Viant

Sr. Product Manager, Panel Measurement

Viant$130K — $150K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of product management experience in consumer mobile products focusing on onboarding and engagement.
  • Familiarity with iOS and Android platforms including permissions frameworks and data collection methodologies.
  • Strong technical understanding of mobile applications, firmware, and backend services.
  • Experience in defining success metrics and utilizing data for product evaluation.
  • Ability to lead cross-functional projects amid ambiguity and complex challenges.
  • Excellent written and verbal communication skills for presentations to diverse stakeholders.
  • Familiarity with AI tools like Claude, Gemini, and ChatGPT.

Responsibilities

  • Own the mobile experience for panelists from installation to ongoing measurement.
  • Partner with technical teams to define and execute the roadmap for mobile and firmware updates.
  • Define key metrics for monitoring success in installation rates and data quality.
  • Coordinate release planning for hardware and software to ensure alignment and timely delivery.
  • Manage product backlogs and agile processes, removing obstacles for teams.
  • Create clear product requirements that align panelist needs with business goals.

Benefits

  • Fully paid health insurance for all employees.
  • Paid parental leave to support family growth.
  • Unlimited paid time off (PTO) promoting work-life balance.
Full Job Description
WHAT YOU'LL DO

As a Senior Product Manager, you will own the end-to-end mobile experience for our panelists, as well as partner closely with the hardware and software teams that support our devices. You will work closely with Engineering, Panel Operations, Analytics, and Leadership teams to deliver reliable, scalable measurement solutions while balancing cost, performance, speed to market, and data quality.
THE DAY-TO-DAY
  • Own the panelist mobile experience from installation and onboarding through ongoing passive measurement.
  • Partner with technical leadership to define and execute the roadmap for devices, firmware, mobile applications, and OTA updates.
  • Define and monitor key success metrics including installation rates, device reliability, app engagement, data quality, and operational efficiency.
  • Coordinate hardware and software release planning, ensuring dependencies are identified early and delivery remains aligned.
  • Manage product backlogs, priorities, and agile processes while helping teams remove obstacles and maintain momentum.
  • Create clear product requirements that translate panelist needs and business objectives into actionable engineering work.
MUST HAVE
  • 5+ years of product management experience building consumer mobile products with a focus on onboarding, engagement, and retention.
  • Familiarity with iOS and Android platforms, permissions frameworks, and passive data collection methodologies.
  • Strong technical understanding of mobile applications, firmware, connected devices, and backend services.
  • Experience defining success metrics and using data to measure product outcomes.
  • Ability to navigate ambiguity and lead complex cross functional initiatives.
  • Excellent written and verbal communication skills with experience presenting to technical and business stakeholders.
  • Comfortable working with AI tools such as Claude, Gemini, ChatGPT


GREAT TO HAVE
  • Experience with IoT, connected devices, consumer electronics, or smart home products.
  • Background in media measurement, audience measurement, research panels, ad tech, or martech.
  • Exposure to machine learning, computer vision, identity, or measurement technologies.


LIFE AT VIANT

Investing in our employee's professional growth is important to us, but so is investing in their well-being. That's why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance, paid parental leave and unlimited PTO and more.

Base compensation range: $130,000 - $150,000

In accordance with California law, the range provided is Viant's reasonable estimate of the compensation for this role. Final title and compensation for the position will be based on several factors including work experience and education.

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About Viant

Viant is a marketing consulting firm that provides data-driven solutions for brands and agencies. The company was founded in 1999 by Tim Vanderhook and Chris Vanderhook and is headquartered in Los Angeles, California. Viant's services include audience targeting, programmatic advertising, and measurement and analytics. The company has been recognized as one of the fastest-growing private companies in America by Inc. Magazine and has won numerous awards for its work, including Cannes Lions and Effies.
Learn more about Viant
Size
100 employees
Market Cap
$228.7 million
Industry
Net Income
$13.1 million
Revenue
$160.7 million
NASDAQ

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