BrownForman Corp

State Manager - Massachusetts/Rhode Island

BrownForman Corp$135K — $151K *
Food & Beverages
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in the beverage alcohol industry
  • Strong relationship-building skills with distributors and accounts
  • Proven track record in managing and developing teams
  • Experience with on- and off-premise business and three-tier distribution
  • Highly organized with multitasking capabilities
  • Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
  • Willingness to travel up to 30% and work varied hours.

Responsibilities

  • Coach and lead the team to enhance their skills and career progression
  • Monitor and manage brand sales and marketing plans to achieve targets
  • Lead strategic business decisions for Massachusetts and Rhode Island
  • Develop pricing strategies and long-term market plans
  • Assess and adjust business plans based on market performance
  • Act as primary contact for distributor leadership and ensure accountability
  • Manage and reconcile distributor investments and brand activities.

Benefits

  • Leadership development opportunities
  • Flexible working hours as needed for brand activations
  • Travel opportunities within the designated states
  • Engagement in strategic business planning
  • Collaboration with a diverse team of professionals
  • Exposure to major industry stakeholders.
Full Job Description
CURRENT EMPLOYEES, CONSULTANTS, AND AGENCY PARTNERS:

If you currently work for Brown-Forman, please apply by clicking the Careers icon on the Workday portal.

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What You Can Expect
Leadership
• Serve as coach and leader to the team, ensuring they progress in their roles, preparing them for future opportunities.
• Monitor business performance.
• Ensure the local team remains clear on objectives and prioritization of those objectives.

Planning & Analysis
• Manage and build brand sales/marketing plans and budgets to meet or exceed the net sales targets developed and approved by General Manager and Region Director.
• Leads strategic business decisions within the states of Massachusetts and Rhode Island.
• With the support of the General Manager, Operations and Finance team; build and communicate the brand commercial plans to Distributor Leadership - agree on objectives, targets, priorities and budgets.
• Lead pricing strategies. Must be able to plan based on long term outlook.
• Analyze and plan full channel business, chain and independent accounts for the states of Massachusetts and Rhode Island.
• Lead evaluation and adjustment to plans based on performance and success in the market.
• Monitor and communicate competitive, consumer and pricing activity and make changes or recommendations to General Manager, Finance Manager and Marketing Manager.
• Leads the review meetings with distributors.

Distributor & Agency Management
• Serves as the primary contact with distributor leadership.
• Collaborates with distributor General Sales Managers & Managing Directors for oversight of business management and execution.
• Responsible for the execution of all assigned state commercial and chain plans with the distributor team, and holding them accountable to agreed upon targets/goals.
• Monitors and measure performance of all distributor activities that affect Brown Forman brands.
• Reconciliation and consistent management of assigned state distributor investment, brand spending and brand activity support.

What You Bring to the Table
• Seasoned sales professional with a minimum of 5 years of experience in the beverage alcohol industry with demonstrated success meeting key metrics.
• Demonstrated ability to build relationships and maintain effective working relationships with distributors and accounts and all internal stakeholders.
• Excellent manager and developer of people: demonstrated commitment to providing regular, constructive feedback to business partners; demonstrated coaching ability; ability to objectively assess both skills and potential.
• Demonstrated knowledge of on- and off-premise business and three-tier distribution system
• Team leader: Able to build and sustain effective, results-producing teams, within the state, across business functions, and with business partners.
• Action-oriented: Responds in a timely and effective manner to business issues and opportunities.
• Highly organized: capable of meeting multiple deadlines and juggling multiple projects.
• Literate with word processing programs (such as Word), spreadsheet programs (such as Excel), and presentation programs (such as PowerPoint).
• Must be able and willing to travel (by air and car) up to 30% of the time.
• Must be able to lift up to 30 pounds.
• Must be able to work weekends and nights as needed to perform responsibilities of the job including brand activations and marketing initiatives.
• Must have a valid driver's license.

Pay

The pay range for this role is $118,000-$132,000 plus a 15% Cost of Labor Allowance bringing the range of pay to $135,700 - $151,800 paid semi-monthly and a 30% bonus. The 30% bonus will be calculated off the base pay and cost of labor allowance paid annually contingent on performance of the company and individual.

Requisition Type:
Employee
Management Level:
Leader
Global Job Level:
L3
Number of Openings Available:
1

About BrownForman Corp

Brown-Forman Corporation is a diversified producer of fine quality consumer products. It was founded in 1870 by George Garvin Brown in Louisville, Kentucky. Brown-Forman is one of the largest American-owned spirits and wine companies and sells its brands in more than 170 countries. Some of its most popular brands include Jack Daniel's, Woodford Reserve, Old Forester, and Finlandia. The company has a strong commitment to social responsibility and sustainability, and has been recognized for its efforts in these areas. Brown-Forman is headquartered in Louisville, Kentucky.
Learn more about BrownForman Corp
Size
4,800 employees
Industry
Founded
1870
NASDAQ

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