This role is responsible for building, developing, and driving a sales pipeline for Cadence processor IP technology across key accounts in Silicon Valley and beyond.
The successful candidate will develop and manage a sales pipeline while driving market penetration, adoption, and revenue growth. This role requires close collaboration with cross-functional teams, including Application Engineering, Business Unit Marketing, Legal, Finance, Cadence executives, and the Cadence EDA software sales team to achieve regional sales targets.
The ideal candidate will have a proven track record selling semiconductor intellectual property (IP) technology to organizations ranging from startups to large enterprises. They should bring a strong understanding of processor technology, including DSPs and AI, along with the hardware and software considerations required to position Cadence processor technology across a broad range of applications and markets. Strong strategic selling experience and demonstrated success closing large ($1M+) license agreements are essential.
Role Responsibilities:- Generate, qualify, and advance new business opportunities in the region, including:
- Pipeline development
- Opportunity management
- Leading contract negotiations with customers and Cadence business, legal, and functional teams
- Meeting or exceeding quarterly and annual revenue targets
- Clearly articulate the value proposition for adopting Cadence processor technology to key semiconductor customers across executive management, marketing, architecture, hardware engineering, and software engineering stakeholders.
- Partner with technical and marketing teams to develop and execute regional strategies that accelerate adoption and proliferation of the technology.
- Provide market and account feedback to the Tensilica Business Unit to inform product roadmaps and go-to-market strategies.
- Track account activity and provide regular updates to management, business unit leaders, and executive stakeholders on account strategies, progress, and results.
- Develop and execute strategic sales plans aligned to regional growth objectives.
- Demonstrate a hands-on, self-starting approach with the initiative and creativity required to drive complex strategic deals.
Key Qualifications:- Minimum of 5 years of experience licensing semiconductor IP technology; processor, DSP and/or AI hardware acceleration experience preferred.
- BSEE or equivalent technical degree required; MBA preferred.
- Strong technical background with broad understanding of the processor hardware and software ecosystem.
- Understanding of key markets such as AI, automotive, robotics, audio, wireless, storage, data center, and consumer applications, including application-specific requirements, is a plus.
- Experience working with both startups and large enterprise accounts to sell complex, differentiated technology solutions.
- Passion for developing and applying strategic selling skills in a highly technical sales environment.
