Senior Sales Manager, M+E

Samsung Electronics Co., Ltd.$150K — $200K *
Media
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree and 8+ years of experience in business development for traditional TV and digital advertising.
  • Experience with CTV, OLV, and data activation.
  • Established relationships in the advertising industry, with strong negotiation skills.
  • Proven track record of managing relationships with agencies and advertisers.
  • Ability to communicate effectively both online and in-person, with willingness to travel.
  • Experience in both startup and corporate environments with a focus on driving business.
  • Excellent attention to detail and written communication skills.

Responsibilities

  • Develop relationships with top marketers and serve as a trusted consultant for advertising growth.
  • Create strategic territory plans to expand advertising business on and off the Smart TV platform.
  • Act as the voice of the customer, conveying market trends to product teams.
  • Champion Smart TV advertising strategies internally to key stakeholders.
  • Understand and leverage Samsung's TV data and measurement tools for relevant advertising solutions.
  • Stay informed about the competitive CTV/OTT landscape and its impact on advertising.

Benefits

  • Support from a world-class ad operations team.
  • Opportunity to work with a leadership team focused on explosive growth.
  • Access to unique first-party audience data and advanced advertising technologies.
  • Contribution to a well-respected and innovative brand in the electronics industry.
Full Job Description
Position Summary

As a result of its commitment to innovation and unique design, the Samsung organization is one of the most decorated brands in the electronics industry. Samsung Electronics America was ranked #1 by Forbes "Top Ten Companies Millennials in the U.S. Trust the Most" in 2016.

Samsung has developed a proprietary ad platform that leverages unique first party TV data to help brands connect audiences while explore content across desktop, mobile, tablets and our SMART TVs.

Role and Responsibilities

The Samsung Ad Platform delivers high-quality audience targeting powered by three key components: first-party audience data at scale, world-class data science, and brand-safe cross-device ad inventory.

We are currently looking for a talented Sales Manager, focused on our owned and operated inventory and audience extension, an individual that is a motivated self-starter responsible for building and growing relationships with the top marketers and their agencies. The individual should have a passion for TV driven data and have a pulse for new multi-channel advertising technology. They must possess deep audience targeting expertise; and have previously worked with cross-device targeting.

This individual should have an existing client base and strong agency experience, including key senior level contacts. This individual must be able to think strategically, anticipate how buying decisions are made, uncover the business needs of key clients and have a proven ability to close deals. Additionally, they will be the consummate team-player with the ability to work collaboratively across the sales organization within a fluid and fast paced environment. This position will carry an annual revenue goal and a core focus.

Your ability to interact with top advertisers and their ad agencies will be important as you will use your networking and prospecting skills to identify, develop and manage new accounts that will complement our existing client roster and help you reach your revenue targets.

As an individual contributor, you'll be supported by our world class ad operations team and will benefit from working with a leadership team that is chartering our explosive growth.

Skills and Qualifications

Essential Duties & Responsibilities:
  • Develop high-level relationships with your customers and serve as a trusted consultant to optimize their advertising growth.
  • Create mid-term and long-term territory plan to grow the advertising business both on and off our Smart TV platform.
    Work with agencies and brands to integrate the Smart TV platform into their media mix.
  • Be the voice of the customer and communicate market trends and industry shifts, including implications to our products teams.
  • Act as an internal champion for proposed Smart TV advertising strategy across other key Samsung stakeholders.
  • Understand Samsung's TV Data, products and measurement tools to help build relevant advertising solutions for our advertisers
  • Understand and learn about the CTV/OTT industry and competitive environment including knowledge of competitive product offerings


Background/Experience Required:

  • Bachelor's degree with a minimum of 8 years+ of overall experience and extensive experience in new business development for traditional TV as well as digital media advertising, including CTV, OLV and data activation
  • A solid understanding of advertising industry's issues and interest to advancing Smart TV's forward-looking strategies within the marketplace
  • Strong track record of high-level negotiation with established relationships within the advertising industry
  • Successful internal and external relationship management
  • Ability to interact with agencies and advertisers and experience presenting both over the phone and in-person (willingness to travel)
  • Experience working in both entrepreneurial and established corporate cultures
    Demonstrated ability to consistently drive deals to closure in a new business environment while retaining and growing revenue from existing partners
  • Excellent written and verbal communication skills, strong attention to detail, and good follow-through


Compensation for this role, for candidates based in New York is expected to be between $150,000 and $200,000 plus a quarterly bonus. Actual pay will be determined considering factors such as relevant skills and experience, and comparison to other employees in the role.

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