Level is seeking a Senior Market Researcher to lead Level's market research function. This is a senior individual contributor role for an experienced market researcher who can cover many functions, including scoping research with stakeholders, designing methodologically sound studies, fielding them, analyzing the data, and producing reports that drive real decisions. You'll partner with marketing and publishing teams, but your work will inform decisions across the organization, helping us understand customers, the broader supplemental learning markets, and how Level is positioned within them. The work spans the full range of market research: segmentation, customer profiling, brand and positioning research, pricing and willingness-to-pay studies, concept testing, and ongoing tracking programs. You'll own this work end-to-end, from initial stakeholder conversations through study design, fielding, analysis, and final reporting. You'll be the methodological backbone of Level's market research function, building practices and infrastructure that make this work reliable, repeatable, and trusted across the organization. What You Will Do Stakeholder Partnership & Research Scoping 37 Partner with marketing, publishing, and other internal stakeholders to identify research needs, translating business questions into well-formed research questions 37 Advise stakeholders on what market research can and cannot answer, helping them get the most useful evidence for their decisions 37 Build trusted working relationships across teams, including with stakeholders who aren't researchers themselves Study Design & Methodology 37 Design market research studies across the full range of methods, including segmentation, conjoint, max-diff, brand tracking, concept testing, customer profiling, and pricing research 37 Develop sampling strategies and survey instruments that produce trustworthy, representative data 37 Develop the methodological standards and documentation that support reliable, repeatable market research at Level Fielding & Operations 37 Manage survey fielding, including platform setup, recruitment, sampling execution, and data collection quality 37 Work with external panel providers and recruitment vendors when representative samples require it 37 Maintain quality assurance practices for survey data, including attention checks, response validation, and weighting Analysis & Insight Generation 37 Conduct rigorous quantitative analysis using R, Python, or equivalent tools 37 Produce both technical methodological documentation and clear business-facing takeaways 37 Translate complex quantitative findings into narratives and recommendations that non-research audiences can act on Cross-Team Collaboration 37 Coordinate with the broader research team to integrate market research findings with UX, lab, and field research 37 Partner with the research team on analytical support and to shape the market research roadmap Qualifications Need to Have 37 5+ years of experience in market research, with a demonstrated track record of owning studies end-to-end 37 Strong methodological foundation across the range of market research methods, including sampling design, segmentation, and at least one of conjoint, max-diff, or brand tracking 37 Proficiency in R, Python, or equivalent tooling for survey analysis and quantitative work 37 Demonstrated experience working directly with non-research stakeholders, including marketing, brand, or business teams, to elicit their needs, translate them into studies, and deliver actionable findings 37 Strong written and verbal communication, with the ability to write for multiple audiences, including technical documentation for research peers, business takeaways for marketing, and persuasive narratives for publishing 37 Self-sufficient end-to-end: able to scope, design, field, analyze, and report on studies without dependency on other team members for routine work Nice to Have 37 Experience in EdTech, education, or consumer research with parents and families 37 Familiarity with supplemental learning or K-5 education markets 37 Experience adapting validated scales or academic instruments for applied research contexts 37 Experience working with external panel providers (e.g., Prolific, Qualtrics panels, dedicated market research vendors) 37 Background in psychology, sociology, statistics, marketing science, or a related quantitative field 37 Graduate training in survey methodology, statistics, marketing research, or quantitative social science