Job DescriptionWe are seeking a strategic and execution-oriented leader to own and evolve our field collateral strategy to support across the US SME organization. The Sr. Manager will define the roadmap for field collateral in partnership with key stakeholders across sales and product, lead the development of new collateral, optimization of core collateral, and drive efforts to scale adoption across US SME field teams to deliver against business goals with clear, compelling marketing.
This role will also lead the development, implementation and maintenance of operational processes that support the collateral team and the broader Managed Customer Marketing organization. The Sr. Manager, US SME Sales Collateral will report to the Director of Sales Collateral Marketing and manage two analysts responsible for execution and deployment. This role requires close partnership with Product, Sales, Legal, and Compliance teams to deliver best-in-class marketing and sales enablement assets.
Responsibilities- Own and evolve the field collateral strategy and roadmap, translating business and product priorities into impactful field marketing while leading the end-to-end development, governance, and execution of collateral in partnership with Sales, Product, Legal, and Compliance.
- Be the thought leader and strategist for field collateral related to all Amex product launches and refreshes including B2B products and solutions.
- Drive adoption and measurable business impact of field collateral by expanding usage across target audiences and evolving performance measurement beyond asset utilization to inform future investment and optimization.
- Manage external agency partners to deliver high-quality, compliant field marketing materials that align with business objectives, brand standards, and regulatory requirements.
- Lead cross-functional execution by managing timelines, dependencies, approvals, risks, and executive communications to ensure timely delivery, informed decision-making, and visibility into key milestones.
- Lead and develop a Sr. Analyst and Marketing Operations Analyst, providing direction on execution, prioritization, and deployment of updates and enhancements. Ensure 100% availability of the asset within the Field Resource Center.
- Serve as Collateral SME across the broader GLAMM organization to share best practices and processes for effective field collateral development.
- Lead and continuously enhance operational governance processes for MCM, including record retention, standard operating procedures, control updates, implementation of new operational workflows, and other risk management initiatives that strengthen the organization's control environment and risk culture.
QualificationsMinimum Qualifications:- 5+ years of relevant experience
- Strong project management skills and great attention to detail, with the ability to independently move multiple projects forward in parallel
- Natural collaborator and excellent influencer who enjoys working with and through others to drive success across multiple business units and stakeholders
- Excellent communication skills, with ability to communicate through various written mediums, presentations, training sessions, etc.
- Strong executive presence and the ability to communicate effectively will all levels of management
- Known for exhibiting strong growth mindset, being proactive and comfortable acting with autonomy
- Team player with a willingness to have fun
- Significant marketing strategy, content development and partnership management experience.
- Proven analytical and strategic thinking skills as it relates to content development
Preferred Qualifications:- Field support experience is a plus!
- People Leadership experience is a plus
Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.
About the TeamWe back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
For a full list of Team Amex benefits, visit our Colleague Benefits Site.
The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
