Unity Technologies

Senior Social Media Manager

Unity Technologies$129K — $190K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8-10+ years of experience in social media strategy or digital marketing for global brands
  • Proven ability to manage complex social media portfolios
  • Strong strategic skills balancing high-level goals and execution details
  • Deep technical knowledge of social media platforms and algorithms
  • Ability to work autonomously with minimal oversight and deliver quality results
  • Experience mentoring and developing team capabilities

Responsibilities

  • Own and optimize a comprehensive social media portfolio to maximize engagement
  • Design and implement a sophisticated paid amplification strategy for critical stories
  • Develop and execute the social media strategy for executive leadership
  • Collaborate with cross-functional teams to align social initiatives with broader company projects
  • Streamline social workflows to enhance operational efficiency and reduce complexity

Benefits

  • Comprehensive health, life, and disability insurance
  • Commute subsidy
  • Employee stock ownership
  • Competitive retirement/pension plans
  • Generous vacation and personal days
  • Support for new parents with leave and family-care programs
  • Mental Health and Wellbeing programs
  • Training and development opportunities
  • Volunteering and donation matching program
Full Job Description
The opportunity
The Unity Global Communications team is seeking a Senior Social Media Manager to serve as the lead expert for our global social presence. We are looking for a seasoned strategist who can bridge the gap between high-level brand goals and sophisticated channel execution. You will support owning our social ecosystem, driving a unified strategy that integrates organic storytelling, targeted paid amplification, and specialized executive communications.

What you'll be doing
  • Strategic Portfolio & Optimization: Own the prioritization, delivery, and performance of a comprehensive social portfolio. You will apply an expert-level understanding of platform algorithms and audience behaviors to optimize content for maximum reach and engagement.
  • Integrated Paid & Boosting Strategy: Serve as the subject matter expert for social performance, designing sophisticated paid/boosting frameworks to amplify Unity's most critical stories.
  • Executive Social Presence: Own the end-to-end social strategy for Unity's executive leadership (VP+ level). You will act as a strategic consultant, shaping their digital voices to influence the industry landscape.
  • Cross-Functional Influence: Act as a key collaborator across business units, engaging with peers and Directors to ensure social initiatives support cross-company projects.
  • Operational Excellence: Identify and implement more efficient ways of achieving success, reducing complexity in our social workflows, and anticipating potential roadblocks before they impact delivery.

What we're looking for
  • Experience: 8 -10+ years of experience in social media strategy, communications, or digital marketing, with a proven track record of managing complex portfolios for global brands.
  • Strategic Mastery: A practitioner who navigates with ease between ground-level execution and big-picture views, ensuring both are reflected in the final output.
  • Advanced Social Expertise: Deep technical knowledge of social platforms, particularly the interplay between organic content and paid growth strategies.
  • Autonomous Execution: A professional who delivers high-quality work based on their own judgment, requiring only occasional refinement on the most complex projects.
  • Team Development: A mentor-mindset with the ability to identify opportunities to further develop team capabilities and workstream dynamics.

You might also have
  • Content Creation Capabilities: Hands-on experience in short-form video production, design, or copywriting to help prototype or refine social-first assets.
  • Industry Insight: A deep understanding of the gaming, ad tech, or real-time 3D technology landscape.

Additional information
  • Relocation support is not available for this position
  • Work visa/immigration sponsorship is not available for this position

Benefits
At Unity, we want our team members to thrive. We offer a wide range of benefits designed to support well-being and work-life balance.

Please note: Benefits eligibility, specific offerings, and coverage vary based on the country and employment status.

While specific benefits vary, here are some of the ways we strive to take care of our eligible team members globally: Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program

*Note: Certain locations require a good faith disclosure of the base salary range for the role. The actual salary for the successful candidate may differ based on location, experience, and other job-related factors.

Gross pay salary

$129,000-$190,000 USD

About Unity Technologies

Unity Technologies is a software company that provides a platform for creating and operating interactive, real-time 3D content. The company's platform is used by game developers, architects, automotive designers, filmmakers, and other creators to build and distribute interactive experiences. Unity Technologies was founded in 2004 and is headquartered in San Francisco, California. The company has offices in North America, Europe, and Asia.
Learn more about Unity Technologies
Size
4,000 employees
Industry
Founded
2004

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