Social Media & Content Designer

Clera

$80K — $100K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2-7 years in social media management or content marketing, especially at startups
  • Strong visual design skills for premium social content production
  • Confidence and ability in filming and editing short-form videos
  • Proficiency in design tools like Figma or Adobe Illustrator
  • Excellent written skills for translating complex topics into engaging content
  • Self-starter with minimal need for oversight in strategy execution
  • Experience in marketing regulated services (legal, fintech, healthcare) is a plus
  • Connection to immigration or immigrant communities is an advantage

Responsibilities

  • Manage social media publishing, scheduling, and community engagement across multiple platforms
  • Create and maintain a balanced content calendar with timely and educational posts
  • Transform legal content into engaging graphics and short-form video formats
  • Develop visual templates for clear and shareable content on legal topics
  • Enhance brand guidelines for consistent post aesthetics
  • Film and edit polished short-form videos such as Reels and Shorts
  • Analyze performance metrics to refine content strategies
  • Represent the brand at events and promote grassroots initiatives

Benefits

  • Full-time, in-person role located in San Francisco
  • Opportunity to work in an innovative AI-native legal firm
  • Engagement with meaningful community-driven initiatives
  • Creative ownership of a brand's social presence
  • Exposure to the fast-paced environment of an early-stage startup
Full Job Description
About the Role

This is a full-stack social media and content design role at an AI-native immigration law firm that's making the immigration process clearer, more accessible, and more human. You'll sit within the marketing function, reporting to the Head of Marketing, and own the brand's entire social presence - from editorial strategy to scroll-stopping visuals to on-camera video content.
What You'll Do
  • Own day-to-day publishing, scheduling, and community engagement across LinkedIn, Instagram, X, and emerging channels.
  • Build and maintain a content calendar that balances timely immigration news with evergreen educational content.
  • Transform expert legal content produced by the in-house writing team into high-quality graphics, carousels, and short-form video.
  • Develop repeatable visual templates and formats that make complex legal topics clear and shareable.
  • Uphold and evolve brand guidelines so every post looks and feels cohesive.
  • Film, present on camera, and edit polished Reels, Shorts, and other short-form video with strong pacing, captions, and hooks.
  • Track performance metrics and iterate content strategy based on what's working.
  • Represent the brand at industry and community events and support grassroots community engagement initiatives.
What We're Looking For
  • 2-7 years of experience managing and growing social media accounts or content marketing for a brand, ideally at an early-stage startup.
  • A strong editorial design eye - you know what premium, high-polish social content looks like and can produce it consistently.
  • Comfort and confidence on camera, with solid skills in filming and editing short-form video content.
  • Expert-level proficiency in at least one design tool such as Figma or Adobe Illustrator.
  • Excellent written communication skills and the ability to translate dense or regulated topics into clear, engaging posts.
  • Self-starter mindset - you can own a channel strategy end to end with minimal oversight.
  • Experience marketing trust-heavy, regulated, or compliance-sensitive services (legal tech, fintech, healthcare, or similar) is a plus.
  • A personal connection to immigration, international mobility, or immigrant communities is a plus.
Compensation & Benefits

Salary: $80,000-$100,000 USD annually. Visa sponsorship is not available for this role.
Location

Based in San Francisco, CA. Strong preference for in-person work at the Jackson Square office; the role is full-time and on-site.

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