Amazon

Senior Product Marketing Manager, Tablet

Amazon$142K — $193K *
Consumer Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years of professional non-internship marketing experience
  • Proficiency in using data and metrics to drive improvements
  • Experience with Excel or Tableau for data manipulation
  • Track record of building and executing cross-functional marketing programs
  • Demonstrated experience leading go-to-market strategies for consumer products

Responsibilities

  • Lead voice-of-customer research to translate insights into product requirements
  • Own and develop the inbound marketing strategy for the tablet portfolio
  • Define and differentiate product positioning and messaging frameworks
  • Conduct competitive analysis and market segmentation to drive strategy
  • Collaborate with Product Management on product definitions shaped by customer needs
  • Develop business cases and market assessments to support product planning
  • Provide strategic product insights to support go-to-market efforts

Benefits

  • Comprehensive health insurance (medical, dental, vision)
  • 401(k) matching
  • Paid time off and parental leave
  • Access to mental health support and counseling
  • Flexible Spending Accounts
  • Support for adoption and surrogacy reimbursement
Full Job Description
The Senior Product Marketing Manager will drive inbound product marketing strategy for Amazon's tablet portfolio, partnering closely with Product Management to shape product strategy, messaging, and positioning. This role will be the critical bridge between customer insights and product development, ensuring our products meet evolving customer needs during this pivotal transformation. Based in our Sunnyvale or Seattle hub, you'll own the inbound marketing function that informs product roadmaps and defines how we position our tablets in the market.

We're seeking a strong product marketing leader with a proven track record of driving product strategy through deep customer insights. You have successfully partnered with Product Management teams to influence product roadmaps, defined compelling product positioning and messaging, and translated customer needs into actionable product requirements. You excel at synthesizing market intelligence, competitive analysis, and voice-of-customer research to inform strategic decisions.

Key job responsibilities
• Be the voice of the customer to our Product Management by leading voice-of-customer research programs and translate customer insights into product requirements and feature prioritization
• Own inbound product marketing strategy for the tablet portfolio, closely partnering with Product Management to influence product roadmaps through market intelligence and customer insights
• Define product positioning and messaging frameworks that differentiate our tablets and resonate with target customer segments
• Conduct competitive analysis and market segmentation to identify opportunities and inform product strategy
• Partner with Product Management on product definition, working backwards from customer needs to shape product experiences
• Develop business cases and market opportunity assessments to support investment decisions and product planning
• Collaborate with cross-functional teams including Design, Engineering, Customer Research, Marketing and Sales to ensure customer-centric product development
• Support go-to-market planning by providing strategic product insights and positioning guidance to outbound marketing teams

BASIC QUALIFICATIONS

- 6+ years of professional non-internship marketing experience

- Experience using data and metrics to drive improvements

- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)

- Experience building, executing and scaling cross-functional marketing programs

- Experience leading go-to-market for consumer software or hardware product launches

PREFERRED QUALIFICATIONS

- Experience using any of SQL or other analytical tools for conducting data analysis

- Experience with customer segmentation, profiling, and targeting

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Sunnyvale - 157,100.00 - 212,600.00 USD annually

USA, WA, Seattle - 142,800.00 - 193,200.00 USD annually

About Amazon

Audible is a provider of spoken audio information and entertainment , on the Internet. They provide premium spoken audio content, such as audio versions of books and newspapers and radio programs, that is delivered over the Internet and played back on personal computers and hand-held electronic devices. The Audible service allows consumers to purchase and download their content from their Website, store it in digital files and play it back on personal computers and electronic devices. More than 15,000 hours of audio content are available on their Web site, including audio versions of books, periodicals and radio programs. Several manufacturers have agreed to support and promote the playback of their content on their hand-held audio-enabled electronic devices.

Amazon Careers

Joining Amazon presents an unparalleled opportunity to become part of a vibrant team pushing the boundaries of innovation and growth in the global marketplace. As a leader in e-commerce, technology, and logistics, Amazon offers a variety of job opportunities that cater to a range of skills and professional interests. Work You’ll Do At Amazon, every day is an opportunity to collaborate with the brightest minds in technology and business to redefine what’s possible. Whether you’re interested in software development, marketing, human resources, or customer service, Amazon has a position waiting for you. Transform the way the world shops and innovates with our diverse and inclusive team. Amazon is not just a company; it’s a community where you can drive real change and contribute to projects impacting millions globally. Lead with Innovation and Leadership Amazon is the perfect place to enhance your leadership and innovation skills. Our culture encourages pushing the envelope and imagining the unimaginable. Here, you will lead projects that challenge the status quo and define new industry standards. Work with a team that values diversity and is committed to creating an inclusive environment. Our leadership is focused on harnessing the collective power of unique perspectives to foster growth and innovation. Explore Amazon’s Employment Benefits Amazon’s commitment to its employees extends beyond just career growth. We offer competitive benefits, including health care, parental leave, and diversity training, ensuring that our team not only excels professionally but also enjoys well-being and security. Internship and Networking Opportunities Start your career with an Amazon internship and gain hands-on experience that matters. Our internships provide a gateway to full-time employment and an opportunity to network with professionals across various sectors of the company. Future-Proof Your Career With Amazon, your career path is filled with numerous opportunities for advancement. Our learning and development programs are designed to nurture your professional growth and keep you at the forefront of industry trends. Stay Connected Join Our Team Discover the job opportunities at Amazon that match your skills and interests. We are constantly on the lookout for passionate, curious, and innovative team players ready to make a difference. Keep Up to Date Stay ahead with career tips, insider perspectives, and industry-leading insights you can put to use today—all from the people who work here. Job Alert Emails Customize your subscription to receive job alerts, the latest news, and insider tips tailored to your preferences. Explore the exciting and rewarding career opportunities that await at Amazon. Amazon is more than just a company—it’s a platform for building a promising future. Whether you’re starting or looking to advance your career, Amazon offers the resources, support, and network you need to succeed. Join us, and be a part of our continuing mission to be Earth's most customer-centric company.
Learn more about Amazon
Size
1,608 employees
Market Cap
$832.6 billion
Industry
Net Income
$21.3 billion
Founded
1994
5 Year Trend
+28.1%
Revenue
$386 billion
NASDAQ

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