Outreach

Social Media Manager

Outreach$70K — $110K *
US-AnywhereRemote in United States
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of experience in social media, brand communications, or digital storytelling, preferably in B2B SaaS or technology.
  • Proven success building corporate and executive social programs that drive visibility, engagement, and brand trust.
  • Demonstrated curiosity about AI and emerging technologies with a focus on enhancing workflows.
  • Exceptional writing and editing skills, adaptable across channels and audiences.
  • Deep understanding of LinkedIn analytics and paid support for audience growth.
  • Strategic thinker with creative instincts and strong storytelling ability.
  • Experience collaborating with cross-functional teams, including executives and PR.

Responsibilities

  • Define and lead Outreach's corporate social strategy to enhance brand awareness and engagement.
  • Shape the corporate narrative by crafting compelling social content reflecting AI innovation and leadership.
  • Maintain and grow the employee advocacy program to extend the brand voice through team members.
  • Collaborate with executives to develop social strategies that align with company goals.
  • Lead social activation during key campaigns, product launches, and industry events.
  • Monitor social media trends and competitor activity to identify strategic opportunities.
  • Track performance metrics, analyze data, and provide recommendations for growth.

Benefits

  • Flexible time off
  • 401k for future savings
  • Generous medical, dental, and vision coverage for employees and dependents
  • Parental leave program with additional support options
  • Infertility and assisted reproductive services benefit
  • Employee referral bonuses
  • Office snacks and beverages, along with team celebration events
  • Diversity and inclusion programs supporting various employee resource groups
Full Job Description
The Role

Reporting to the Director of Communications, the Social Media Manager plays a pivotal role in shaping how Outreach shows up across global social channels. This is a highly visible role that blends strategic brand storytelling with executive enablement. It provides an opportunity to define the social voice of a category-defining company at the forefront of AI for revenue teams, with the creative freedom and executive access to make an outsized impact.

You'll lead the company's corporate social media presence, partner closely with Outreach executives to develop their social strategies, and work with our social media agency as the main point of contact, driving the social expression of our brand campaigns, customer stories, and AI leadership.

AI is transforming how teams create, distribute, and measure social content, and this role sits at that intersection. We're an AI-leading marketing team that uses emerging tools to work smarter, move faster, and build connections that resonate. We're looking for someone who brings that same mindset to every channel, campaign, and audience interaction.

Your Daily Adventures Will Include

  • Define and Lead Social Strategy: Own and evolve Outreach's corporate social strategy to strengthen brand awareness, credibility, and engagement among revenue and technology leaders.


  • Shape the Corporate Narrative: Translate key brand and business priorities - AI innovation, customer success, leadership vision - into compelling, shareable social content across platforms.


  • Employee Advocacy: Maintain and grow Outreach's employee advocacy program, empowering team members to share company content, celebrate milestones, and extend Outreach's brand voice.


  • Executive Social Leadership: Collaborate with Outreach executives to develop and execute their social strategies, ensuring thought leadership aligns with the company's voice and strategic goals.


  • Campaign & Event Integration: Lead social activation for major moments - product launches, content campaigns, industry events - ensuring cohesive brand storytelling across owned and earned channels.


  • Social Intelligence: Monitor trends, conversations, and competitors to surface insights and opportunities that shape social and brand strategy.


  • Measurement & Reporting: Track key performance indicators, analyze data, and provide strategic recommendations to optimize impact and growth.


Our Vision of You

  • 5+ years of experience in social media, brand communications, or digital storytelling, preferably in B2B SaaS or technology.


  • Proven success building corporate and executive social programs that drive visibility, engagement, and brand trust.


  • Demonstrated curiosity about AI and emerging technologies, with a desire to explore how they can enhance your workflow and drive better outcomes for customers.


  • Exceptional writing and editing skills, with the ability to adapt tone and style across channels and audiences.


  • Deep understanding of LinkedIn, with experience leveraging analytics and paid support to grow reach and influence.


  • Strategic thinker with strong creative instincts and an eye for design and storytelling.


  • Comfortable collaborating cross-functionally with executives, PR, product marketing, content, and brand design teams.


  • Bonus if you have experience managing social media agencies, employee advocacy platforms, and executive thought leadership programs.


$70,000 - $110,000 a year

The base salary range for this role is $70,000-$110,000. You may also be offered incentive compensation, bonus, restricted stock units, and benefits. Actual compensation is based on factors such as the candidate's skills, qualifications, location and experience. Final offers are determined through a holistic assessment and will vary within the posted range. Your Recruiter will share specific details based on your location and role during the hiring process.

#LI-AM1

Why You'll Love It Here
• Flexible time off
• 401k to help you save for the future
• Generous medical, dental, and vision coverage for full-time employees and their dependents
• A parental leave program that includes options for a paid night nurse, and a gradual return to work
• Infertility/ assisted reproductive services benefit
• Employee referral bonuses to encourage the addition of great new people to the team
• Snacks and beverages in the Office, along with fun events to celebrate
• Diversity and inclusion programs that promote employee resource groups like Outreach Women's Network, Latinx community, Outreach Black Connection, AAPI community, Pride/LGBTQIA+, Gender+, Disability Community, and Veterans/Military

About Outreach

Outreach is a sales engagement platform that accelerates revenue growth by optimizing interactions throughout the customer lifecycle. The platform manages all customer interactions across email, voice and social, and leverages machine learning to guide reps to take the right actions. Outreach has over 4,000 customers including Cloudera, Adobe, and Glassdoor, and was named to the Forbes Cloud 100 list in 2019 and 2020.
Learn more about Outreach
Size
1,000 employees
Industry
Founded
2011

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