to travel abroad for business.

Job Information

[For Pay Transparency]Compensation Description (Annually)

The base salary range for this position in the selected city is $121600 - $288000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

About TikTok

TikTok is a social media app that allows users to create and share short videos. The app was launched in 2016 by Chinese tech company ByteDance. TikTok has become one of the most popular social media apps in the world, with over 1 billion active users. The app has been downloaded over 2 billion times worldwide. TikTok has faced controversy over its data privacy practices and its potential ties to the Chinese government. In 2020, the app faced a potential ban in the United States, but a deal was reached with Oracle and Walmart to create a new company called TikTok Global.
Learn more about TikTok
Size
1,750 employees
Industry
Founded
2012

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