The Opportunity Adobe is looking for a senior creator and talent partnerships leader to help shape how we connect with creators, creative professionals, business professionals, and audiences around the world.
As part of the Influencer and Creator Marketing team, you'll build relationships with leading creators, celebrity talent, creator-led media brands, and entertainment partners. Your work will help bring Adobe's products and brand to life through creator storytelling, cultural moments, and standout partnerships.
Ready to help define how one of the world's leading brands works with creators and talent? You'll influence strategy, negotiate major partnerships, and deliver measurable impact across a global business!
Success in this role requires deep knowledge of the creator economy, extensive experience negotiating high-value talent agreements, and a track record of leading complex partnerships from strategy through execution.
What you'll Do - Lead creator, influencer, celebrity, and talent partnerships that support Adobe's brand, product, and business priorities across global markets.
- Build and manage relationships with creators, talent representatives, agencies, and key industry partners.
- Identify, negotiate, and deploy partnership opportunities across ambassador programs, coordinated campaigns, content licensing, live events, and cultural moments.
- Partner closely with teams across Social, Marketing, Communications, Creative, Product Marketing, Legal, and Procurement to deliver programs aligned with business goals.
- Monitor trends across the creator economy, entertainment, technology, and culture, using insights to identify new partnership opportunities and strengthen Adobe's creator and talent programs.
What you need to succeed - 10+ years of experience in creator partnerships, influencer marketing, talent relations, entertainment marketing, social marketing, or related fields.
- Significant experience leading partnerships with top digital influencers, well-known personalities, media ventures driven by individual creators, and public figures.
- Proven success negotiating and managing complex, high-value partnership agreements, including talent deals, celebrity endorsements, and long-term ambassador programs.
- Deep understanding of the digital creator landscape, talent representation, agency partnerships, entertainment marketing, and major social platforms.
- Experience leading cross-functional initiatives involving multiple collaborators and significant budgets.
- Ability to use audience insights, performance data, and market trends to guide partnership strategy and investment decisions.
Expected Pay Range:Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $108,300 -- $218,600 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.
In California, the pay range for this position is $150,900 - $218,600In New York, the pay range for this position is $150,900 - $218,600
At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).
In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.
