We9re looking for a Senior Product Manager to own the strategy and execution of our data ecosystem, from external data partnerships and signal ingestion to measurement frameworks and AI-powered insights. This is a high-impact role directly responsible for revenue-driving data assets and measurement capabilities that differentiate our platform in the market.
Responsibilities include - Lead the data partnerships strategy, identifying, evaluating, and structuring integrations with third-party data providers across key verticals (retail, healthcare, travel, financial services, etc.), ensuring strong commercial and technical alignment
- Translate data assets into scalable advertiser-facing audience, insights, and measurement products that drive revenue and platform differentiation
- Define the strategy for onboarding and activating datasets, including technical requirements, privacy considerations, and commercial approach
- Define and evolve our measurement framework across upper and lower funnel objectives, including methodologies for attribution, incrementality, and performance validation
- Own the product vision and roadmap for data, insights, and measurement initiatives, aligning with company strategy and market opportunities
- Drive end-to-end product development from concept through launch, coordinating cross-functional teams across engineering, design, product marketing, and operations
- Establish and track KPIs tied to advertiser outcomes, revenue impact, and product adoption
- Conduct ongoing market and competitive analysis to identify new data opportunities, risks, and areas for strategic investment
- Partner with Product Marketing and Commercial teams to define positioning, packaging, and go-to-market strategy for data-driven products
- Identify and prioritize opportunities to leverage AI/ML to enhance targeting, insights generation, and measurement capabilities
Here are a few indicators that you9re the right person - You have an analytical mindset and solve problems using data
- You have a deep understanding of how technology and data platforms work under the hood
- You are comfortable with all aspects of product execution
- You9re an excellent communicator
- You9re curious, picky, determined, detail-oriented, and diplomatic
- You9re not afraid to push for what you want
- You9re fluent in Data, Measurement, Advertising, Tech, Management, and Operations - and you know how to translate between them
Requirements - 5+ years of Product Management experience in Ad Tech, Data Platforms, Measurement, identify, or Analytics.
- Experience working with data onboarding
- Strong familiarity with privacy frameworks (GDPR, TCF, COPPA, etc.)
- Demonstrated experience defining measurement methodologies (attribution, lift testing, incrementality)
- Exceptional communication, organization, and analytical skills
- Strong ownership mindset with a proactive, self-driven approach to problem-solving and execution
Some company benefits include- Health, dental, and vision insurance, plus mental health resources
- 401(k) match and generous PTO
- Hybrid work environment (NYC office)
- Free lunch for onsite team members in NYC
- Volunteer Opportunities
- Opportunities for professional development in a high-growth ad tech company
Greater NY-area Residents: We currently have a hybrid remote work policy. All Verve For Advertisers employees living within a 90-minute (one way) commute of our NYC office are expected to be in the office three days per week.We9re open to allowing the right person to learn our industry on the job. We welcome diversity and non-traditional paths into all of our roles. We believe in hiring the right person as opposed to the right combination of keywords.
Communications regarding your application will only come from [redacted].com or [redacted].com email addresses.Salary Range
$120,000-$155,000 USD
