Flowers Foods

Territory Sales Representative - Away From Home

Flowers Foods • $85K — $90K *
US-AnywhereRemote in Connecticut, US
Food & Beverages
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in Business Administration, Marketing, or a related field
  • 3+ years of sales experience in a similar role, ideally in foodservice
  • Strong communication and negotiation skills for customer agreements
  • Ability to build and maintain customer relationships
  • Willingness to travel within the assigned territory (65-75% of the week)

Responsibilities

  • Develop strategic sales plans to maximize revenue in the assigned territory
  • Build and maintain strong customer relationships, understanding their needs and providing tailored solutions
  • Identify and pursue new business opportunities to expand the customer base
  • Demonstrate in-depth knowledge of Flowers Bakeries' AFH product offerings and effectively communicate benefits to customers
  • Negotiate customer terms and pricing agreements for mutually beneficial outcomes
  • Record sales activities and prepare regular reports and forecasts for management
  • Stay informed about industry trends and provide insights to support decision-making
  • Deliver exceptional customer service by addressing inquiries and resolving issues
  • Collaborate with internal teams to optimize sales efforts and address customer needs
  • Engage in continuous learning through training programs and self-directed initiatives

Benefits

  • Comprehensive health and medical benefits
  • 401(k) Retirement savings plan
  • Professional growth and leadership training
  • Paid vacation, holidays, and parental leave
Full Job Description
Full-time employees are offered the following benefits:
  • Comprehensive health and medical benefits
  • 401(k) Retirement savings plan
  • Professional growth and leadership training
  • Paid vacation, holidays, and parental leave


Benefits may vary depending on your work location.

Bringing Home the Dough

The Territory Sales Representative (TSR) in the Away from Home (AFH)/Foodservice division plays a crucial role in driving sales in a specific geographical area. Their primary responsibilities include building and maintaining relationships with Foodservice Operators and Distribution customers, identifying potential sales opportunities, and meeting revenue and volume targets. To achieve this, the TSR conducts sales visits, provides product demonstrations and distributor sales training, and ensures exceptional customer service to drive business growth. The TSR must possess an eagerness to stay informed about industry trends, competitor activities, and market developments, providing insights and recommendations to management to support informed decision-making. Overall, the TSR contributes significantly to Flowers Bakeries' success by promoting its products and services and maintaining its reputation in the market.

Rising to the Challenge: Position Responsibilities

  • Develops and implements strategic sales plans to maximize revenue generation within the assigned territory, including prospecting, cold calling, and scheduling sales visits
  • Builds and maintains strong relationships with existing customers, understanding their needs, preferences, and challenges to provide customized solutions and foster loyalty
  • Identifies and pursues new business opportunities by prospecting and acquiring new customers, expanding the company's customer base
  • Possesses in-depth knowledge of the Flowers Bakeries AFH product offerings, including features, benefits, and applications, and effectively communicate this information to customers through product demonstrations and presentations
  • Negotiates customer terms and pricing agreements, leveraging strong communication and negotiation skills to achieve mutually beneficial outcomes
  • Accurately record sales activities, customer interactions, and pipeline development using CRM and TPM software. Prepare regular sales reports and forecasts for management review
  • Stays informed about industry trends, competitor activities, and market developments, providing insights and recommendations to management to support informed decision-making
  • Provides exceptional customer service throughout the sales process, addressing inquiries, resolving issues, and ensuring customer satisfaction
  • Collaborates with internal teams, including marketing, customer service, and product development, to coordinate sales efforts, address customer needs, and optimize overall business performance
  • Stas updated on product knowledge, sales techniques, and industry trends through training programs, workshops, and self-directed learning initiatives to enhance sales effectiveness and professional development


Knead to Know: Preferred Qualifications

  • 3+ years of sales experience with a proven track record in a similar role (preferable in foodservice)
  • Willingness to travel within the assigned territory as required. (65-75% of the week)
  • Experience negotiating customer terms and pricing agreements, leveraging strong communication and negotiation skills to achieve mutually beneficial outcomes
  • Ability to build and maintain customer relationships


Additional Ingredients: Essential Job Requirements

  • Bachelor's degree in Business Administration, Marketing, or a related field

Salary Range- 85000 - 90000

We offer a competitive salary up to $90k and an excellent total rewards package. Interested job seekers who successfully complete the series of pre-screening questions and who appear to possess the basic qualifications for this position may be contacted for a telephone interview.

About Flowers Foods

Flowers Foods, Inc. is a producer and marketer of packaged bakery products. The company operates in two segments: Direct-Store-Delivery (DSD) and Warehouse Delivery. The DSD segment produces fresh breads, buns, rolls, tortillas, and snack cakes that are delivered to retail and foodservice customers directly. The Warehouse Delivery segment produces frozen breads, rolls, and snack cakes that are sold through customers' warehouse channels. The company's brands include Nature's Own, Wonder, Tastykake, Dave's Killer Bread, and others. Flowers Foods was founded in 1919 and is headquartered in Thomasville, Georgia.
Learn more about Flowers Foods
Size
8,900 employees
Market Cap
$6.1 billion
Industry
Net Income
$152.3 million
Founded
1919
5 Year Trend
+2%
Revenue
$4.3 billion
NASDAQ

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