The Walt Disney Company

Sr Manager, Merchandising - Softlines

The Walt Disney Company$132K — $177K *
Retail & Consumer Goods
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6-8+ years of merchandising experience, preferably within Lifestyle Home
  • Proven ability to leverage global trends while maintaining local relevance
  • Strong history of innovation and managing revenue while preserving brand integrity
  • Strategic thinker with execution capabilities tied to financial planning
  • Excellent interpersonal skills to influence diverse stakeholders
  • Demonstrated leadership and talent development in a collaborative management style

Responsibilities

  • Implement day-to-day execution of merchandise strategies across softlines categories
  • Translate product strategy into consumer-focused assortments to drive success
  • Analyze market trends and consumer insights to identify new opportunities
  • Champion innovative product developments with Design and Sourcing teams
  • Manage product lifecycle from concept to commercialization, meeting various goals
  • Lead brand collaborations and ensure compliance with technical standards
  • Oversee simultaneous product timelines to ensure on-time execution without compromising quality

Benefits

  • Health and savings benefits
  • Educational opportunities
  • Special extras unique to Disney
  • Comprehensive rewards package designed to enhance quality of life
Full Job Description
Job Posting Title:
Sr Manager, Merchandising - Softlines

Req ID:


Job Description:

Senior Manager, Merchandising - Softlines

The Senior Manager, Merchandising - Softlines drives execution of the merchandise strategy and vision for their assigned categories, contributing to a complex, multi-category Softlines division. This role works closely with cross-functional teams to deliver consumer-centric, trend-right, high-quality product assortments across all owned and operated channels, bringing franchise priorities and guest insights to life through Apparel, Accessories, and Lifestyle Home. The Senior Manager plays a key role in delivering brand equity and financial performance targets through the full product lifecycle, from merchant-led concept and brief through commercialization, applying a working understanding of the fabrication, functionality, construction, and regulatory complexities unique to Softlines development.

SOFTLINES MERCHANDISING
  • Creates and implements the day-to-day execution of product strategies across a softlines category / categories
  • Translate product strategy into consumer-focused assortments that drive commercial success in Disney Parks
  • Maintain deep consumer focus, balancing insights and analytics to identify opportunities, strengthen the brand, and enhance the guest experience
  • Monitor global market, competitive, and consumer trends to identify growth opportunities
  • Champion trend-driven, innovative products developed with Design and Sourcing teams to meet consumer demand and achieve business and sustainability objectives
  • Analyze product performance to identify successes, continuously improve assortments and drive productivity
  • Apply expertise in softlines development, including materials, fabrics, fit, construction, trims, embellishments, manufacturing capabilities, and production timelines
  • Drive merchant development and manage open-market and licensed product sourcing to fill assortment gaps, address emerging trends, and support key franchise initiatives
  • Lead the development and execution of brand collaborations and co-branded programs
  • Manage the full product lifecycle from concept through commercialization, ensuring financial, innovation, sustainability, and regulatory goals are met
  • Ensure compliance with technical and regulatory requirements for softlines, including flammability, labeling, packaging, and care standards


LEADERSHIP / MANAGEMENT
  • Category and Brand ambassador to cross-functional teams showing up as a compelling, dynamic, knowledgeable leader in all stages of go to market process and partner interactions where product is discussed
  • Build compelling strategies that result in strong financial results and create solutions to drive category vision
  • Manage conversation and activities with sourcing to cost the line and run financial scenarios
  • Manage conversation with design to create a product line in all activities and key milestone meetings
  • Actively manages communication and collaboration with key commercialization partners
  • Influence cross-functional partners to drive execution and remove road block
  • Maintains and communicates strong point of view on consumer, customer and business across stakeholders and management.
  • Leads through ambiguity
  • Manages direct reports with immediate feedback on performance and weekly touch bases to review deliverables, regular development and coaching
  • Builds, develops and retains best in class Merchant talent.
  • Execute and manage simultaneous, overlapping softlines product timelines within category, maintaining clarity on development milestones, lead times, approval gates, and delivery windows, and making real-time prioritization decisions that protect on-time execution without compromising product integrity or financial targets
  • Manage category operating budgets and financial plans, driving disciplined decision making and scenario planning to achieve performance targets


QUALIFICATIONS
  • 6-8+ years of progressive experience in Merchandising, preferably in Lifestyle Home
  • Experience in building a product line for a category/categories of business that is both globally leveraged and locally relevant
  • Demonstrated ability to capitalize on market trends and consumer zeitgeist to maximize value creation throughout the trend cycle
  • Demonstrated ability to create, leverage and scale innovation
  • Demonstrated ability to manage revenue creation while maintaining brand integrity
  • Strategic thinker with the ability to drive execution against a financial plan
  • Strong interpersonal skills and ability to influence a diverse audience including experience working with external partners and business owners to bring product and assortments to the market
  • Successful experience working, and thriving, in a highly matrixed company structure
  • Leadership and talent development abilities and a collaborative and effective management style
  • Strong Team Player - The ability to build & foster collaborative partnerships across functions & departments
  • Ability to think creatively and disruptively to bring and infuse new ideas into product development
  • Ability to manage the organizational and cultural change efforts needed to ensure new, innovative concepts, business practices, and technologies are fully adopted and integrated into the business
  • Demonstrated hands-on experience in product development and merchandising within softlines categories
  • Demonstrated experience developing fit and construction briefs and packaging/presentation strategies across softlines categories, with an understanding of how packaging and presentation format directly impacts consumer perception, purchase behavior, and brand engagement; conversant in how presentation decisions are made at the category level and how those decisions vary across softlines categories
  • Proven ability to operate as a merchant-led product developer, capable of authoring product briefs, identifying category and assortment gaps, and driving product from concept through production in partnership with sourcing and vendor partners, independent of or in advance of formal Product Design involvement
  • Track record of executing brand collaborations and co-branded product programs from end to end, including partner identification, creative and legal alignment, product development support, and commercial launch, with an ability to balance brand integrity and commercial objectives throughout the process
  • Active knowledge of and engagement with leading apparel, fashion, and lifestyle brands, with the ability to apply competitive best practices around trend and fashion innovation, capsule and collection strategy, fit and fabrication, and consumer engagement directly to Disney's owned-and-operated retail product lineup
  • Ability to travel domestically and internationally


Required Education
  • Bachelor's Degree or equivalent work experience


Our Benefits: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits

The hiring range for this position based in Kissimmee, FL is $132,600.00-$177,700.00The base pay actually offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, depending on the level and position offered.

Job Posting Segment:
NA - Global Product

Job Posting Primary Business:
NA - Global Product

Primary Job Posting Category:
Merchandising (General)

Employment Type:
Full time

Primary City, State, Region, Postal Code:
Kissimmee, FL, USA

Alternate City, State, Region, Postal Code:

Date Posted:
2026-08-11

About The Walt Disney Company

The Walt Disney Company started as a cartoon studio and evolves into sports coverage and television shows. Using the company's portfolio of brands to differentiate our content, services, and consumer products, Walt Disney seeks to develop creative, innovative, and profitable entertainment experiences and related products.

The Walt Disney Company Careers

Join the magical world of The Walt Disney Company, a place where dreams come true and imagination meets innovation. As a global leader in entertainment and media, we offer unparalleled job opportunities that invite you to be part of a beloved brand known for its influential culture, diversity, and dynamic growth. Work You’ll Do Embark on a career journey with The Walt Disney Company and play a pivotal role in shaping the future of media and entertainment. Engage in work that matters, contributes to storytelling excellence, and brings joy to millions around the globe. Transform your professional life by joining a team that values creativity, leadership, and visionary thinking. The Walt Disney Company stands at the forefront of industry innovation, constantly pushing the boundaries of what’s possible in entertainment and beyond. Lead with us from a unique position in the marketplace, where your skills in technology, creativity, and management converge to create extraordinary experiences. Collaborate with a diverse group of talented professionals, united in their passion for delivering magical experiences. Our team at The Walt Disney Company is composed of over 200,000 dedicated individuals who thrive in an environment that fosters growth, mentorship, and innovation. Introducing The Walt Disney Company Leadership and Professional Growth Programs We are committed to developing leaders who can navigate the challenges of the digital era and drive success across our various business segments. Our leadership programs are designed to hone your skills and prepare you for executive roles within the company. Do Innovative Work Join our team and contribute to projects that redefine the entertainment landscape. From groundbreaking films and television series to pioneering technological advancements, your work at The Walt Disney Company will set new standards in the creative and business worlds. Be Part of a Great Team Experience a culture that is inclusive, collaborative, and forward-thinking. Work alongside the best in the business and see how diversity and inclusion fuel our creativity and success. The Walt Disney Company’s commitment to a diverse workforce is evident in our hiring practices, training programs, and our everyday operations. Future-Proof Your Career With a wide array of benefits, continuous learning opportunities, and a network of supportive colleagues, your career at The Walt Disney Company is equipped for longevity and success. Our benefits package includes comprehensive health care, employee discounts, and access to exclusive company events and previews. Explore Job Opportunities and Internships Whether you’re a seasoned professional looking for your next challenge or a student seeking a transformative internship, The Walt Disney Company offers positions across a spectrum of fields and disciplines. Explore our career portal to find job opportunities that match your skills and passions. Stay Connected Join Our Team Search open positions, apply through our streamlined application process, and take the first step towards a magical career. We look for individuals who are passionate, curious, and eager to contribute to our legacy of storytelling and innovation. Keep Up to Date Stay informed with the latest company news, career tips, and insider perspectives—all from the people who make The Walt Disney Company a place of inspiration and excitement. Job Alert Emails Customize your subscription to receive job alerts and updates that align with your career interests. Discover the exciting and rewarding opportunities that await at The Walt Disney Company. Join us, and be part of the magic that only happens here at The Walt Disney Company!
Learn more about The Walt Disney Company
Size
190,000 employees
Market Cap
$155.1 billion
Industry
Net Income
-$4.9 billion
Founded
1923
5 Year Trend
+3.9%
Revenue
$60.7 billion
NASDAQ

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