The Home Depot

Sr Analyst, SEO

The Home Depot$70K — $95K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of experience in SEO, preferably in an e-commerce environment.
  • Strong analytical skills with the ability to analyze large datasets.
  • Proficient in using enterprise-level SEO tools like Google Search Console and Moz.
  • Demonstrated ability to work collaboratively with cross-functional teams.
  • Excellent written and verbal communication skills.

Responsibilities

  • Collaborate with stakeholders to align on SEO opportunities and priorities.
  • Implement ongoing professional development through industry research.
  • Plan and execute SEO optimization projects with cross-functional teams.
  • Monitor and report category performance and impact of SEO strategies.
  • Identify keyword/site performance trends and opportunities for traffic growth.

Benefits

  • Opportunity for professional development and continued learning in SEO.
  • Work in a supportive, collaborative team environment.
  • Flexible work conditions with minimal travel required.
Full Job Description

Position Purpose:

The Sr. Analyst SEO is responsible for driving organic growth and visibility to assigned product categories, site segments, and experiences on homedepot.com. The Sr. Analyst will analyze website performance and follow Search Engine Optimization (SEO) best practices to identify and implement optimization strategies to ensure homedepot.com ranks competitively for targeted keywords. This role will require coordination with internal business teams, engineering partners, third party service providers, and vendors.


Key Responsibilities:

  • 20 % Cross-functional partnership- Meet with key stakeholders and business partners to align on opportunities and risks, strategic priorities, and to share category/site level insights. Represent SEO for assigned categories and work with partners to ensure SEO metrics are understood and prioritized into overall workstreams.

  • 10% Professional Development and Process Improvement- Staying informed on the latest industry changes with SEO and working to incorporate new strategies into existing processes.

  • 25% Project planning and implementation- Collaborate with cross-functional partners to plan, prioritize, and implement SEO optimizations.

  • 15% Reporting & Measurement- Track the performance of assigned categories/functions, measure the impact of SEO optimization projects, and provide data-driven insights for continued improvement.

  • 30% SEO Strategy and Analysis- Monitor keyword/site performance and conduct research to identify opportunities to increase organic traffic and content visibility.


Direct Manager/Direct Reports:

  • This position reports to SEO Manager

  • This position has 0 direct reports.


Travel Requirements:

  • Typically requires overnight travel less than 10% of the time


Physical Requirements:

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.


Working Conditions:

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.


Minimum Qualifications:

  • Must be eighteen years of age or older.

  • Must be legally permitted to work in the United States.


Preferred Qualifications:

  • Working knowledge of Microsoft Office Suite

  • Demonstrated ability to collaborate and work effectively with cross-functional teams

  • Excellent written and verbal communication skills

  • Prior experience with enterprise-level SEO, preferably in an e-commerce environment

  • Proven track record with successfully advocating for SEO, prioritizing work in a highly-matrixed environment, and measuring the impact of optimizations

  • Deep experience with SEO and industry-accepted best practices

  • Excellent communication and collaboration skills

  • Strong analytical skills with the ability to analyze large amounts of data and identify insights

  • Experience with enterprise-level SEO tools, such as Google Search Console, Deepcrawl, Brightedge, Moz, etc.

  • Ability to work independently and manage multiple priorities simultaneously.


Minimum Education:

  • The knowledge, skills and abilities typically acquired through the completion of a high school diploma and/or GED.


Preferred Education:

  • High School Diploma or GED


Minimum Years of Work Experience:

  • 3


Preferred Years of Work Experience:

  • 3


Minimum Leadership Experience:

  • None


Preferred Leadership Experience:

  • None

Certifications:

  • None


Competencies:

  • Decision Quality               

  • Collaborates

  • Drives Engagement        

  • Ensures Accountability

  • Plans and Aligns

  • Customer Focus

  • Drives Results

  • Manages Conflict

About The Home Depot

The Home Depot is a home improvement retailing company that combines its physical stores with an online presence to provide customers with innovative products at great value. The company specializes in the fields of retail, home improvement, and customer service. The Home Depot was founded in 1978 and is headquartered in Atlanta, Georgia.

The Home Depot Careers

Join the vibrant team at The Home Depot, the largest home improvement retailer in the U.S., where your career can flourish in an environment ripe with opportunities for growth and innovation. As a market leader, The Home Depot offers a variety of job opportunities that allow professionals to thrive in a culture that values leadership, diversity, and professional development. Work You’ll Do At The Home Depot, you’ll be part of a team that’s committed to helping homeowners, builders, and do-it-yourselfers bring their visions to life. Our extensive range of job opportunities spans from store operations to supply chain management, from IT to marketing. No matter where you start, you’ll be doing work that matters, impacting our customers' lives and experiences. Transform Your Career Step into a role within The Home Depot and join a network of over 400,000 associates who are as passionate about building their careers as they are about helping our customers. Leadership at The Home Depot means continuous improvement, embracing diversity, and fostering a culture of inclusion and respect that makes us stronger. Innovate with Us Innovation isn’t just a buzzword at The Home Depot; it’s the backbone of how we do business. We are constantly seeking out new technologies and tools to improve every aspect of our operations, from logistics to customer service. Join us, and bring your unique perspective and skills to a team that’s setting the standard for excellence in the retail industry. Grow and Develop The Home Depot is committed to the growth and development of its associates through robust training programs, leadership workshops, and opportunities for advancement. Whether you’re looking for a part-time position or a full-time career, The Home Depot nurtures your professional growth every step of the way. Internship Programs Dive into the professional world through The Home Depot’s internship programs, which offer a dynamic environment to gain hands-on experience and develop critical skills in various business areas. Our internships provide a platform to connect with leaders and peers, enhancing your resume and preparing you for future employment. Benefits and Culture Choosing to start your career at The Home Depot means more than just securing a job. It means you gain access to unparalleled benefits that support your life and well-being, from health insurance to educational assistance. Our commitment to employees is reflected in our open, supportive culture where everyone’s voice is heard, and every team member’s contribution is valued. Join Our Team Ready to take the next step in your career? Explore the wide range of positions available at The Home Depot, where we’re hiring passionate, curious, and innovative team players. Search open positions that match your skills and interests on our Jobs page. Stay Connected Keep up to date with the latest career tips, company news, and industry insights—all from the people who work here. Subscribe to our Careers Blog and personalize your subscription to receive updates that align with your career interests and goals. At The Home Depot, we don’t just offer jobs—we offer careers that make a difference. Join us, and be a part of something bigger as we continue to invest in your future and our shared success.
Learn more about The Home Depot
Size
490,600 employees
Market Cap
$323 billion
Industry
Net Income
$12.8 billion
Founded
1978
5 Year Trend
+9.8%
Revenue
$132.1 billion
NASDAQ

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