Charles Schwab

Manager, Digital Product Management

Charles Schwab$110K — $130K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years in Product Management or related fields
  • Strong cross-functional team leadership
  • Proficient in building business cases and product roadmaps
  • Exceptional stakeholder management and communication skills
  • Ability to influence without direct authority

Responsibilities

  • Own and evolve the Digital Outreach capability roadmap
  • Identify opportunities to improve marketing effectiveness through automation and AI
  • Develop business cases for new capabilities
  • Lead cross-functional discussions on marketing capabilities
  • Manage Digital Outreach initiatives from start to finish
  • Evaluate emerging technologies for marketing operations
  • Analyze marketing workflows to find inefficiencies

Benefits

  • Opportunity to lead innovative digital marketing initiatives
  • Access to cutting-edge technologies and processes
  • Collaborative cross-departmental environment
  • Professional development and growth opportunities
  • Engagement in strategy planning and implementation
Full Job Description
Your Opportunity

Charles Schwab’s Central Marketing organization manages the Schwab brand, develops impactful advertising that promotes our products & services and builds the marketing touch points and communications that our clients interact with across a variety of channels.

 

Data Driven Communications within Central Marketing provides our marketing and business partners with support in their acquisition and client engagement strategies by identifying events, triggers, alerts and attributes that create opportunities for meaningful interactions. In addition to audience insight, our team utilizes Salesforce Marketing Cloud to deliver multi-touch, multi-channel, prospect and client communication journeys. Therefore, a role has been designed for an experienced Sr Salesforce Marketing Cloud Specialist.

 

What you’re good at

As a Senior Salesforce Marketing Cloud Specialist, this individual will have a hands-on role in the execution of our Marketing Cloud programs and technical maintenance of the platform by:

  • Support marketing programs that utilize Email Studio, Web Studio, Journey Builder, Automation Studio and some custom integrations
  • Lead ongoing Salesforce Marketing Cloud platform health, troubleshoot system errors and provide user support for a large enterprise
  • Champion the platform and teams’ capabilities across the firm

Responsibilities Include:

 

EMAIL

  • Monitor deliverability reputation across email clients
  • Promote email template consistency, improvements, usability/accessibility testing and documentation
  • Utilize HTML, AMPscript, JavaScript and WYSIWYG editors to create email templates, content modules and cloud pages
  • Familiarity with email guidelines associated with regulated industries

 PROGRAM

  • Identify project risks and present alternatives to alleviate or resolve issues
  • Utilize journey data extensions, data filters and SQL activities to create campaign audiences
  • Build advanced, multi-touch journeys and configure decision, random, and engagement splits
  • Conduct quality assurance reviews and other activities to ensure the accuracy and timeliness of campaign deployments
  • Monitor ongoing campaigns and troubleshoot errors

 

 PLATFORM

  • Advise end users and business partners, both functional and technical, on best practices within Marketing Cloud while still achieving business partners’ goals
  • Maintain standard operating procedures including naming conventions, folder structures, campaign standards
  • Manage integration functionality and requirements with other platforms (ex: DAM, CRM, Talend, Ad Channels, etc.)
  • Familiarity with AI tools and how to leverage them for efficiency gains

 

 

 

 

What you have
  • Marketing Cloud Email Specialist Certification
  • Marketing Cloud Consultant Certification a plus
  • 4+ years’ experience as a Marketing Cloud Admin, Architect or Email Specialist
  • Experience working with Marketing Cloud data extensions, SQL queries, and AMPScript
  • Experience documenting customer problems and software solutions using BRDs, wireframes, diagrams, workflows and mockups
  • Familiarity w/ Sales Cloud and/or Financial Services Cloud
  • Experience with the Agile methodology and JIRA software
  • Creative problem solver and innovative out-of-the-box thinker who can effectively collaborate with both technology and business partners to design new products and applications
  • Bachelor’s degree required.

AssociatedDigital/Development Experience:

  • 4+ years' experience with HTML, JSON, JavaScript and CSS
  • 4+ years' experience with Salesforce Marketing Cloud

 

About Charles Schwab

Charles Schwab is a financial services company that provides a full range of securities, brokerage, banking, money management, financial advisory, investor, and retirement plan services. It operates in four main divisions; investing, wealth management, banking, and trading. Charles Schwab provides a full-service brokerage platform that serves individual investors who invest on their own or through a workplace-sponsored retirement or equity plan, as well as banking through Schwab Bank. The firm was founded in 1973 and is headquartered in San Francisco, California.

Charles Schwab Careers

Join the vibrant team at Charles Schwab, a leader in global finance, where your career is propelled by innovation, leadership, and a commitment to diversity and professional growth. At Charles Schwab, we offer more than just job opportunities; we provide a platform for you to make a significant impact on the industry and our clients' lives.

Work You’ll Do

At Charles Schwab, we are dedicated to helping our clients manage their financial futures. Being part of our team means you'll work alongside some of the most skilled professionals in the financial services industry. Our culture thrives on teamwork, integrity, and relentless dedication to our clients. Whether you're looking for a position in financial consulting, technology, or administrative support, Charles Schwab offers a dynamic work environment where your skills will be honed and your achievements recognized.

Innovate and Lead

Embrace the opportunity to lead through innovation. Charles Schwab’s commitment to technology and innovation is fundamental to our service delivery. By joining our team, you will be at the forefront of developing new solutions that redefine the future of finance. Your leadership can guide significant projects that impact our company and the industry.

Grow Your Career

Charles Schwab believes in fostering the growth of its employees. Whether through professional development programs, diversity training, or leadership workshops, we ensure that our team members receive the support and training they need to advance their careers. With a variety of career paths available, your job at Schwab can evolve with your interests and expertise.

Internship and Employment Opportunities

Start your professional journey with Charles Schwab through our internship programs or full-time employment opportunities. We seek individuals who are passionate, curious, and ready to drive change. A career at Schwab is not just about having a job; it's about building a lasting relationship with a company that values your potential.

Benefits and Culture

Charles Schwab is renowned for its employee-friendly culture. We offer a comprehensive benefits package that supports the health, financial stability, and work-life balance of our team members. From competitive salaries and bonuses to health insurance and retirement plans, Schwab ensures that your career is as rewarding as it is enriching.

Networking and Professional Development

Expand your professional network and enhance your skills through our various networking events, mentorship programs, and training sessions. At Charles Schwab, we believe in leveraging collective expertise to foster learning and innovation. Engage with leaders, gain insights from experienced professionals, and build relationships that will aid your career trajectory.

Join Our Team

Explore the numerous career paths available at Charles Schwab and discover how your talents can be utilized to their fullest potential. Search open positions that match your skills and interests. We are continuously hiring across various disciplines and look forward to adding innovative, driven individuals to our team.

Stay Connected

Keep up to date with the latest from Charles Schwab Careers by subscribing to our job alert emails. Tailor your subscription to receive updates that align with your career preferences and be the first to know about new openings, company news, and professional tips.

Explore Charles Schwab Jobs

Ready to take the next step in your career? Visit our careers page to review current job openings, submit your resume, and prepare for your interview. At Charles Schwab, your future is waiting. [SEARCH CHARLES SCHWAB JOBS] Join Charles Schwab today and be part of a team that values diversity, innovation, and leadership—where your career can thrive in the exciting world of finance.
Learn more about Charles Schwab
Size
34,200 employees
Market Cap
$151.6 billion
Industry
Net Income
$3.2 billion
Founded
1973
5 Year Trend
+20%
Revenue
$12.1 billion
NASDAQ

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