Job Description

We are looking for a Senior Product Marketing Manager to join our team for a six-month maternity leave coverage. If you are a strategic thinker who loves mapping the user journey and driving product adoption, we want to meet you.

About the Role

• Hourly Rate: $80
• Contract Duration: October 20, 2026 - Early May 2027
• Location: San Mateo, CA (Hybrid - 4 days onsite); Bay Area candidates ok as long as you can meet the in office requirement
• Weekly Hours: 40 hours/week

The Opportunity

In this role, you'll be the strategic voice of the customer, partnering with Product, Design, Analytics, and Growth teams to shape the future of our rewards experience. You won't just be launching features; you'll be the architect of the user journey, identifying friction points and turning data into actionable roadmap recommendations. We need someone who can hit the ground running, navigate ambiguity with ease, and own their portfolio from day one.

Key Responsibilities

• Strategic Ownership: Conduct end-to-end audits of key product features, mapping the user journey to identify opportunities for conversion and engagement.
• Market Intelligence: Serve as the internal expert on member needs and motivations, synthesizing competitive analysis and market research into clear, strategic narratives.
• Cross-Functional Leadership: Act as the marketing lead in product development, coordinating across Engineering, Design, and Growth to drive successful go-to-market strategies.
• Process Building: Create scalable marketing systems, playbooks, and measurement frameworks that leave a lasting impact on our team's efficiency.
• Data-Driven Influence: Partner with Analytics and Research teams to translate complex data into compelling recommendations that secure stakeholder buy-in.

Qualifications

• Experience: 5-7+ years of professional experience in B2C product marketing, ideally within a consumer tech or app-based environment.
• The "Consumer" Mindset: You have a proven track record in B2C; recent experience in B2B SaaS is not the right fit for this specific portfolio.
• Strategic Agility: You are comfortable operating in an environment where priorities evolve, and you have the resourcefulness to drive execution independently.
• Communication Skills: You are a master of Google Slides and Docs, capable of presenting clear, persuasive recommendations to executive stakeholders.
• Collaboration: You have a history of building strong, productive partnerships with Product Management, Engineering, and UX Research teams.
• Logistics: You are based in or near the Bay Area and are ready to be onsite in our San Mateo office four days per week.

Additional Information

We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world's biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that's better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. [redacted], and Adweek's Fastest Growing Agencies in 2021.