Senior Sales Manager

Crescent Hotels & Resorts

$88K — $105K *
Hospitality & Recreation
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree in hospitality, Business, Marketing, or related field (preferred)
  • Minimum 5 years of hotel sales experience, with at least 2 years in a senior or leadership role (preferred)
  • Proven track record of achieving sales targets and managing key accounts
  • Strong negotiation, communication, and presentation skills

Responsibilities

  • Develop and implement effective sales strategies to meet or exceed revenue goals
  • Monitor market trends and competitor activity to identify new business opportunities
  • Manage a portfolio of high-value clients and develop long-term partnerships
  • Maintain relationships with existing clients while actively prospecting new ones
  • Conduct site inspections, sales presentations, and client meetings
  • Mentor and support junior sales staff in achieving their goals

Benefits

  • Health, dental, and vision insurance
  • 401(k) / retirement plan options
  • Discounts on hotel stays and services
  • Professional development and training opportunities
Full Job Description
The ideal candidate would need to be detail-oriented, sales-driven, and dedicated to our clients' needs and expectations. This is achieved through excellent communication skills, creative and detailed planning, and a commitment to meeting and exceeding our clients' goals and expectations. Previous Hotel Sales experience is required, and Marriott hotel systems is preferred! Candidate should have demonstrated a proven track record of success in hotel sales.

Position Summary:

The Senior Sales Manager is responsible for effectively soliciting and becoming familiar with all accounts within designated market segments. Responsible for prospecting and closing on assigned accounts/territory to positively impact hotel revenues. This role involves developing and maintaining relationships with clients, identifying new business opportunities, and overseeing the execution of sales strategies.

Key Responsibilities:

  • Sales Strategy & Execution:
    • Develop and implement effective sales strategies to meet or exceed revenue goals.
    • Monitor market trends and competitor activity to identify new business opportunities.
    • Manage a portfolio of high-value clients and develop long-term partnerships.


  • Account Management:
    • Maintain relationships with existing clients while actively prospecting new ones.
    • Conduct site inspections, sales presentations, and client meetings.
    • Prepare and negotiate contracts and proposals in collaboration with revenue management.


  • Team Leadership:
    • Mentor and support junior sales staff in achieving their goals.
    • Collaborate with cross-functional teams including marketing, operations, and revenue management.
    • Assist in the training and onboarding of new sales team members.


  • Reporting & Analysis:
    • Analyze sales performance data to optimize strategies and identify areas for improvement.
    • Attend and be prepared for daily Hotel Business Review (HHBR) meeting.


  • Events & Networking:
    • Represent the hotel at industry events, trade shows, and networking functions.
    • Develop networking opportunities through active participation in community and professional associations, activities and events.
    • Organize and participate in client entertainment and familiarization trips.
    • Conduct professional, thorough site inspections of the hotel with clients, exhibiting key features and benefits of the property.
    • Invite clients to the hotel for entertainment, lunches, tours and site inspections.
    • Participate in M.O.D. coverage as scheduled.


Qualifications:

    • Bachelor's degree in hospitality, Business, Marketing, or related field (preferred).
    • Minimum 5 years of hotel sales experience, with at least 2 years in a senior or leadership role (Preferred).
    • Proven track record of achieving sales targets and managing key accounts.
    • Strong negotiation, communication, and presentation skills.


Preferred Skills:

    • Marriott Consolidated Inventory System "CI-TY" experience a plus
    • Ability to work independently and as part of a collaborative team.
    • Strong organizational and time management skills.


Compensation & Benefits:

    • Competitive salary + performance-based incentives.
    • Health, dental, and vision insurance.
    • 401(k) / retirement plan options.
    • Discounts on hotel stays and services.
    • Professional development and training opportunities


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