Senior Marketing Manager

Logic20/20 Inc.

$130K — $150K *
Business Services
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • 8+ years in marketing, communications, PR, or brand leadership, ideally in consulting or B2B.
  • Experience in developing integrated marketing strategies linked to revenue outcomes.
  • Strong background in PR, partnerships, and employer branding.
  • Exceptional written and verbal communication skills, emphasizing brand consistency.
  • Ability to influence and collaborate with senior stakeholders in a fast-paced environment.
  • Strategic mindset with a hands-on execution approach.
  • Experience in partner or alliance marketing.

Responsibilities

  • Partner with Marketing Director to enhance brand positioning and messaging.
  • Drive integrated marketing programs for demand generation and brand awareness.
  • Collaborate with Talent Acquisition to bolster the employer brand.
  • Craft engaging narratives reflecting the firm's values and culture.
  • Lead PR strategy and manage media relations.
  • Develop strategic partnerships to amplify brand visibility.
  • Oversee marketing analytics to optimize campaigns and report on outcomes.

Benefits

  • Comprehensive recognition and rewards for exceptional talent.
  • Performance-based bonuses and incentives available.
  • Opportunities for career growth within the company.
Full Job Description
Job Description

Logic20/20 is seeking a results-oriented Senior Marketing Manager to lead and support firmwide marketing initiatives that bring our offerings to market, elevate our employer brand, and shape how we tell our story to clients, candidates, partners, and the broader industry. As a key member of the Marketing team, reporting to the Director of Marketing, this role owns integrated marketing, public relations, brand, and partnership efforts that strengthen market visibility and credibility while driving measurable revenue, pipeline, and talent outcomes. The ideal candidate blends strategic brand leadership with hands-on execution and is equally comfortable shaping narrative, advising senior leaders, and delivering high-performing programs aligned to business growth.

About You
  • Strategic & Hands-On: You can set direction and roll up your sleeves to execute.
  • Creative & Analytical: You pair compelling storytelling with a strong understanding of performance metrics, attribution, and funnel impact.
  • Revenue-Minded: You understand how brand awareness, credibility, and engagement influence pipeline creation, conversion, and deal velocity.
  • Collaborative: You work seamlessly across marketing, sales, recruiting, and leadership teams.
  • Agile: You thrive in a fast-paced, matrixed environment with multiple priorities.
  • Curious: You stay current on industry trends, competitive dynamics, and modern marketing practices, including AI-enabled tools.

What You'll Do:

Marketing Strategy & Brand Leadership
  • Partnering with the Marketing Director to strengthen and evolve the firm's brand positioning, value proposition, and voice across all external channels.
  • Ensure consistent, high-quality messaging across marketing, PR, partnerships, and employer branding efforts.
  • Contribute to integrated marketing programs that support demand generation, brand awareness, and long-term revenue growth.
  • Partner closely with Talent Acquisition and People teams to strengthen Logic20/20's employer brand.
  • Develop compelling narratives and content that communicate who we are, how we work, and why people choose Logic20/20.
  • Ensure alignment between candidate experience, employee voice, and external brand perception.

Public Relations, Communications & Partnerships
  • Lead PR strategy, including media outreach, press relationships, announcements, and thought leadership.
  • Increase brand visibility and credibility with clear ties to pipeline influence and revenue impact.
  • Serve as a trusted advisor to leadership on external messaging and reputation management.
  • Identify, build, and manage strategic partnerships that enhance brand visibility and support business development efforts.
  • Plan and execute trade shows, sponsorships, and industry events that drive lead generation, opportunity creation, and account engagement.
  • Represent Logic20/20 externally through partnerships, sponsorships, and industry engagement.

Performance, Analytics & Optimization
  • Build and manage social and external marketing channels to drive awareness, engagement, and measurable conversion.
  • Use marketing analytics, attribution frameworks, and AI-enabled tools to measure performance, optimize campaigns, and report on marketing's contribution to revenue and hiring outcomes.
  • Partner with sales and recruiting teams to align campaigns with go-to-market priorities and track downstream impact.

Leadership & Collaboration
  • Act as a strategic thought partner to senior leaders across the firm.
  • Collaborate cross-functionally to align marketing efforts with growth priorities.
  • Manage vendors, agencies, and external partners as needed.


Qualifications
  • 8+ years of experience in marketing, communications, PR, or brand leadership, preferably in consulting, professional services, or B2B environments.
  • Proven experience developing and executing integrated marketing and external communications strategies tied to pipeline and revenue outcomes.
  • Strong background in PR, partnerships, employer branding, and executive-level storytelling.
  • Exceptional written and verbal communication skills with a keen eye for brand consistency.
  • Ability to influence and collaborate with senior stakeholders in a fast-paced, matrixed environment.
  • Strategic mindset paired with a hands-on approach-comfortable setting direction and driving execution.
  • Partner or alliance marketing experience
  • Familiarity with cloud, analytics, AI, or digital transformation topics


Additional Information

At Logic20/20, we believe in recognizing and rewarding exceptional talent. Logic20/20 offers a competitive compensation package with a target salary range of $130,000 - $150,000The final base rate offered is dependent on factors such as relevant experience, skills, qualifications, and location. Eligible employees may also qualify for performance-based bonuses and other incentives.

Learn more about life at Logic20/20!

Visit our Life at Logic page to explore our culture, benefits, and what makes Logic20/20 a great place to grow your career!

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