Senior Sales Development Representative (SDR)

Scholarly Software, Inc

$80K — $130K *
Education, Government & Non-Profit
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Bachelor's degree required.
  • 2+ years in sales development or business development, preferably in education technology or higher education.
  • Proven track record of exceeding pipeline generation and meeting-setting goals.
  • Strong communication skills to engage senior-level stakeholders.
  • Self-motivated and goal-oriented, thriving in fast-paced settings.
  • Proficiency in CRM software, preferably HubSpot.

Responsibilities

  • Conduct research to identify key higher education prospects.
  • Execute outbound campaigns via calls, emails, and social media.
  • Engage prospects to assess their needs regarding faculty data management.
  • Communicate the value of the Scholarly platform effectively.
  • Qualify leads for demos and meetings with account executives.
  • Enhance sales playbooks based on outreach data and market trends.
  • Collaborate with teams to align messaging and campaign strategies.

Benefits

  • High-impact role contributing directly to company growth.
  • Opportunity to advance into Account Executive or leadership roles.
  • Health, dental, and vision insurance.
  • Equity in a fast-growing startup.
  • Flexible work environment with hybrid options.
  • Chance to contribute to a mission-driven startup in higher education.
Full Job Description
Senior Sales Development Representative

Company: Scholarly

Location: Denver metro area preferred; open to remote

Compensation: $80,000 - $130,000+ total cash compensation (base + performance bonus), based on experience and performance

Position Overview

Scholarly is seeking a Senior Sales Development Representative to drive top-of-funnel growth and help shape our outbound sales engine. This is an ideal role for an experienced SDR who thrives in fast-paced environments, can bring structure and creativity to outbound prospecting, and wants to have a direct, visible impact at a fast-growing startup.

This role is a mix of hands-on prospecting, strategic pipeline development, and playbook building. You'll own outreach to senior higher education leaders - partnering with provosts, deans, associate deans, IT leaders, and faculty affairs offices - while also refining the messaging, sequences, and targeting strategies that let the rest of the sales team scale behind you.

We're looking for someone who is comfortable switching between a high-volume outbound cadence, a thoughtful personalized email to a provost, and an internal strategy session on pipeline optimization. This role will have the opportunity to grow into an Account Executive position with strong performance.

Key Responsibilities
Prospecting & Pipeline Generation
  • Conduct strategic research to identify and prioritize prospects within higher education institutions, including provosts, deans, associate deans, VP of Faculty Affairs, and IT leadership.
  • Execute multi-channel outbound campaigns - cold calls, personalized emails, LinkedIn outreach, and event-based touchpoints - to generate qualified pipeline.
  • Engage with prospects to understand their institutional needs, challenges, and goals related to faculty data management, workflows, and administrative efficiency.
  • Clearly communicate the value proposition of the Scholarly platform, with a deep understanding of key features, competitive differentiators, and customer pain points.
  • Qualify leads and schedule product demos and discovery meetings for Account Executives and company leadership.
  • Maintain accurate and up-to-date records of all interactions and pipeline activity in HubSpot.
Strategy & Playbook Development
  • Build and continuously improve outbound sales playbooks - messaging templates, objection handling guides, targeting criteria, and outreach sequences.
  • Analyze outreach performance data to refine strategies, improve conversion rates, and identify new market opportunities.
  • Stay current on trends in higher education, EdTech, and AI to inform prospecting strategies and conversation positioning.
Internal Collaboration & Leadership
  • Collaborate closely with Account Executives, Marketing, and Product to align on messaging, ideal customer profiles, and campaign strategy.
  • Provide market feedback to the product and engineering teams based on prospect conversations to help shape future product developments.
  • Manage stakeholder communications with clarity, confidence, and a bias for action.
Qualifications
  • Bachelor's degree required.
  • 2+ years of experience in sales development, business development, or a related sales role; bonus points for experience in the education technology or higher education sector.
  • Proven track record of meeting or exceeding pipeline generation and meeting-setting targets.
  • Excellent communication and interpersonal skills, with the ability to build rapport and engage with senior-level stakeholders.
  • Strong organizational skills and attention to detail; able to manage high-volume outreach without sacrificing quality.
  • Self-motivated and goal-oriented, with a passion for achieving targets and driving results in a fast-paced environment.
  • Proficiency with CRM software (HubSpot is our CRM) and sales engagement tools (e.g., ZoomInfo, Starbridge, LinkedIn Sales Navigator).
  • Exceptional written and verbal communication skills; comfort communicating with executive-level contacts in higher education.
  • Comfort with technical concepts such as SaaS platforms, AI, and data integrations (not required to be technical, but must be fluent in discussing a software product).
  • Passion for higher education, EdTech, or mission-driven software preferred.
Why Join Scholarly
  • Take on a highly visible, high-impact role that directly drives company growth. Successful Senior SDRs will have the opportunity to advance into Account Executive or other sales leadership roles.
  • Work directly with the founders and senior leadership team.
  • $80,000 - $130,000+ total cash compensation (base + performance bonus) depending on experience and results.
  • Health, dental, and vision insurance.
  • Equity in a fast-growing startup.
  • Flexible work environment with hybrid options.
  • Opportunity to grow into a leadership role as the company scales.
  • The chance to be part of a mission-driven startup making a significant impact in higher education.

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