Job DescriptionWhat You'll Do
- 50% - Oversee implementation of Video and Audio campaigns
- 20% - Guiding/Mentoring/Training Investors and Assistants
- 5% - Remain current on evolving media landscape and encourage development of staff's knowledge
- 5% - Networking internally and externally with vendor partners
Ensure that client's marketing objectives are realized through accurate planning, quality schedules, and detailed post campaign metrics. Develop Investors and Assistants on the LocalOne Team with feedback, guidance, and training.
- Full understanding of marketplace landscape, trends, pacing, nuances, intel and competitive
- Ability to sell through the value of audio & video to Business Solutions Teams
- Negotiate multi-platform campaigns on behalf of clients
- Provide clear and concise buying direction to Investors and Assistants
- Establish timing and ensure deadlines are met
- Develop accurate planning costs
- Responsible for the quality of schedules and accuracy of information provided to Business Solution Teams
- Responsible for weekly stewardship of campaigns and proactively advising of potential issues (proactive vs. reactive)
- Analyze the performance of campaigns to ensure schedules ran as ordered and met the objectives of the campaign
- Assist Directors in managing the team and evaluating needs through knowledge of Investors work performance and skillset
- Train and mentor Investors and Assistants on the LocalOne Team
- Provide performance feedback to team members
- Embrace new and emerging technologies to identify and activate 1st to market campaigns
- Identify strategic partnerships with key vendors to drive innovation and value
- Amplify campaigns by creating and activating customized added value via on-air, online, and on-site activations
- Capable of evaluating, negotiating, and positioning multi-platform proposals by providing a strong POV
- Establish and maintain business relationships with staff members, vendor partners, business solution teams, and Finance
- Responsible for growth, mentoring and development of Investors and Assistants
Who You Are
- Strong negotiations skills
- Strong mentoring & leadership skills
- Strong presentations skills
- Detail oriented with strong organizational skills
- Ability to multi-task & prioritize workload
- On-going assessment of talent
- Good communication skills, anticipate next step & have the ability to proactively recognize problems & identify solutions, creative
- Strategic & innovative thinker
- Ability to interact & collaborate with other departments/key stakeholders
- Strong interpersonal skills
- Team player with a positive attitude
- A supporter of and advocate for diversity, equity and inclusion
Preferred Skills & Experience
- 5 years buying experience and 3+ management experience
- In depth knowledge of Local Video
- Experience implementing Group Deals and multi-platform campaigns
- Microsoft Word, Excel & PowerPoint, Strata View/ SBMS, SQAD, Brand Ratings, etc.
Certificates, Licenses and Registrations
Alignment with industry organizations: IRTS, 4A's, TVB, CAB
Physical Activity and Work Environment
There are no requirements for physical activity in this work environment.
The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
#LI-LT1 #LI-Hybrid
Salary Range$80,000.00 - $95,000.00
A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.