American Express

Senior Manager, US Media - Strategy & Planning (Sports)

American Express$120K — $150K *
Media
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • 5-7 years of experience in paid media strategy and execution
  • Proven track record of managing brand presence with major sports leagues
  • Expertise in working with agencies and media partners, preferably from an agency role
  • Strong project management and organizational skills with keen attention to detail
  • In-depth knowledge of the sports media landscape, focusing on broadcast and digital channels
  • Exceptional communication skills for crafting advanced level presentations across audiences
  • Demonstrated relationship management abilities with stakeholders at all levels

Responsibilities

  • Lead strategy and execution of paid media for sports sponsorships and key events
  • Maximize sports media investments aligned with brand goals through strategic and tactical development
  • Manage operations and execution of all sports sponsorship media across channels
  • Collaborate with cross-functional teams to plan full-season and activation events
  • Stay informed on industry trends, competitor actions, and new opportunities

Benefits

  • Health, dental, and vision insurance
  • Generous vacation and paid time off
  • 401(k) retirement plan with company match
  • Employee discounts and perks related to the sports industry
  • Opportunities for professional development and career advancement
Full Job Description
Job Description

Sr. Manager, US Media, Strategy & Planning (Sports)

The Senior Manager of US Media will lead media strategy & planning for Amex's sports sponsorships and tentpoles, ensuring seamless brand integration and pull through across channels.

They will develop a cohesive, cross-sport media strategy and approach, as well as partner with Media Investment & Optimization, Brand Content, Brand Social, Sponsorships and the IAT to manage and execute all paid media tied to our official league sponsorships and other sports-related media.

Responsibilities

  • Lead strategy and execution of paid media for Amex's sports sponsorships and tentpole moments
  • Maximize the impact of sports portfolio and media investments in alignment with brand positioning and goals, through development of a strategic approach and tactical execution, including the integration of sports media into broader US above-the-line media campaigns
  • Enable the operations, partner management, and end-to-end execution of all sports sponsorship and contractual media including broadcast sponsorships, integrations as well as social & digital paid media
  • Work across cross-functional teams to develop and execute integrated, prospect-facing plans for full-season and activation-led heat moments
  • Incorporate an external perspective by maintaining a pulse on industry trends, competitor activities, and emerging opportunities


Qualifications

  • Experience in paid media planning, strategy and execution required
  • Experience in managing brand presence around major sports leagues required
  • Experience working with or managing agencies and media partners required, with a preference on agency background
  • Excellent project/process management and organizational skills with a strong attention to detail
  • Deep understanding of the sports media landscape, with a heavy emphasis on broadcast and broadcast sponsorships, and digital media
  • Skilled at clearly and persuasively articulating ideas, with a proficiency in creating advanced level presentations for a broad range of audiences
  • Excellent relationship management skills with proven ability to build and strengthen relationships at all levels
  • Able to work autonomously and lead collaboratively with a strong ability to bring others along
  • Inherent collaborative spirit and comfort in a matrixed environment; able to directly partner across Global Media and Media Analytics teammates, working together and relying on each other's expertise to achieve campaign goals
  • Strong partner management skills with proven ability to influence & negotiate
  • Passion for innovation, creative problem solving, and ability to thrive in a fast paced, dynamic environment

Employment eligibility to work with American Express in the United States is required as the company will not pursue visa sponsorship for these positions.

The below represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

About American Express

Amex provides industrial services to the coatings and linings sector, providing support for commercial, industrial, and maritime projects such as petrochemical, power, and water treatment industries. They offer painting services for steel structures, storage tank linings and coatings, pipelines, floors, and marine vessels such as ships, tugboats, and barges.

American Express Careers

Join the vibrant team at American Express, a global leader in financial services, and be part of a company that values innovation, leadership, and diversity. At American Express, we offer more than just job opportunities; we provide a platform for professional growth and a chance to be part of a culture that is committed to excellence and inclusive growth. Work You’ll Do At American Express, we are dedicated to helping our employees reach their full potential. With a variety of career paths available in areas such as technology, marketing, finance, and customer service, American Express is the perfect place to advance your career. Our team is composed of highly skilled professionals who thrive on innovation and collaboration. Join our team and contribute to a company known for its prestigious history of leadership in the credit card industry. Engage in meaningful work that makes a real impact on our global scale business operations. American Express Leadership and Development Programs We believe in nurturing the leadership skills of our employees with extensive training programs and leadership development opportunities. Our commitment to professional growth is evident in our comprehensive benefits package that supports both personal and professional development. Internship Opportunities Start your career with an internship at American Express and gain valuable industry experience. Our internships offer a chance to develop skills, work on challenging projects, and learn from leaders in the industry. Interns at American Express are considered integral members of the team and are given responsibilities that provide a real insight into their future career paths. Diversity and Inclusion At American Express, diversity and inclusion are at the core of our company culture. We are committed to building a diverse workforce and inclusive environment where every employee feels valued and inspired. We offer diversity training programs that empower our employees to thrive and lead in a global marketplace. Networking and Innovation Our employees enjoy unparalleled opportunities for networking and personal growth through our global connections and innovative projects. American Express encourages a culture of innovation that helps propel our company and your career forward. Career Benefits and Growth American Express is dedicated to the growth of its employees. We offer competitive benefits, including health, retirement plans, and family leave, ensuring that our team members have the support they need to succeed both at work and in their personal lives. Join Our Team Explore the job opportunities and open positions at American Express. We are continuously hiring talented individuals who are passionate about their careers and interested in working for a company that offers a dynamic and supportive environment. Stay Connected Keep up to date with the latest from American Express Careers by following our career blog and signing up for job alert emails. Tailor your subscription to receive updates that match your skills and interests. Discover the exciting and rewarding career opportunities that await at American Express. SEARCH AMERICAN EXPRESS JOBS Whether you are looking for a full-time position, an internship, or a leadership opportunity, American Express offers a path to a rewarding career. Join us and make a difference with your passion, creativity, and drive.
Learn more about American Express
Size
64,000 employees
Market Cap
$108.1 billion
Industry
Net Income
$3.1 billion
Founded
1850
5 Year Trend
+3.5%
Revenue
$37 billion
NASDAQ

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