We're looking for a Senior Performance Marketing Manger to help us level up how we talk to our customers. This isn't just about campaign management - it's about building thoughtful, performance touch points that feel useful, maybe even a little delightful, and drive conversion. Location: Our company headquarters are in Austin, TX, but our employees work remotely across the US. For folks who live around Austin, we offer the option to join us in our office or opt for hybrid setup. Whether you prefer the structure of an office, the convenience of remote work, or a mix of both, we support what works best for you! Please note: at this time we are not able to hire in California or Massachusetts. What You'll Do: - Own performance marketing campaigns for our affiliate program (Impact Radius), media networks, and other emerging platforms. - Continuously test new channels, partners, and creative formats to expand our reach and uncover scalable opportunities. - Develop hypotheses, design experiments, and measure results to drive insights and optimize ROI. - Manage budgets, pacing, and forecasts across multiple campaigns and channels. - Partner with creative and brand teams to brief and refine ad assets tailored to each platform. - Report on campaign performance, channel mix, and learnings to cross-functional stakeholders. - Stay ahead of trends in performance marketing and identify new opportunities for growth. What We're Looking For: As we evaluate candidates across all roles, we look for folks with a strong sense of ownership, excellent communication and collaboration skills, and a dedication to continuous improvement. - 7-10 years of experience in performance marketing, with direct ownership of paid social channels (Meta, Snap, TikTok strongly preferred) - Proven track record of scaling campaigns and optimizing CAC/LTV - Comfort with data analysis, A/B testing, and performance measurement (e.g., Google Analytics, MMPs, internal dashboards) - Strong communication skills with the ability to translate performance insights into business impact - Curiosity and adaptability - eager to experiment with new channels and approaches - Experience in insurance, fintech, or another high-consideration category is a plus Benefits & Perks: Inclusive and healthy environments are crafted intentionally. Here are some other wonderful perks of working here: - Competitive Compensation & Stock Option Offering - Health, Dental, Vision & Disability Coverages - Sabbatical program for tenured employees - HSA offering + employer contribution - Fertility support through Carrot - $100 monthly wellness perk - $300 pet reimbursement program - 401k with match - Unlimited PTO (paid time off) + flexibility to enjoy it - Paid Parental Leave Program - Learning & Development Opportunities The base salary range for this position is $125,000 - $135,000 per year. The final salary amount will be determined based on a variety of factors, including experience, skills, internal equity, and insights gained throughout the interview process.