About the Job:
Reporting to – and working in partnership with – the Assistant Director of Thought Leadership and Executive Visibility, the Senior Communications Strategist will, first and foremost, be an exquisite writer and storyteller who will help give ‘voice’ to senior company leaders and financial advisors. To develop those materials and advance the company’s thought leadership profile, this talented communicator should also be capable of quickly gaining a deep understanding of Northwestern Mutual, our unique value proposition, proprietary research programs, company products, technology solutions, exclusive distribution system, and other key aspects of our business. Moreover, they should possess a keen sense of the current news cycle, macro trends, and timely third-party research to help drive relevance and nimble storytelling.
What You'll Do:
The Senior Communications Strategist – Thought Leadership and Executive Visibility will be a trusted member of the Communications team who helps to create high-profile, high-impact external content on behalf of our top executives and financial advisors. Specifically, this communications professional will play a critical role in:
Developing and executing the thought leadership strategies for our company, senior leaders and advisors
Reinforcing our signature proprietary research strategy to drive earned, owned and social media coverage
Along with being a truly top-notch and versatile writer, this role must also cultivate positive relationships with senior leaders, key business partners, and other communicators to mine content ideas; capitalize on company milestones, events and announcements; ensure messages are both consistent and complementary across channels and leaders; and merchandise results to key stakeholders.
What You'll Bring to the Role:
Have a minimum of 7 years of strong writing experience
Be a natural storyteller and problem-solver
Be capable of crafting communications that are precise, strategic, clear, crisp, accessible and able to stir emotion
Have a knack for understanding positioning and the nuances of messaging
Possess executive presence, with a strong EQ and the capability to establish rapport with key company leaders and financial advisors
Excel at creating content suitable for use with high-profile media outlets – both local and national
Demonstrate proficiency using generative AI tools (e.g., Microsoft Copilot, Writer) to accelerate content creation, research, editing, and ideation while maintaining brand, quality, and compliance standards.
Be a team leader, guiding colleagues toward shared goals that generate positive business outcomes
Work with colleagues to track and analyze the effectiveness of thought leadership content, ensuring the communications steadily grow in reach, engagement and overall impact
Skills You Have:
Cross Functional Partnering & Planning: Facilitates collaboration, communication, coordination, and planning with individuals and teams from different functions within the organization, and who have different areas of expertise, to achieve common goals.
Decision Making: Makes timely, data-driven decisions by understanding the probability of success, identifying risks, gathering business requirements, and developing value statements.
Executive Presence: Builds and maintains an authentic personal brand, inspiring and motivating people to pursue a desired outcome by sharing a clear vision and demonstrating confidence, professionalism, self-awareness and trust with business stakeholders.
Strategic Thinking: Uses critical thinking and knowledge of business demand to plan, design, prioritize and execute high impact initiatives and programs.
Writing & Editing: Creates and edits persuasive content so that it is appealing, understandable, or relatable to the intended audience; Has knowledge of the variety of formats, styles, and techniques for developing and reviewing materials.
#LI-Hybrid
Compensation Range:
Pay Range - Start:
$75,600.00
Pay Range - End:
$113,400.00
Geographic Specific Pay Structure:
Structure 110:
$83,200.00 USD - $124,800.00 USD
Structure 115:
$86,960.00 USD - $130,440.00 USD
We believe in fairness and transparency. It’s why we share the salary range for most of our roles. However, final salaries are based on a number of factors, including the skills and experience of the candidate; the current market; location of the candidate; and other factors uncovered in the hiring process. The standard pay structure is listed but if you’re living in California, New York City or other eligible location, geographic specific pay structures, compensation and benefits could be applicable, click to learn more.
