Amazon

Sr. Marketing Tech Manager, Events, Sports, and Sponsorships

Amazon$118K — $160K *
Business Services
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of professional non-internship marketing experience
  • 7+ years managing acquisition marketing or channel programs
  • Ability to use data and metrics for improvement
  • Proficient in Excel or Tableau for data manipulation
  • Experience in executing and scaling cross-functional marketing programs
  • Capable of managing campaigns across various time zones and languages

Responsibilities

  • Create and manage the technology tooling roadmap for ESS with an AI-first approach
  • Optimize marketing tools based on ESS needs and manage workflow improvements
  • Embed with ESS sub-teams to identify automation opportunities and enable hands-on technical solutions
  • Act as a liaison between ESS and centralized Marketing Technology partners
  • Develop bespoke internal tools and automate workflows that prioritize specific team needs
  • Manage the Application Security review process for third-party applications
  • Oversee documentation and knowledge strategy across ESS for efficient AI workflows

Benefits

  • Health insurance (medical, dental, vision)
  • 401(k) matching
  • Paid time off and parental leave
  • Flexible Spending Accounts
  • Mental Health Support and EAP services
  • Adoption and Surrogacy Reimbursement coverage
Full Job Description
AWS Marketing is seeking a Marketing Technology Manager, Global Marketing Programs to support the Events, Sports, and Sponsorship (ESS) team. Modeled after the Forward Deployed Engineer concept, this role is deeply embedded with ESS sub-teams - sitting alongside stakeholders to understand workflows firsthand and build custom solutions that solve real operational problems. You will manage cross-functional programs including application security compliance, marketing technology strategy, digital asset management, and workflow automation - with a focus on being AI-native wherever possible. This role functions as a critical pan-ESS overlay across SSEP, Sponsorship, Global 1P and 3P Events, and Content and Platform Ops, while owning dedicated partnerships with shared service teams including Strategy & Ops, Marketer Experience, Customer Research, Events Technology, and Data: Science and Engineering. A core function is building tools and systems that deliver scalable enablement motions to customer-facing field roles. The ideal candidate thrives in ambiguity, deploys directly to teams to prototype solutions rapidly, and brings a balance of technical acumen, stakeholder management, and a Bias for Action to drive operational excellence.

Key job responsibilities

Tooling Strategy & Automation
• Create and own the technology tooling roadmap for the ESS organization, focusing on efficiency, scale, and evaluation of buy vs. build trade-offs with an AI-first approach
• Optimize marketing technology tools based on ESS' needs including Airtable, Amazon S3, Asana, Workfront, Quick, SharePoint, Highspot, DAM/MAM, Box,- building SOPs, managing access requests, configuring automations, and driving workflow optimization
• Own continued tooling and workflow evaluations; develop and introduce new workflows to enhance team productivity

Forward Deployed Engineering & Embedded Solutions
• Embed directly with ESS sub-teams (Events, Sports, Sponsorships) through rotational assignments, office hours, and on-demand sprints - observing workflows, surfacing automation opportunities, and delivering hands-on technical enablement
• Serve as the technical bridge between ESS teams and centralized Marketing Technology partners, translating business needs into technical requirements and advocating for scalable, extensible solutions
• Build bespoke internal tools, agents, and skills tailored to specific team workflows that would not otherwise be prioritized on a central roadmap (e.g., Airtable automations, QuickSight dashboards, custom integrations)
• Champion technical self-service by training non-technical team members on low-code platforms, AI assistants, and internal tooling

Security & Compliance
• Own and manage the end-to-end third-party Application Security (AppSec) review process for the ESS team, including ticket submissions, vendor relationships, compliance monitoring, security reviews, and close partnership with Marketing Security teams

Content & Data Operations
• Own documentation and knowledge graph strategy across ESS, with a focus on ensuring files and data are structured for seamless utilization by agentic tools and AI workflows
• Drive site maintenance and content redesign for ESS Team SharePoint and Wiki pages
• Yellow badge onboarding - Continue streamlining and systemizing operational workflows, including identifying opportunities to collaborate with IT to reduce onboarding time and accelerate new team member ramp-up.

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience

- 7+ years of developing and managing acquisition marketing or channel programs experience

- Experience using data and metrics to drive improvements

- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

- Experience building, executing and scaling cross-functional marketing programs

- Experience developing and executing campaigns across a multitude of timezones and languages

PREFERRED QUALIFICATIONS

- Experience driving direction and alignment with large cross-functional teams and agency partners

- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, GA, Atlanta - 118,200.00 - 160,000.00 USD annually

USA, NY, New York - 130,000.00 - 185,000.00 USD annually

USA, VA, Arlington - 118,200.00 - 160,000.00 USD annually

USA, WA, Seattle - 118,200.00 - 160,000.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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