Department OverviewChange Management is essential to McDonald's growth. The Change & Organization Activation (COA) COE partners with leaders to support the human side of transformation, accelerate adoption, and deliver lasting business impact.
Our mission: Make transformation work-everywhere, every time-by building enterprise change capability and embedding new ways of working that stick.
Our vision: Change agility as a competitive advantage, where transformation is seamless, leaders inspire confidence, and employees thrive.
As part of the COA, you'll help build enterprise change muscle-succeeding as an innovator, self-starter, collaborator, and trusted strategic partner. We'll equip you with the tools to grow and unlock impact.
McDonald's Global Business Services - Change & Organization Activation COE is seeking an experienced Sr Manager, Change Management to lead holistic change planning and execution for the Future of Marketing Program. McDonald's is evolving its global marketing model to be more connected, efficient, and effective, with greater emphasis on data, measurement, and decision support. As part of this effort, McDonald's is establishing a Future of Marketing team to define how marketing capabilities, processes, and ways of working will evolve over time. The team will help the business better leverage scale, improve consistency across markets, and strengthen the overall effectiveness of marketing investments.
This role reports to the Director of Change Management, Change & Organization Activation COE, with matrixed alignment to program leadership. They will be accountable for managing a team of direct reports.
Key ResponsibilitiesLead large, complex change management projects
- Lead the development and execution of change management strategies to drive the successful adoption of business and technology initiatives.
- Design, deliver, and manage clear, effective communications that support understanding and alignment across stakeholder groups.
- Conduct change impact and readiness assessments; identify and engage key stakeholders throughout the lifecycle.
- Develop and implement change action plans, including training and targeted interventions to support adoption.
- Identify change-related risks and design mitigation strategies to ensure sustained outcomes.
- Assess and validate user readiness to enable smooth go-lives and transitions.
- Define success measures, track progress, and monitor adoption and change effectiveness.
- Leverage data and insights to continuously refine strategies and accelerate adoption.
Drive Adoption with One McDonald's Way of Doing Change
- Stay current on leading change management practices and apply them to support enterprise strategy and priorities.
- Partner with functional leaders to intake, scope, and deliver change management support aligned to business and market needs.
- Advise and coach leaders on change strategy, execution, and measurement to strengthen change leadership capability.
- Lead the delivery and execution of change workstreams using established frameworks, methodologies, and tools.
- Partner with stakeholders to assess change impacts and risks across initiatives.
- Collaborate to define and measure value realization, including input into KPIs and adoption metrics.
- Turn business goals into impactful change programs with measurable results.
Develop and Mentor Your People
- Coach and mentor team members to build change management capability and foster a collaborative, inclusive culture.
- Provide clarity and context by connecting day-to-day work to broader enterprise strategy and priorities.
- Build and lead a high-performing, engaged team focused on results and continuous improvement.
- Set clear expectations and accountability to enable strong, consistent delivery.
- Provide targeted coaching and ongoing support to strengthen performance and confidence.
- Enable long-term talent growth while ensuring high-quality execution across initiatives.
Support Growth of Change Capabilities Across the Enterprise
- Apply and promote enterprise change frameworks to build change capability across partners, practitioners, and business leaders.
- Contribute to the design and delivery of change training programs by documenting requirements and partnering with internal and external experts.
- Identify and engage influential partners to champion change and inspire adoption across initiatives.
QualificationsMinimum of 8 years of experience leading complex, enterprise-scale change management initiatives across business and technology transformations, including strategic advisory to senior leaders, cross-functional alignment, multi-wave execution, platform-enabled service transformation, and measurable adoption and value realization in a global environment.
SkillsPreferred Skills
- Marketing and service transformation leadership, with experience aligning cross-functional teams to shared operating models, governance, and service standards.
- Platform- and product-led change expertise, including understanding how enterprise platforms reshape roles, behaviors, ownership, and user expectations.
- Experience-led adoption and service design capability, translating personas, journeys, and audience needs into targeted adoption strategies.
- Multi-wave transformation execution, including phased rollouts, interim states, parallel migrations, and sustained engagement over time.
- Executive influence and facilitation, with the ability to shape value-based narratives, surface trade-offs, and guide leaders through sequencing, dependencies, and adoption risks.
Minumin Requires Skill
- Lead complex, enterprise-scale change initiatives across business, technology, and multi-stakeholder transformations.
- Design and execute end-to-end change strategies that accelerate adoption, reduce risk, and deliver sustainable business outcomes.
- Apply proven change methodologies, tools, and frameworks to assess impacts, readiness, risks, and mitigation needs.
- Influence and align senior business, functional, and technology leaders without direct authority.
- Develop clear, compelling communications and engagement plans tailored to diverse stakeholder audiences.
- Define adoption metrics, KPIs, and value measures; use insights to monitor outcomes and continuously improve execution.
- Coach and develop change practitioners while building scalable enterprise change capability, training, and community practices.
CompensationBonus Eligible: Yes
Long - Term Incentive: Yes
Benefits Eligible: Yes
The position offers health and welfare benefits, including but not limited to comprehensive health insurance, which includes medical, prescription drug, mental health, dental and vision coverage, as well as, life insurance.
Salary RangeThe expected salary range for this role is $141,955.00 - $177,444.00 per year
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
Additional Information: Benefits eligible: This position offers health and welfare benefits, including but not limited to comprehensive health insurance, which includes medical, prescription drug, mental health, dental and vision coverage, as well as, life insurance.
Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.
Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonald's long-term incentive plan.
