Deckers Brands

Store Manager, HOKA

Deckers Brands$92K *
Retail & Consumer Goods
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 4+ years of retail store management experience required.
  • Strong communication skills to convey the HOKA vision.
  • Proven leadership in a customer-facing environment.
  • History of exceeding sales targets and managing costs effectively.
  • Excellent organizational skills for coordinating business goals.
  • Strong problem-solving abilities to navigate challenges.
  • Agility in adapting to dynamic business needs.
  • Experience with organizing and hosting local store events.

Responsibilities

  • Attract, develop, and motivate a passionate team.
  • Lead team recruitment, training, and coaching initiatives.
  • Drive brand awareness and provide exceptional customer service.
  • Manage inventory, cash flow, and labor costs responsibly.
  • Execute visual merchandising to uphold the brand image.
  • Set and monitor sales targets and KPIs for the store.
  • Cultivate community engagement through local outreach and events.

Benefits

  • Competitive pay and discounts on products.
  • Opportunities for personal and professional growth.
  • Participation in global contests and events.
  • Supportive workplace culture valuing individual expression.
Full Job Description
SUMMARY

Our Store Managers are integral to the success of the HOKA Brand. As a Store Manager, you attract, develop, and motivate a passionate team. You regularly share the HOKA Brand values, vision and mission with your team members and actively create a culture of trust and accountability.

DESCRIPTION

As a people leader, you continuously build and develop your team through recruiting, training, and coaching to meet the short and long-term needs of the business. You lead your team to drive Brand awareness and education while providing excellent service. You maintain high training standards that enable your team to deliver elevated shopping experiences that invite customers to learn about and experience the HOKA Brand.

You drive operational excellence in all aspects of your business and take responsibility for the store's inventory, cash, and labor. You execute visual merchandising directions that promote the Brand image and ensure a well-managed back of house. You drive sales and KPIs for your store while focusing on key strategic priorities. You are agile and know how to adapt to support the needs of business.

Community is integral to the HOKA Brand and you understand the importance of cultivating community within and beyond the store's four walls. You invite customers into the HOKA community through amazing interactions with our HOKA Experts, creative local engagement, and dynamic support of Brand events. You maintain awareness of industry trends and local competitors in order to meet and anticipate customer demands.

CORE COMPETENCIES

As an effective Store Manager, you know how to:
  • Coach and develop your team to drive business results and professional growth.
  • Ensure the highest level of customer service possible and prioritize brand and product knowledge training.
  • Meet and exceed budgeted sales and KPIs and monitor expenses.
  • Develop store strategies that enhance customer satisfaction, increase traffic, and optimize profitability.
  • Continuously cultivate community through events, local outreach, and proactive awareness of and engagement with your market beyond the four walls of your store.
  • Manage Inventory and implement store administration and operations including compliance with policies and procedures.
  • Hire the best team members by identifying talent quickly and regularly maintaining a network for recruiting candidates.
  • Onboard and train team members to ensure engaged and high-performing teams.
  • Ensure the highest level of visual merchandising and standards and takes responsibility for execution of visual directives and guidelines.
  • Drive key initiatives and support programs that enhance the customer journey.


KEY QUALIFICATIONS
  • Four (4) years minimum retail store management experience.
  • Excellent communication skills and ability to convey the HOKA and Deckers Brands Vision and Mission to your team and customers.
  • Excellent leadership skills and experience managing people in a customer-facing environment.
  • Demonstrated track record of exceeding sales targets and cost management for a store of comparable volume and size.
  • Excellent organizational skills and ability to coordinate people, resources, and services in order to address business goals and needs.
  • Fantastic problem-solving skills and ability to work through challenges.
  • Ability to be agile to meet the needs of the business, within and beyond the four walls of the store.
  • Experience coordinating and hosting regular in-store and local events.


ADDITIONAL REQUIREMENTS
  • Flexibility of schedule and hours to meet the needs of the business.
  • Flexibility to travel to meet the needs of the business.
  • Valid State or Federal Identification.


As part of our Deckers Family, you belong to more than a lifestyle company. From our corporate offices to our multi-branded retail stores across the globe, we value giving people the freedom to pursue their passions, express their individuality, and are committed to helping them succeed. We're proud to offer a wide range of benefits to best recognize the important role each person plays in the Deckers Brands mission. You'll discover many benefits of working at Deckers Brands including competitive pay, discounts, perks, global contests, as well as opportunities for growth and development.

$92,500.00The salary posted reflects the target for new hire salaries for this role at this specific store location. Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

About Deckers Brands

Deckers Brands is a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories developed for both everyday casual lifestyle use and high-performance activities. The Company's portfolio of brands includes UGG®, KOOLABURRA®, HOKA ONE ONE®, Teva®, and Sanuk®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally. To learn more about Deckers Brands, visit www.deckers.com.
Learn more about Deckers Brands
Size
4,000 employees
Market Cap
$10.4 billion
Industry
Net Income
$365.2 million
Founded
1973
5 Year Trend
+12%
Revenue
$2.3 billion
NASDAQ

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