Job DescriptionKlick is seeking a dynamic and results-driven Senior Platform Developer on our Customer Experience Platform (CEP) team. This individual will oversee the execution and optimization of multi-channel marketing campaigns across a variety of platforms, with a focus on the Salesforce Marketing Cloud Engagement (SFMC) & Salesforce Data 360. The ideal candidate brings a unique mix of operational excellence and hands-on experience with enterprise-level clients and platforms.
The Senior Platform Developer is a client-facing role, responsible for leading discovery, planning activities and being hands-on and interfacing with other internal Klick teams for projects/new business opportunities to ensure successful deliveries.
This role requires a variety of skills, from a high degree of business acumen to strong and wide-reaching technical competence, with good organizational skills, and outstanding interpersonal skills in a client-centric environment.
What You'll Do- Partner with internal stakeholders and business teams to design, document and build Salesforce Marketing Cloud solutions that align with business objectives and customer journey strategies.
- Architect and implement automation workflows using Journey Builder, Automation Studio, and Email Studio to deliver personalized, timely, and compliant customer communications.
- Integrate Salesforce with other internal and third-party applications using APIs, middleware, and web services (REST/SOAP).
- Write and optimize SQL queries for data segmentation, transformation, and campaign targeting within SFMC's Data Extensions.
- Build and maintain Cloud Pages using HTML, CSS, JavaScript, and AMPscript for personalized landing pages, preference centers, and form experiences.
- Configure and troubleshoot automations, triggered sends, and integrations across Marketing Cloud modules.
- Collaborate with CRM, data, and integration teams to ensure accurate and secure data flows between SFMC, Salesforce CRM (Sales/Health Cloud), and other systems.
- Maintain best practices for data hygiene, contact management, and compliance (CAN-SPAM, GDPR, HIPAA where applicable).
- Act as a subject matter expert for Salesforce Marketing Cloud technologies, staying up-to-date with new features, best practices, and evolving use cases.
- Develop a strong understanding of broader CRM martech ecosystems, including the role of platforms such as CDPs, data warehouses, integration layers, and service buses in enterprise client solutions.
- Oversee the development and deployment of email marketing campaigns across marketing activation platforms, with a strong emphasis on Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio).
- Have a strong understanding of how CRM ecosystems work and how the Salesforce Marketing Cloud works with the core Salesforce platform (i.e.: SFDC).
- Provide hands-on leadership for key campaigns, offering guidance on complex campaign builds, personalization, dynamic content, and journey design.
QualificationsRequired:- 5+ years of experience in digital marketing operations, with an emphasis on email marketing.
- Deep, hands-on demonstrated experience with Salesforce Marketing Cloud.
- Strong understanding of email marketing best practices, compliance (e.g., CASL, CAN-SPAM), and data segmentation.
- Excellent project management, communication, and client-facing skills.
- Comfortable being both strategic and hands-on when required.
- Certifications in Salesforce Marketing Cloud (e.g., Email Specialist, Administrator, Consultant).
- Familiarity with HTML/CSS, AMPscript, SSJS, SQL for data queries.
Desired:- Experience in Salesforce Data 360 is considered an asset.
- Experience in other ESP/Marketing Automation Platforms (e.g., Marketo, Klaviyo, HubSpot..etc), CRMs, or any other Salesforce Products is considered an asset.
- Experience working within regulated industries such as pharmaceutical, life sciences, or financial services is considered an asset.
Additional InformationThis role is backfilling a vacancy at Klick. The base salary range for this position is between CAD $100,000 - $120,000. The final amount offered will be determined based on several factors such as a candidate's work location, their unique skill set, education, and prior work experience.
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