Conga

Senior Product Marketing Manager

Conga$89K — $143K *
Enterprise Technology
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5+ years of product marketing experience in B2B SaaS
  • Experience marketing to business and IT decision makers
  • Knowledge of the CPQ and Billing industry is advantageous
  • Strong project management and organizational skills
  • Excellent written and verbal communication skills

Responsibilities

  • Define and execute marketing strategies for Manage and Fulfill products
  • Craft messaging, content, and enablement to support Sales and Customer Success
  • Develop market segmentation and customer personas
  • Establish positioning and messaging content for various stakeholders
  • Collaborate with Sales, Marketing, and Product teams to define GTM strategies
  • Research market trends to adapt tactics and improve content effectiveness

Benefits

  • Flexible work options
  • Comprehensive medical and dental insurance
  • Competitive and transparent compensation programs
  • Variable incentive pay component
  • Commitment to diversity and inclusion in the workplace
Full Job Description
Job Title: Senior Product Marketing Manager
Locations: Houston, Boston
Reports to: Senior Director, Product and Portfolio Marketing

A quick snapshot

As a Senior Product Marketing Manager, you'll help define and execute the strategy for marketing our Manage and Fulfill products along with the Conga Platform and the Conga Cloud.

Why it's a big deal...

The messaging about Conga and our value proposition helps drive the success of our Sales and Renewals teams. Being a Senior Product Marketing Manager means crafting and executing messaging, content and enablement to drive sales and customer success. This includes market segmentation, a deep understanding of customer needs across the buyers' journeys, persona maintenance, compelling positioning and messaging content, partner programs, events, and sales enablement.

Are you the person we're looking for?

Related experience 5+ years of product marketing experience in the B2B SaaS space, marketing to business and IT decision makers. Having knowledge of the CPQ and Billing industry is a plus.

Natural collaborator. You will lead and build these partnerships through influence and acknowledged expertise. These partnerships will define a GTM strategy that delivers results for stakeholders across Marketing, Sales, Product, Partner, and Customer Success teams. It's a team effort and you completely appreciate that.

Clear, deliberate, and collaborative communicator. You are clear and concise when you speak and write -- and even creative in terms of ensuring your messages are received and understood. You develop and communicate a deep understanding of market needs, pain points, use cases and business processes, including buyer personas, customer needs and technology ecosystems, complete with positioning and messaging, and product proof points.

Innovative and Proactive Planning. The market is constantly changing, along with the rules of how we use data to target. You take the initiative to research new tactics, detect and track trends to anticipate market and customer needs and find new ways to improve content effectiveness.

Product Expertise. Deeply understand your products' capabilities and differentiators as well as relevant market trends and competitive landscape, to develop easily understood value propositions for different stakeholders in the buying process to enable the Sales organization to effectively deliver Conga's value proposition.

Here's what will give you an edge...

Knowledge of Configure, Price, Quote. The focus of this role is the Revenue Pillar. Knowing the industry as well as the competitors in that market, to help drive messaging, product direction, and sales enablement is a plus.

Resourceful & Collaborative.At Conga, we achieve together-- when you have questions, you find answers; when you're faced with challenges, you find solutions. You turn to a variety of resources, including your colleagues, professional network, Internet, articles, books -- whatever helps you get the job done. Then you apply that knowledge across the business where it makes sense.

Excellent written and verbal communication skills. You have the ability to create fresh and compelling content and marketing assets that engage senior IT and business decision makers.

Work experience. The work you produce shows off your track record of analysis, insights, creativity, and results in a fast-paced work environment. You have exceptional project management and organizational skills to lead cross-functional marketing initiatives that land on message, on time and on budget.

In the spirit of the Conga Way, we strive to design easy-to-understand compensation programs that are fair and free from any type of discrimination. In keeping with this approach, we are committed to delivering competitive compensation and benefits packages to our colleagues worldwide and communicating transparently about the structure of our compensation programs.

Listed below is the U.S. base salary range for this full-time position. Within the range, individual pay is determined by job-related skills, experience, and relevant education, or training. In addition to base salary, Conganeers receive a variable incentive pay component, perks such as flexible work options, and a full range of benefits including medical and dental insurance.

The posted salary ranges are for the expectations outlined in the job description. We are often open to a wide variety of profiles and sometimes have flexibility within our organizational structure to adjust the role responsibilities up or down should we select a candidate that is less or more experienced than the posted job requirements. In these occasional cases, we will communicate the revised salary range to the candidate during the selection process.

U.S base salary range:

$89,460-$143,140 USD

Did we pique your interest?

If this sounds like the kind of job you would love in the kind of environment where you would thrive, please click apply. We'd love to hear from you!

Preferred Resume Format

We accept resumes in any format, we suggest using PDF or plain text. These formats help ensure that your resume's formatting remains intact, making it easier for our recruiters to review your application promptly.

Don't meet every requirement for the role?

Studies have shown that women and members of ethnic minorities are less likely to apply to jobs unless they meet every single qualification. At Conga we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You just might be the right candidate for this or other roles.

About Conga

Conga is a software company that provides digital transformation solutions for businesses. The company's products include document generation, contract lifecycle management, and eSignature software. Conga was founded in 2006 and is headquartered in Denver, Colorado. The company has over 11,000 customers in more than 85 countries, including Hilton Worldwide, Siemens, and Salesforce. Conga has received numerous awards for its products and services, including recognition as a leader in the Gartner Magic Quadrant for Contract Lifecycle Management.
Learn more about Conga
Size
1,000 employees
Industry
Founded
2006

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