American Express

Sr. Analyst, Customer Growth Marketing - Retention

American Express$85K — $100K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's Degree
  • 1-2 years of relevant experience in marketing, analytics, or communications
  • Self-motivated and proactive with a proven initiative
  • Strong organizational skills for managing multiple priorities
  • Excellent verbal and written communication skills
  • Strong analytical skills for data interpretation
  • Curiosity about AI and emerging technologies

Responsibilities

  • Serve as primary Retention Marketing contact for Delta portfolio, aligning with Delta teams on priorities
  • Own end-to-end execution of retention marketing campaigns, ensuring timely launches
  • Manage performance monitoring, reporting, and analysis for Delta retention initiatives
  • Identify insights from retention conversations to inform strategies
  • Support Customer Care Professional effectiveness through resources and communications
  • Partner with Servicing teams on channel performance and initiatives
  • Collaborate cross-functionally with various teams to develop and execute retention strategies

Benefits

  • Opportunity to drive strong business results and thought leadership
  • Work in a dynamic environment with a focus on customer engagement
  • Engage in cross-functional collaboration with diverse teams
  • Gain skills in marketing campaign management and analytics
  • Potential for career growth within a reputable company
Full Job Description
Job Description

The Sr. Analyst, Customer Growth Marketing - Retention will support the strategy and marketing execution of retention treatments for our U.S. Customer base, with primary responsibility for managing retention for the Delta portfolio. This role will develop, execute, and maintain marketing campaigns designed to retain Card Members and increase Card Member engagement, while serving as a key point of contact for Delta retention strategy, offer execution, and performance.

This role provides significant channel and portfolio management responsibilities, along with a unique opportunity to drive strong business results and thought leadership. An ideal candidate will be interested in a balance of customer marketing, core operational functions, analytics, and partner relationship management, with excitement to join a team that drives significant revenue.

Responsibilities

  • Serve as the primary Retention Marketing contact for the Delta portfolio, partnering with Delta Product and Marketing teams to align on priorities, initiatives, and retention objectives
  • Own end-to-end execution of Delta retention marketing campaigns, ensuring initiatives are launched accurately, efficiently, and on schedule
  • Manage Delta retention performance monitoring, reporting, forecasting, and monthly commentary, identifying key performance drivers and opportunities to optimize results
  • Identify insights from retention conversations to uncover trends and opportunities, inform retention strategies, and share learnings with key partners
  • Support Customer Care Professional (CCP) effectiveness through communications, job aids, and resources that keep CCPs informed and equipped for retention conversations
  • Partner with Servicing teams to maintain ongoing alignment on channel performance, upcoming initiatives, opportunities, and issues
  • Partner with Tech teams to support the implementation of technology initiatives that enhance channel systems
  • Collaborate cross-functionally with Marketing, Compliance, Legal, Control Management, Marketing Enablement, Servicing, and Product teams to support the development and execution of retention initiatives


Qualifications

Minimum Qualifications
  • Bachelor's Degree
  • 1-2 years of relevant experience in a marketing, analytics, or communications-based role


Preferred Qualifications
  • Self-motivated and proactive, with a track record of taking initiative, following through, and identifying new approaches
  • Positive, solutions-oriented mindset with a passion for solving problems and simplifying complex issues
  • Ability to build strong relationships and influence cross-functional partners
  • Strong organizational skills with the ability to manage multiple priorities and adapt effectively to changing conditions
  • Strong verbal and written communication skills, with the confidence to engage with a broad range of partners and levels of management
  • Strong analytical skills, with the ability to translate data and insights into a clear and compelling story
  • Curiosity about AI and emerging technologies, with an interest in identifying practical ways to incorporate new tools into day-to-day work
  • High emotional intelligence, enthusiasm, and a collaborative sense of humor

Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

About American Express

Amex provides industrial services to the coatings and linings sector, providing support for commercial, industrial, and maritime projects such as petrochemical, power, and water treatment industries. They offer painting services for steel structures, storage tank linings and coatings, pipelines, floors, and marine vessels such as ships, tugboats, and barges.

American Express Careers

Join the vibrant team at American Express, a global leader in financial services, and be part of a company that values innovation, leadership, and diversity. At American Express, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of a culture that is committed to excellence and inclusive growth. Work You’ll Do At American Express, we are dedicated to helping our employees reach their full potential. With a variety of career paths available in areas such as technology, marketing, finance, and customer service, American Express is the perfect place to advance your career. Our team is composed of highly skilled professionals who thrive on innovation and collaboration. Join our team and contribute to a company known for its prestigious history of leadership in the credit card industry. Engage in meaningful work that makes a real impact on our global scale business operations. American Express Leadership and Development Programs We believe in nurturing the leadership skills of our employees with extensive training programs and leadership development opportunities. Our commitment to professional growth is evident in our comprehensive benefits package that supports both personal and professional development. Internship Opportunities Start your career with an internship at American Express and gain valuable industry experience. Our internships offer a chance to develop skills, work on challenging projects, and learn from leaders in the industry. Interns at American Express are considered integral members of the team and are given responsibilities that provide a real insight into their future career paths. Diversity and Inclusion At American Express, diversity and inclusion are at the core of our company culture. We are committed to building a diverse workforce and inclusive environment where every employee feels valued and inspired. We offer diversity training programs that empower our employees to thrive and lead in a global marketplace. Networking and Innovation Our employees enjoy unparalleled opportunities for networking and personal growth through our global connections and innovative projects. American Express encourages a culture of innovation that helps propel our company and your career forward. Career Benefits and Growth American Express is dedicated to the growth of its employees. We offer competitive benefits, including health, retirement plans, and family leave, ensuring that our team members have the support they need to succeed both at work and in their personal lives. Join Our Team Explore the job opportunities and open positions at American Express. We are continuously hiring talented individuals who are passionate about their careers and interested in working for a company that offers a dynamic and supportive environment. Stay Connected Keep up to date with the latest from American Express Careers by following our career blog and signing up for job alert emails. Tailor your subscription to receive updates that match your skills and interests. Discover the exciting and rewarding career opportunities that await at American Express. SEARCH AMERICAN EXPRESS JOBS Whether you are looking for a full-time position, an internship, or a leadership opportunity, American Express offers a path to a rewarding career. Join us and make a difference with your passion, creativity, and drive.
Learn more about American Express
Size
64,000 employees
Market Cap
$108.1 billion
Industry
Net Income
$3.1 billion
Founded
1850
5 Year Trend
+3.5%
Revenue
$37 billion
NASDAQ

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