Gusto

Staff Product Manager, Consumer Money - Consumer Banking

Gusto • $184K — $230K *
Finance & Insurance
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 7+ years of product management experience in accounting or financial software
  • Familiarity with AI tools for enhancing the development process
  • Data-oriented with experience in using metrics to guide decisions
  • Understanding of accounting concepts including journal entries and reconciliation flows
  • Comfortable navigating ambiguous challenges
  • Ability to conduct user research and prototype features simultaneously
  • In-depth understanding of how individual features integrate into broader accounting systems
  • Experience managing detailed workflows and controls for confidence in financial products.

Responsibilities

  • Own the roadmap for Gusto financial services to aid workers in financial progress
  • Ship banking experiences throughout the customer lifecycle from onboarding to retention
  • Take responsibility for business outcomes in your workstream
  • Act as an expert in fintech infrastructure and payments to simplify complexity
  • Leverage Gusto's payroll position to create unique consumer features
  • Deeply understand customer needs, particularly for hourly and salaried workers
  • Collaborate with cross-functional teams to deliver effective and compliant products
  • Evaluate external vendor opportunities for enhanced customer experiences
  • Define and measure KPIs to inform product improvements and prioritization.

Benefits

  • Gusto has physical office locations in Denver, San Francisco, and New York City
  • Expected in-office work 2-3 days per week for employees in these locations
  • Remote work possible with a secure and reliable internet connection.
  • Opportunities for collaboration with cross-functional teams across innovative financial services.
Full Job Description
Staff Product Manager, Consumer Money - Consumer Banking

About the Team:

Gusto's Consumer Money team builds financial products for the millions of employees paid through Gusto every month. Gusto Wallet gives workers direct access to their pay and a set of tools to manage it: spend accounts, savings goals, paycheck splitting, and on-demand access to earned wages. Because Gusto runs payroll, we sit at the source of income itself, positioning us to be a powerful financial operating system for workers.

This role owns core Wallet experiences and works at the intersection of payroll and consumer banking. You'll build products that help workers smooth cash flow between paychecks, save automatically, and avoid predatory alternatives like payday lenders and overdraft fees.

Here's what you'll do day-to-day:
  • Own roadmap initiatives spanning Gusto financial services, helping workers make financial progress across spending, saving, credit, and money management.
  • Ship consumer banking experiences across the customer lifecycle - onboarding and activation, everyday usage, retention and engagement, and customer support - on all surfaces a customer wishes to engage.
  • Take responsibility for the business outcomes of your workstream as a true owner.
  • Be the fintech infrastructure and payments expert that reliably untangles complexity and ships durable systems.
  • Use Gusto's unique position in the payroll ecosystem to build consumer features that can only be built at the origination of income
  • Deeply understand our customers, particularly hourly and salaried workforces to craft product narratives and help create real financial progress.
  • Get in the trenches with cross-functional teams spanning Product, Engineering, Design, Data, Risk, Compliance, Legal, and Ops to ship resilient, compliant, and delightful products.
  • Evaluate and execute opportunities with external vendors (e.g., issuing banks, card processors, banking infrastructure providers) to deliver reliable, integrated experiences.
  • Measure what matters - define KPIs around activation, funding, engagement, and retention, and use data to drive prioritization, learning, and iteration.

Here's what we're looking for:
  • Has 7+ years of product management experience, with directly related product management work in accounting, financial software, or an adjacent domain (mandatory).
  • Has familiarity with AI tools and comfortable using AI tools, including prototypes to accelerate the development lifecycle.
  • Is data oriented and experienced using data to inform decisions and track outcomes
  • Brings meaningful familiarity with accounting concepts (journal entries, reconciliation flows) and can ramp quickly into the accounting product space.
  • Is comfortable facing ambiguous problems.
  • Is able to wear multiple hats, for example conducting user research, forecasting product adoption or prototyping a new feature all in the same week
  • Can understand not just how an individual feature works, but how it fits into the broader accounting system.
  • Is comfortable working through detailed workflows, edge cases, data mappings, ledger concepts, and controls needed for accountant confidence.
  • Should have strong frameworks/foundations to meaningfully prioritize and deliver on customer needs and business outcomes.

Our cash compensation amount for this role is $152,000/yr to $190,000/yr in Denver, and $184,000/yr to $230,000/yr for San Francisco & New York. Final offer amounts are determined by multiple factors including candidate location, experience and expertise and may vary from the amounts listed above.

Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.

Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.

When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required. This includes non-office days for hybrid employees.

About Gusto

Gusto is a cloud-based human resources software platform that provides payroll, benefits, and HR management services to small businesses. The company was founded in 2011 and is headquartered in San Francisco, California. Gusto's platform automates many of the administrative tasks associated with HR, such as payroll processing, tax filings, and benefits administration. The company also offers a range of HR services, including compliance support, employee onboarding, and time tracking. Gusto is committed to helping small businesses succeed by providing them with the tools and resources they need to manage their HR operations more efficiently.
Learn more about Gusto
Size
1,000 employees
Industry
Founded
2012

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