Job DescriptionSr. Manager, Marketing CommunicationsPosition Overview:The Senior Marketing Communications Manager is responsible for leading the development and execution of comprehensive, multi-channel marketing communications strategies for Breast & Skeletal Health Solutions and its associated brands. This role demands deep expertise in integrated marketing, creative leadership, and cross-functional collaboration to drive audience engagement and business growth. The position also oversees tradeshow strategies and orchestrates internal and external meetings.
Qualifications:- In-depth understanding of integrated marketing communications, including traditional, digital, paid, and earned media
- Strong knowledge of creative development processes, campaign planning, and execution
- Thorough grasp of marketing metrics, analytics, and reporting tools
Knowledge Requirements:- In-depth understanding of integrated marketing communications, including traditional, digital, paid, and earned media.
- Strong knowledge of creative development processes, campaign planning, and execution.
- Familiarity with healthcare or medical device industry communications.
- Thorough grasp of marketing metrics, analytics, and reporting tools.
- Awareness of quality management systems (QMS) and regulatory requirements for marketing materials.
Required Skills:- Exceptional written and verbal communication, including persuasive copywriting for diverse audiences (portfolio required).
- Advanced project management capabilities: scheduling, deadline management, and resource coordination.
- Expertise in mentoring and developing creative and communications teams.
- Proven ability to develop and implement strategic marketing communications plans from concept to delivery.
- Proficiency in producing engaging print collateral, digital content, email, website, and social media materials.
- Strong analytical skills to monitor campaign performance, adjust tactics, and evaluate effectiveness.
- Adept at client relationship management and delivering responsive, personalized support.
Behavioral Competencies:- Collaborative leadership style with a commitment to cross-functional teamwork.
Proactive problem-solving and resourcefulness to anticipate and address challenges. - High degree of accountability and attention to detail in managing projects and deliverables.
- Strategic thinking with a focus on innovative solutions and continuous improvement.
- Adaptable and flexible approach to changing priorities and stakeholder needs.
- Customer-centric mindset, ensuring internal and external client satisfaction.
Experience:- Minimum 10 years of professional experience
- Demonstrated success in people management and team mentorship.
- Track record of developing and executing strategic marketing communications initiatives.
- Experience in healthcare or medical device communications strongly preferred.
- Client-facing experience (internal or external) desirable.
Education:- Bachelor's degree in Marketing, Communications, or a related field required.
The annualized base salary range for this role is $129,600-$216,000 and is bonus eligible. Final compensation packages will ultimately depend on factors including relevant experience, skillset, knowledge, education, business needs and market demand.
Agency and Third-Party Recruiter Notice
Agencies that submit a resume to Hologic must have a current executed Hologic Agency Agreement executed by a member of the Human Resource Department. In addition, Agencies may only submit candidates to positions for which they have been invited to do so by a Hologic Recruiter. All resumes must be sent to the Hologic Recruiter under these terms or they will not be considered.
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