Full Job Description
We9re looking for a Head of Talent Brand Growth & Community Marketing to own and scale TRM9s talent brand reach and community presence. This role sits at the intersection of growth marketing, channel strategy, and community activation-focused on ensuring TRM9s talent brand shows up in the right places, in front of the right people, at the right time.
You will partner closely with TRM9s Talent Brand Storyteller, who owns content creation, and operate as the distribution and activation engine: turning great content into real reach, building channels, and cultivating the communities and partnerships that make TRM a recognized employer of choice for top technical talent.
This is a high-autonomy individual contributor role. You will set and execute the distribution and growth strategy, own community and event activation, and drive measurable pipeline impact.
The impact you will have:
- Own and execute TRM9s talent brand distribution strategy across paid, organic, social, events, and partnerships-leveraging a centralized Demand Generation and Ops architecture to reach priority talent segments
- Partner with the Talent Brand Storyteller to amplify content across the right channels and formats, ensuring every asset is working as hard as possible
- Build and manage a conference and events strategy: curate the right circuit for engineering leadership, project manage speaking submissions and white paper placements, and own logistics end-to-end
- Cultivate relationships with external engineering thought leaders and communities; produce and host community meetups-including speaker panels-that position TRM as a leading voice in the space
- Own paid distribution and sponsorship strategy across LinkedIn, newsletters, niche engineering communities, and other high-signal talent channels
- Build channel partnerships with technical communities, bootcamps, universities, and professional networks that expand TRM9s talent brand footprint
- Define and track KPIs for reach, engagement, and talent pipeline influence; iterate quickly based on performance data
What we9re looking for:
- 5-8+ years in growth marketing, demand generation, or channel/community marketing-ideally in high-growth or early-stage environments
- Strong distribution and channel instincts: knows how to build audiences and activate communities, not just publish content
- Experience marketing to engineering or technical communities a strong plus
- Proven track record managing events, sponsorships, and community programs end-to-end
- Familiarity with paid social and programmatic distribution, particularly on LinkedIn and niche technical channels
- High ownership and velocity-able to operate with minimal oversight and ship consistently
- Skilled at translating brand strategy into channel tactics; comfortable working with creative partners to brief and pressure-test content for distribution
- Comfortable working directly with senior stakeholders and moving quickly to execute
- Experience using AI tools/agents to accelerate workflows while maintaining quality
About the Team:
You9ll partner closely with Marketing, Recruiting, and Leadership, acting as the connective tissue between TRM9s talent brand content and the talent market. Your collaborator, the Talent Brand Storyteller, owns the voice and the craft-your job is to make sure it lands. The team values high ownership, speed, and measurable impact.
Operating rhythms:
- Work hours: Minimum 4-hour overlap with EST business hours
- Communication: async-first with synchronous check-ins as needed
Learn about TRM Speed in this position:
- Move fast: from strategy to activated campaign in days, not weeks
- Iterate quickly: review performance within one week and adjust
- Prioritize signal over noise: focus effort on the channels and communities that drive real talent pipeline