Senior Product Manager - SMB Team

LifeWorks, Inc.$86K — $136K *
Telecommunications & Hardware
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 6+ years in product management or strategy, ideally in enterprise or B2B technology products.
  • Experience managing a full product portfolio with focus on lifecycle and performance.
  • Proven ability to build business cases and assess financial impacts.
  • Background in leading cross-functional initiatives across diverse teams.

Responsibilities

  • Develop and implement a data-driven product roadmap for Fibre and Copper Internet services.
  • Analyze product performance and report on key metrics including customer adoption and revenue.
  • Drive product lifecycle management including pricing changes and offer simplification.
  • Lead initiatives for launching new products that support growth objectives.
  • Translate business data into strategic recommendations for senior leadership.

Benefits

  • Comprehensive total rewards package with competitive salary and bonus structures.
  • Minimum of 3 weeks vacation and a flexible benefits plan.
  • Flexibility to work in-office, virtually, or a hybrid depending on role requirements.
  • Generous company-matched pension and share purchase programs.
  • Career growth opportunities and commitment to learning and development.
Full Job Description
Description

Join Our Team and What We'll Accomplish Together

The Senior Product Manager, SMB Internet Portfolio will develop and execute a strategic, data-driven product roadmap for TELUS Business' Fibre and Copper Internet services - the core connectivity products that power thousands of Canadian small and medium businesses.

We're at a critical inflection point: SMBs are demanding smarter, more integrated connectivity solutions, and we're investing to reposition our portfolio for this shift. In this role, you'll own the strategy, lifecycle, and performance of a critical connectivity portfolio that directly impacts how SMB customers run and grow their businesses. Your decisions will shape how TELUS wins in the SMB connectivity market.

You'll report to the Manager, Product & Services, and while this role does not include a permanent direct team, you'll be expected to lead cross-functional project teams and present strategic recommendations to the Leadership Team. You'll partner across Product, Sales, Marketing, Finance, Operations, Systems, and Engineering to drive outcomes.

This role requires a product leader who is comfortable operating in ambiguity, solving complex business problems, building high-conviction business cases, and influencing teams across the organization. You will also leverage AI, automation, and data-driven insights to improve how we manage the portfolio, identify opportunities, and create better customer and team member experiences.

What You'll Do

Own Portfolio Strategy & Performance

Take end-to-end accountability for the Fibre and Copper Internet portfolio, including strategy, roadmap, lifecycle, and performance.

You will:
  • Develop and execute a data-driven product roadmap that supports customer growth, revenue performance, profitability, retention, and long-term portfolio evolution
  • Own product performance reporting across key metrics (sales, revenue, churn, customer adoption, customer experience, operational performance, capital realization)
  • Drive product lifecycle management activities, including offer simplification, base management, migrations, pricing changes, legacy product decisions, and portfolio modernization
  • Own the strategic positioning and competitiveness of the portfolio in the SMB market


Lead New Service Development & Innovation

Identify, evaluate, and launch new products, services, and capabilities that create customer value and support TELUS' growth objectives.

You will:
  • Build strong business cases and capital investment proposals, including market sizing, financial analysis, ROI, risks, dependencies, and success metrics
  • Use market analytics, customer insights, performance data, and competitive intelligence to identify growth opportunities, portfolio gaps, and product improvement areas
  • Lead new service development initiatives from opportunity identification through business case, funding, requirements, launch, adoption, and post-launch performance management
  • Leverage AI, automation, and advanced data insights to improve product decision-making and identify emerging opportunities


Drive Data-Informed Decisions

Translate complex business and technical insights into clear product strategies and actionable recommendations.

You will:
  • Analyze customer, operational, financial, and market data to guide strategic decisions
  • Identify growth opportunities, performance gaps, and product improvement areas
  • Develop high-conviction recommendations backed by evidence and presented in executive-ready narratives
  • Champion a culture of disciplined prioritization and measurable outcomes


Influence Across Functions

Lead through influence rather than authority, aligning multiple teams around shared outcomes.

You will:
  • Partner with Sales, Marketing, GTM, Pricing, Finance, Operations, Systems, and Engineering teams to launch and optimize offers, capabilities, and customer experiences
  • Lead cross-functional teams through ambiguous and complex problems, turning unclear business needs into actionable plans and decisions
  • Refine positioning, messaging, enablement, and channel readiness for SMB connectivity products in partnership with Marketing and Sales
  • Interlock with technical and systems teams to influence product capabilities, operational improvements, and future roadmap priorities
  • Act as a trusted advisor to senior leadership, providing clear recommendations and thoughtful trade-off decisions
  • Develop strong influencing skills - managing up and sideways to align stakeholders on strategic priorities


Build Product-Led Capabilities & Culture

Help shift the organization toward a product-led, customer-backed operating model.

You will:
  • Champion customer-backed decisions and evidence-based problem solving across teams
  • Mentor and support junior product managers by sharing product practices, portfolio knowledge, and structured approaches to problem solving
  • Stay ahead of evolving SMB customer needs, telecom market trends, competitor movements, and technology shifts
  • Model product leadership excellence and continuous learning


Qualifications

What You Bring

Core Experience

  • 6+ years of product management or product strategy experience, including significant experience managing enterprise or B2B technology products, infrastructure products, or connectivity services. Telecommunications background a plus but not required if you have strong product experience managing complex B2B services.
  • Proven experience managing a complete product portfolio with accountability for roadmap, lifecycle, performance, customer experience, and commercial outcomes
  • Demonstrated ability to build business cases, manage investment planning, assess financial impacts, and make data-driven recommendations
  • Experience leading cross-functional initiatives across Product, Sales, Marketing, Finance, Operations, Systems, and Engineering teams


Product Leadership

  • Strong product strategy and roadmap development skills
  • Deep customer-centric mindset with experience using customer insights, discovery, feedback loops, and performance data to shape product direction
  • Ability to balance short-term business needs with long-term strategic objectives
  • Demonstrated success breaking down complex, ambiguous issues and turning them into clear options, recommendations, and action plans


Business & Financial Acumen

  • Strong analytical skills and deep financial acumen; comfortable using performance data, customer insights, market trends, and financial models to guide decisions
  • Experience managing product performance and commercial outcomes
  • Understanding of capital planning, forecasting, and ROI analysis
  • Ability to translate data and financial insights into strategic recommendations


Leadership & Influence

  • Strong influencing skills with the ability to manage up and sideways, align stakeholders, and make strategic trade-off decisions
  • Experienced communicator with the ability to create executive-level presentations and simplify complex product, technical, and financial topics
  • Ability to operate with ownership, urgency, and sound judgment in a fast-moving environment
  • Demonstrated ability to mentor and develop junior product managers


AI & Innovation Mindset

  • Demonstrated experience using AI tools (e.g., Google Suite, Performance, data analytics platforms) to support product research, decision-making, or customer problem-solving
  • Comfortable experimenting with emerging technologies and evaluating business applications of AI and automation
  • Strategic mindset with a passion for innovation, product-led thinking, and continuous improvement


Preferred (Nice-to-Haves)

  • Experience with capital planning, annual planning, forecasting, or benefits realization
  • Experience launching new products, offers, capabilities, or customer journeys
  • Experience with pricing strategy or market analysis in B2B or connectivity services
  • MBA or equivalent business, strategy, or technology experience


Salary Range: $86,000-$136,000

Performance Bonus or Sales Incentive Plan: 15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. We encourage all qualified candidates to apply, even if the posted salary range doesn't match your expectations. We're open to discussing competitive compensation packages tailored to your experience level and expertise. TELUS offers rewarding benefits, which may vary per job function, such as:
  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more ...


Job Type: This is for a current vacancy

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

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