Full Job Description
Are you ready to shape the future of how enterprises utilize the next generation of Alexa? We're looking for a Product Marketing lead to help shape and scale our enterprise offering and go-to-market strategy. You'll drive product/feature launches, storytelling, enablement, and collaborate cross-functionally to drive enterprise adoption of the new Alexa, helping them drive revenue and reduce cost.
This role is ideal for someone with strong storytelling skills, thrives in ambiguity, and can lead cross-functionally in fast-moving environments, while keeping senior stakeholders updated on progress.
Key job responsibilities
Develop and execute go-to-market strategies in collaboration with stakeholders across the organization, including Product, Design, Marketing, PR, and Business Development teams
Lead product positioning, messaging and storytelling that effectively drives thought-leadership and communicates value
Craft and develop high-impact content (presentations, whitepapers, webinars, customer success stories, blog, emails, product videos) that supports the full enterprise buying journey
Develop and maintain sales enablement content to accelerate pipeline growth and increase sales productivity
Conduct research to deepen understanding of our target personas and industries to continuously refine our GTM strategies and product roadmap
BASIC QUALIFICATIONS
- 6+ years of professional non-internship marketing experience
- Experience leading go-to-market for enterprise software/ hardware product launches
- Experience developing messaging, positioning and narrative from the ground up
- Experience leading sales enablement, ensuring that sales teams are equipped with product knowledge and know-how to effectively drive customer adoption
PREFERRED QUALIFICATIONS
- Experience developing go-to-market strategies for technical products
- Track record of creating compelling technical demonstrations and reference architectures
- Experience presenting to executive-level audiences and industry analysts
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 142,800.00 - 193,200.00 USD annually