Strategic Marketing Analyst

Loomis Sayles

$80K — $140K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7-10 years of experience in investment management, particularly in product management or marketing strategy.
  • Strong knowledge of fixed income markets necessary.
  • MBA and/or CFA certification preferred.
  • Proven project management skills required.
  • Advanced analytical skills with proficiency in Excel, Bloomberg, and other statistical tools.
  • Experience in marketing strategy is an advantage.
  • Excellent communication skills with the ability to influence senior executives.

Responsibilities

  • Act as marketing liaison for institutional sales channels, collaborating with internal teams on product analysis and marketing communications.
  • Create tailored reports for Institutional sales, encompassing data used in RFPs, presentations, and various inquiries.
  • Develop product messaging for pitchbooks and RFPs, ensuring clarity and effective communication.
  • Coordinate with Marketing Information for customized presentation requests and manage edits and messaging.
  • Conduct competitive analysis and market intelligence to support sales efforts in Structured Finance and Disciplined Alpha products.
  • Collaborate with Corporate Communications on public relations and presentation content.
  • Ensure quality control of data processes while managing projects and solving problems effectively.

Benefits

  • Comprehensive medical, dental, and supplemental health plans.
  • Retirement savings options available.
  • Generous paid time off.
  • Company-provided leave benefits.
  • Life and disability insurance coverage.
  • Access to work-life balance and wellness resources.
  • Locally relevant perks and programs.
Full Job Description
About the Role

Strategic Marketing serves as a connection point between portfolio management, distribution and all areas of the Marketing organization. Team members serve as point people on product positioning, messaging and execution, as well as extensive data reporting and analysis. The team also works closely with investment team members on product planning and development.

About the Team

Strategic Marketing team members take responsibility for coverage of specific asset classes and associated firm investment capabilities. This position will be assigned coverage for our Structured Finance and Disciplined Alpha suite of products and focus their efforts on supporting those strategies.

Job Responsibilities
  • Marketing interface for institutional sales channels. Work with the Structured Finance and Disciplined Alpha teams on data analysis requests, marketing communications, product planning and other marketing initiatives
  • Generate customized responses and reports for Institutional sales channels
    • Serve as resource working on a wide variety of portfolio data reporting, analysis and quality control. Portfolio data of this nature is utilized in a variety of contexts including RFPs, RFIs, presentations, consultant databases, and in response to many ad hoc inquiries.
    • Build and support product messaging within pitchbooks, RFP language, and other deliverables
    • Work with Marketing Information to evaluate and manage customized presentation requests (what, why, messaging, edits, etc.)
    • Collaborate with the Global Communications & Marketing Information groups to perform quality control and review of marketing collateral
    • Actively participate in preparation of quarter-end deliverables
  • Support production of product and distribution plans
    • Work with product teams on product planning - strategy definition, positioning, distribution opportunities
    • Coordinate and project manage new product development as appropriate working with product management and the product teams
  • Develop competitive intelligence and other value add investment analysis to support sales process with particular focus on Structured Finance and Disciplined Alpha capabilities
    • Actionable intelligence of broad market landscapes and market opportunity set
    • Generate sales specific product comparisons, vulnerable competitor analysis and product positioning in the market place using third party analytical tools
    • Interface closely with Sales, Consultant Relations, and Client Service in terms of utilization
    • Development of value-added statistical analysis to highlight absolute, relative and risk-adjusted performance vs. peers and market indices under various market conditions
  • Work with Corporate Communications concerning public relations, external presentations and web cast content
  • Liaise with Technology and the product teams to develop and ensure quality control of various data management processes. These efforts require strong project management and problem solving skills.
  • Dedicated resource responsible for supporting Sales in their efforts to market our Structured Finance and Disciplined Alpha strategies
  • Work effectively with internal and external constituents
    • Liaising with Loomis legal department to ensure compliance with standard and customized data and presentation requests
    • Provide timely information as needed for both Loomis (US, London and Singapore) and Natixis


Reporting Relationship

Deputy Head of Global Marketing

Qualifications & Education Requirements

  • 7-10 years investment management experience within product management or marketing strategy, consulting, relationship management, due diligence or other relevant areas.
  • Strong knowledge of fixed income markets
  • MBA and/or CFA is desirable
  • Project management skills
  • Strong quantitative/analytical ability including expertise in software packages such as Excel, Bloomberg, Zephyr, Morningstar and eVestment.
  • Marketing strategy experience a strong plus
  • Ability to effectively interact with and influence senior level portfolio management, distribution and operating executives
  • Great attention to detail
  • Comfortable managing numerous deadlines in a fast-paced environment
  • Collaborative, team-oriented style
  • Proactive, can-do attitude


Additional Requirements

The position follows a hybrid schedule with two days work from home and three days work from office.

Loomis Sayles is committed to offering competitive and equitable compensation. The salary range for this position is $80,000 - $140,000 USD. Your starting salary will be based on your experience, skills, qualifications and local benchmarking. This position is also eligible for a discretionary annual incentive award, which is based on individual and company performance. In addition to your compensation, you will have access to a comprehensive benefits package designed to support your health, well-being and financial security.

Global Benefit Statement:

At Loomis Sayles, we believe benefits should empower our employees to thrive - at work and beyond. To attract and retain diverse talent worldwide, we are committed to offering comprehensive, competitive benefits that support your well-being, your family and your future. Designed with both local and global needs in mind, our benefits ensure that wherever you work, you have the support and resources to succeed.

Core Global Benefit Offerings:

Health & Welfare: Medical, dental, and supplemental health plans

Retirement Savings

Paid Time Off

Company-Provided Leave Benefits

Life and Disability Insurance

Work/Life and Wellness Resources

Locally Relevant Perks and Programs

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