What You’ll Do  

Strategic Ecosystem Leadership 

• Lead the ongoing transformation of Sprinklr's partner ecosystem by establishing a performance-driven operating model focused on revenue impact, pipeline creation, and customer growth. 

• Drive a cultural shift across the alliance's organization, reinforcing accountability, measurable outcomes, and strategic partner engagement. 

• Develop and execute a partner strategy that aligns investments and resources with the partners most capable of delivering meaningful business results. 

Revenue Ownership & Partner-Led Growth   

• Establish and operationalize a partner-sourced and partner-influenced revenue model, with clear attribution, accountability, and forecasting rigor.  

• Embed partners into the full customer lifecycle, from pipeline generation through services delivery and expansion.  

• Drive co-sell discipline and execution excellence with Sales, including joint account planning, deal inspection, and governance.  

• Define and enforce rules of engagement (ROE) that prioritize speed, clarity, and customer outcomes across partner and direct sales motions.  

• Scale partner-delivered services capacity to increase attach rates, accelerate time-to-value, and improve gross margins. 

• Build and scale industry-specific and solution-based partner plays (e.g., CX, Contact Center, AI-driven insights).  

• Drive joint strategies with top partners, including co-innovation, co-marketing funds, and executive alignment. 

Partner Enablement & Performance 

• Develop and implement partner enablement frameworks including training, certifications, and sales toolkits. 

• Establish and monitor KPIs to measure partner performance, pipeline contribution, and customer impact. 

• Lead Quarterly Business Reviews (QBRs) and Annual Reviews to ensure alignment and accountability. 

Cross-Functional Collaboration 

• Partner with Product, Marketing, Sales, and Customer Success to ensure seamless execution of joint initiatives. 

• Collaborate with the Partner Program team to evolve competencies, tiers, and incentives. 

• Serve as the executive sponsor for key alliances, ensuring strategic alignment and executive engagement. 

Market Expansion & Innovation 

• Grow and scale a nascent and immature channel  

• Drive global expansion through regional reseller recruitment and enablement. 

• Co-develop joint value propositions and go-to-market strategies with partners. 

• Leverage partner insights to inform product innovation and market strategy. 

Operational Excellence 

• Ensure rigorous governance, reporting, and communication across the partner ecosystem. 

• Develop and execute a service delivery strategy that leverages both internal resources and external partners to maximize customer success and operational efficiency. 

• Continuously assess market trends, partner needs, and competitive dynamics to refine strategy. 

Who You Are & What Makes You Qualified 

• Bachelor’s degree required; MBA or advanced degree preferred. 

• 15+ years of experience in global partner and alliance leadership within a SaaS or enterprise technology company. 

• Proven success in building and scaling global partner ecosystems, including SIs, ISVs, cloud platforms, and resellers. 

• Strong track record of driving revenue growth, customer success, and market expansion through strategic partnerships. 

• Executive presence with the ability to influence and collaborate across C-level stakeholders. 

• Deep understanding of partner business models, market dynamics, and enterprise buying cycles. 

• High energy, resilient, and thrives in fast-paced, high-growth environments. 

• Outstanding communication and interpersonal skills to lead, collaborate, and influence cross-functional teams and stakeholders. 

Leadership Attributes:  

• Proven track record leading organizational transformation and cultural change within a partner, channel, or go-to-market organization. 

• Demonstrated ability to evolve alliances functions from relationship-focused teams into strategic growth organizations with measurable commercial impact. 

• Strong change-management capabilities with experience aligning teams, processes, incentives, and partner expectations to support revenue growth objectives. 

• Creative and intellectually curious, with strong strategic intuition. Inquisitive appetite (and humility) for proactively identifying and aggressively pursuing continuous improvements. 

• Solid critical thinker with a proven ability to collaborate with both leadership and teams, demonstrating ability to influence, make sound decisions and drive alignment 

• Natural leader with a positive management style, combined with superior communication skills and unwavering ethics and integrity. 

• Superior interpersonal skills and executive presence, with an effective ability to quickly establish credibility, trust, and support within all levels of the organization.